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Audi to spend $17 billion to fight BMW

It's no secret that VW Group, parent company to not only Volkswagen but also Audi, Bugatti, Bentley, Lamborghini, Porsche and Ducati brands sold in the US, is determined to become the world's largest automaker. Even more impressive is that VW is prepared to spend billions to make it happen.
With that comes word that VW Group will be spending $17 billion on its Audi brand over the next three years to push itself above rival BMW. The money will be invested in both vehicle development (including lightweight auto design and alternative powertrains) and facilities (including expansion in Hungary, China and new operations in Mexico). The luxury brand is focused on global manufacturing infrastructure.
Already Europe's best-selling luxury brand, Audi's objective is to overtake BMW by the end of the decade by selling more than two million cars per year (BMW is shooting for 1.54 million sales in 2013). If those objectives are met, VW Group should be on track to be the industry's volume leader by 2018.

Toyota passes BMW as most valuable car brand

An annual market study of the strongest brands across various industries has seen Toyota leapfrog BMW as the world's most valuable automotive brand. Toyota's 2013 brand value rose to $24.5 billion, up 12 percent versus 2012 numbers according to market research company Millward Brown's BrandZ Top 100 Most Valuable Global Brands list. BMW's value fell slightly; down by 2 percent to a total of $24 billion.
Mercedes-Benz finished in third place in the automotive category, up 11 percent from 2012 for a valuation of $18 billion. Honda ($12.4 billion, down 2 percent) and Nissan ($10.2 billion, up 3 percent) rounded out the top five for the category. Volkswagen was the only other auto brand that finished in the top 100 overall, in 100th place. Audi made the greatest percentage gain over 2012, up 18 percent to $5.5 billion, but finished outside of the top 100.
Technology companies dominated the overall list, with Apple, Google and IBM ranking one through three. Couture brand Prada was 2013's biggest gainer, rising by 63 percent over 2012.

2014 BMW X5 priced from $53,725*

A month after the official curtain was dropped, BMW has seen fit to release pricing information on its new 2014 X5 crossover. The X5 sDrive35i, which is the first rear-wheel-drive version of the X5, will begin at $53,725 (*including $925 for destination and handling) while the traditional all-wheel-drive X5 xDrive35i will begin at $56,025. Both feature BMW's well-regarded 3.0-liter TwinPower Turbo N55 engine with 300 horsepower and 300 pound-feet of torque.
The 2014 BMW X5 xDrive35d (Have these convoluted names confused you yet?) is priced at $57,525 with its 3.0-liter diesel engine (255 hp and 413 lb-ft), and, finally, the TwinPower Turbo V8-powered X5 xDrive50i (445 hp and 480 lb-ft) will start at $69,125. Buyers looking to customize their X5 experience can choose from the Luxury Line, xLine or M Sport packages, plus Ivory White and Mocha Interior Design Packages. Regardless of which engine is chosen, the X5 will come equipped with an eight-speed automatic transmission.
For comparison, the 2013 X5 xDrive35i started at $48,425. That means the price has increased by over $5,000 despite not including standard all-wheel drive or by $7,600 when comparing apples to apples with similar six-cylinder engines and power to all four wheels. The V8 model increased by $4,000 and the diesel, interestingly enough, dropped by $100.