2009 Bmw 135 I on 2040-cars

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Ken Block and friends race light in silly-beautiful Castrol commercial

How does one make fast, loud, drifting cars better? Well, you can add more fast, loud, drifting cars or you can add lasers. Either or, really. In this case, Castrol did the right thing and added both, creating a highly stylized commercial for its Edge Titanium motor oil starring South African racer Adrian Zaugg, BMW factory driver Augusto Farfus, Audi DTM and Le Mans staple Mike Rockenfeller and some bloke named Ken Block.
Their cars? No surprise, but Block is in his Ford Fiesta GRC, while Zaugg samples a Lamborghini Aventador and Farfus and Rockenfeller drive along party lines, with a BMW M4 and an Audi R8, respectively. And those cars look good, too, thanks to the creative light and laser work on display.
Take a look below for the video from Castrol.

2014 BMW 3 Series Gran Turismo [w/video]

BMW Gets Much Closer To The GT Look And Feel It Seeks
The 2014 BMW 3 Series Gran Turismo is being launched to a pretty cynical automotive press brigade. You know it. We know it. Heck, even BMW knows it. We've just returned from driving it on the rather unforgiving and sometimes nasty roads of Sicily, and even before we got behind the wheel, many of our media colleagues were busying themselves doubting the 3 GT's very raison d'être. So, despite the always excellent Sicilian hospitality, the day's atmosphere was kind of fragile.
While the press in attendance seemed determined to nail every product expert to the wall for having been even tangentially associated with the larger 5 Series Gran Turismo, it seemed that BMW decided ahead of time to not introduce such a sensitive discussion topic. That strategy would do little to smooth things over as everyone started digging for dirt on BMW's so far clumsy Gran Turismo franchise.

BMW to offer carbon fiber wheels in a year or two

The Citroën SM sat on the first set of production glass fiber and resin wheels in 1972 when parent company Michelin developed the exotic hoops in order to take the SM rallying. It wasn't until 2008 that we got the first all-carbon-fiber wheel for passenger cars in the form of a prototype model from Weds Sports in Japan that remained a prototype. Australian company Carbon Revolution followed that a year later with its CR-9 all-CF wheel, first introduced on the Shelby Ultimate Aero and now available for independent purchase for about $15,000 per set. BMW could be the first OEM to offer entire wheels in carbon fiber reinforced plastic in two years.
The wheels - either all-CFRP or using a CFRP rim and alloy spokes - were shown off during BMW's Innovation Days in Munich and are products of the development work done on its i-branded cars. The full-CFRP wheel is 35-percent lighter than a forged alloy wheel, the hybrid alloy and CFRP wheel is 25-percent lighter, making for a decent drop in unsprung rotating weight. As demonstrators during a tech day the wheels aren't yet in the pipeline for production and EU approval, but an article in Auto Express claims that they could be on the market as soon as two years from now.
Other possible parts include a full carbon fiber steering wheel and propeller shaft, the latter of which is coming as a single-piece component on the new M3 and M4. BMW is also talking up its use of secondary carbon fiber - waste material from i3 and i8 production - that can be used for items like IP support structures, seat frames and spare wheels in place of traditional metals like aluminum and magnesium. There's an excerpt of the Innovation Day press release below with more details.