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2014 BMW M235i

We know a number of BMW owners who reside in the Munich brand's core demographic - upper-five- and six-figure professionals who like to keep their automotive brand credentials as highly respected among their peers as their alma maters or the letters after their names. Before heading to Las Vegas to drive the new M235i, we asked four of those owners, "What did you think of the E30 3 Series?" Although phrased differently, every one of them had the same answer: "What's that?"
You can counter that we just happened to query a tiny and ignorant sample size, and it's possible that you're right. Nevertheless, in every case,we were speaking to BMW's core demographic, the increasing legion of buyers who have fostered another year of record growth and are responsible for BMW retaining its global luxury title for nine straight years. Question that, and we'll refer you to BMW's marketing department, its several hundred PowerPoint slides and several thousand pages of research that prove the point.
That second-generation E30 3 Series built a name, a brand and an entire segment by defining BMW-ness as superlative driving dynamics meets luxury - shortened to the phrase, "The Ultimate Driving Machine." Thirty years later, just being a part of BMW-ness and luxury is enough for the majority of buyers. The superlative handling, that's optional, and 150 hairy guys meet every Tuesday to keep the old religion going, light torches, sing dirges to the siren long gone and bang on their keyboards about the apostasies of modern buyers.

BMW preparing 'optimized driveline' for i3, provides more range

Autocar reports that BMW is preparing upgrades for the all-electric i3 that will greatly extend its range. Company sources called it an "optimized driveline," powered by a new, 22-kilowatt-hour lithium-ion battery. That's the same capacity as the battery in the current hatchback but it will have a higher density. Combined with improved electronics and new software for battery cooling and the electric motor, Autocar's unnamed BMW source said the new internals will be good for "well over 124 miles in real-world use." The Environmental Protection Agency rates the present i3 as having 81 miles of range, meaning this tweaked version would be a 50-percent improvement if that range number applies to the US market (it's likely the more lenient European number, since Autocar is a UK publication). BMW said the update takes advantage of gains in battery efficiency over the past two years. The i3 with the range extending engine would also get the update, and current owners will reportedly (and surprisingly) be able to purchase the revised powertrain for retrofitting. The Autocar report appears to back up a recent article in German newspaper Die Zeit in which BMW CEO Harald Kruger said the the i3 will get more range next year, and "Another technology leap is going to come in three or four years." The i3 was designed for to make these kinds of upgrades easy to manage. We wait to find out when it will be available, whether it will increase the price of a new car, and how much it will cost current owners to retrofit. Featured Gallery BMW i3 Shadow Sport Edition: LA 2015 News Source: Autocar via World Car FansImage Credit: Copyright 2015 Sebastian Blanco / AOL Green BMW Hatchback Electric Luxury range anxiety bmw i3 rex

Nissan Leaf and the future of auto shows | Autoblog Podcast #525

Related: We obsessively covered the Frankfurt Motor Show — here's our complete coverage On this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Associate Editor Joel Stocksdale. The pair discuss the long-awaited reveal of the second-generation Nissan Leaf as well as the Alfa Romeo Giulia and BMW M550i that recently passed through the office. They also preview the 2017 Frankfurt Motor Show and discuss the future and relevance of auto shows. The rundown is below. Remember, if you have a car-related question you'd like us to answer or you want buying advice of your very own, send a message or a voice memo to podcast@autoblog.com. (If you record audio of a question with your phone and get it to us, you could hear your very own voice on the podcast. Neat, right?) And if you have other questions or comments, please send those too. Autoblog Podcast #525The video meant to be presented here is no longer available. Sorry for the inconvenience.Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Topics and stories we mention Rundown Nissan Leaf reveal Frankfurt Motor Show preview What we're driving: Alfa Romeo Giulia and BMW M550i Unpopular opinion: the relevance of auto shows Spend my money Feedback Email – Podcast at Autoblog dot com Review the show on iTunes Image Credit: BMW, Nissan Green Podcasts Frankfurt Motor Show Alfa Romeo BMW Nissan Hatchback Electric Luxury Sedan alfa romeo giulia