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Behind the scenes of BMW's 'Drift Mob,' Part 1

Generally speaking, marketing and journalism don't mix, but every now and then, what goes into the marketing of a car - the 2015 BMW M235i, in this case - is worth documenting. In that spirit, we took BMW up on its offer to bring us behind the scenes of its upcoming "drift mob" video, starring five red M235i coupes frolicking around a traffic circle in a major world city (BMW has asked us to be coy about which one so as not to blow its cover before the shoot).
The five drivers can all be considered legends of modern-day drifting and stunt driving: Rhys Millen, Samuel Hübinette, Dai Yoshihara, Rich Rutherford and Conrad Grunewald.
As the only US media outlet in attendance, Autoblog plans to follow up with a full story on the experience once BMW polishes and releases the video in a month or so. In the meantime, check out our photos of this epic practice session we captured on our first day hanging with the crew, and be sure to watch this space for more behind-the-scenes action.

BMW and Roland Sands show off Concept 101 custom bagger

Though BMW may not be the first motorcycle manufacturer that comes to mind when you think of cruisers, that's precisely what the German marque has unveiled – in concept form at least – at the Concorso d'Eleganza Villa d'Este this year. Appearing alongside the 3.0 CSL Hommage concept, the BMW Concept 101 is a custom "bagger" created in California through a collaboration between BMW Motorrad, BMW Designworks, and legendary bike builder Roland Sands. Better suited towards cruising down the highway than carving up a racetrack or a dirt trail, the Concept 101 strikes a rather stunning (if uncharacteristic) form. The elongated shape is rendered in materials like brushed aluminum, carbon fiber, and wood trim, tapering towards the rear that encompasses two hard saddle bags characteristic of this style of cruiser. The top half of the bike is done up in lighter shades than the dark bottom, capped by a saddle crafted in fine-grain black leather, perforated black leather and a strip of brown leather. Power comes commandingly from an inline-six displacing 1.6 liters – or about 101 cubic inches, which along with Highway 101, gives the concept bike its name. The engine breaths out through a pair of tailpipes, each with three outlets to emphasize the six-cylinder and envision what it would look like if Munich opted to take on the Honda Gold Wing F6C Valkyrie. Of course this isn't the first time BMW has done a bike with Roland Sands, nor the first time it's displaying a bike concept at Villa d'Este. Last year the German marque displayed the Concept Roadster at the same show, and did the Concept Ninety with the same custom shop at the previous year's concours. BMW Motorrad "Concept 101" - The Spirit of the Open Road. Munich/Cernobbio. Every year, the most impressive representatives of the mobile past and future on both two and four wheels assemble at the Concorso d'Eleganza Villa d'Este for a very special get-together on the shores of Lake Como. Amid this extraordinary blend of the traditional and the contemporary, BMW Motorrad once again presents a breathtaking concept study: the BMW Motorrad "Concept 101". "The Concept 101 opens up a new chapter in the history of our concept bikes. It is the BMW Motorrad interpretation of endless highways and the dream of freedom and independence - the perfect embodiment of "American touring". Designing this big touring bike study was amazingly exciting for us because we haven't been involved with a motorcycle concept like this before.

BMW 2 Series Coupe priced from $33,025* ahead of Detroit debut

BMW is definitely going to have its hands full at next month's Detroit Auto Show. The big news might be the debut of the M3 and M4, which were previewed in our Deep Dive, but joining those performance cars under the bright lights will be the all-new 2015 BMW 2 Series Coupe.
While we already know most of the details about the 2 Series and its available M Performance parts, BMW has now announced that the Coupe will go on sale in the first quarter of next year with a starting price of $33,025 (*plus $925 for destination) for the base 228i. This price is about $1,500 more than the current 1 Series Coupe, which starts at $31,500, while the M235i's starting price of $44,025 is almost $500 more than the existing 135is Coupe. There is still no indication as to when we'll see 2 Series Convertible unveiled.
In addition to new M cars and the 2 Series, BMW's display will also reveal another new color-theme package for the Z4. Last year we saw the Hyper Orange package, and this year will give us the Ivory White Burnt Sienna Z4 available in an exclusive Sparkling Brown Metallic exterior paint color. Scroll down for the full press release of production vehicles BMW has planned to showcase at Detroit's Cobo Hall next month.