Nissan raises base GT-R price to $101,770 for 2014

Tue, 21 Jan 2014

Nissan has announced a few pricing tweaks for the 2015 GT-R, one of which pushes the most basic variant past $100,000 for the first time. The 2014 cost of entry was $99,590, while the 2015 GT-R starts at $101,770.

The GT-R Black Edition, meanwhile, will demand $111,510, up from 2014's $109,300. The GT-R Track Edition retains the $115,710 asking price of the 2014 car. The price increases on the base and Black Edition come with some additional goodies that should soften the blow to pocketbooks, including a retuned suspension that promises a "more sophisticated ride," while LED headlights come standard. Bose Active Noise Cancellation has also been added to the 2015 GT-R, as has a new interior color option on the base model. For a full rundown of new goodies on the GT-R, check out our original post on the 2015 vintage.

Interestingly, the destination charge for the 2015 GT-R has climbed dramatically, from 2014's $1,000 to $1,595 for the latest car. We've reached out to Nissan to see why there was such a big increase, and will update as soon as we have an update.

Until then, scroll down for the official press release from Nissan.

NISSAN ANNOUNCES U.S. PRICING FOR 2014 GT-R
NASHVILLE, Tenn. – Nissan North America, Inc. (NNA) today announced U.S. pricing for the 2015 Nissan GT-R Premium, GT-R Black Edition and GT-R Track Edition*, which have received a number of important performance, exterior and interior enhancements for the 2015 model year. The changes are designed to give GT-R a more refined look and feel without sacrificing one bit of its legendary performance.

The GT-R Premium and GT-R Black Edition grades are on sale now at Nissan dealers nationwide. The GT-R Track Edition and a fourth grade level, the new GT-R NISMO, are scheduled to join the lineup in summer 2014 – with GT-R NISMO pricing to be announced closer to that time. For more information on the GT-R NISMO, please see NissanNews.com.

The major changes for the 2015 Nissan GT-R include:

A recalibrated suspension for a more sophisticated ride and better road holding
Enhanced exterior appearance with LED headlight technology and distinctive front and rear designs – plus a carbon fiber trunk lid on Track Edition models
A more premium interior feel with enhanced appointments and improved quietness, including a standard Bose® Active Noise Cancellation system
A carbon-style instrument cluster and new Ivory interior color option (with Premium Edition)
Manufacturer's Suggested Retail Prices** (MSRP) for the 2015 Nissan GT-R include:

GT-R Premium $101,770 USD
GT-R Black Edition $111,510 USD
GT-R Track Edition (late availability) $115,710 USD
Destination and handling $1,595

About the 2015 Nissan GT-R
While the 2015 GT-R maintains its position as one of the most striking supercars in the market today, an update to the GT-R's lights enhances its visual impact. The new, efficient multi-LED headlights create a distinctive GT-R "lightning" motif, generating a bold exterior visual signature. The new four-LED headlights feature an Adaptive Front lighting System (AFS) that automatically adapts the angle of the light beam at high speeds.

At the rear, the GT-R's distinctive four-ring taillight signature now forms coherent circles of illumination, giving the GT-R an equally distinctive rear appearance. The 2015 GT-R also adds a new exterior body color – Regal Red with highlights of real gold flakes for added brilliance. A lightweight carbon fiber trunklid is added to the Track Edition.

Inside, GT-R now includes a choice of three interior color schemes, including a new hand-stitched Ivory color that is available with the Premium Interior Package. The optional Premium Interior Package, offered in both Ivory and Red Amber, includes semi-aniline leather appointments with hand-stitching on the front seats, along with accents on the instrument panel, steering wheel, door trim, armrests and shift knob.

Another significant enhancement for 2014 is the addition of the new Bose® Active Noise Cancellation system tuned to reduce engine booming sounds (standard on all models), which, in conjunction with additional sound insulation, helps lower NVH and enhance ride comfort.

Chassis enhancements for 2015 are balanced between the suspension, steering and braking systems and tire design. While chassis development has been ongoing since the GT-R's introduction, the sophisticated 4-wheel independent suspension has been fine-tuned to reduce load fluctuation between the four wheels, giving better handling and more consistent grip. The tuning of these parts helps enhance road holding capability, resulting in a poised, confident ride and outstanding traction on rough roads. The reduction in minute vibrations and road noise helps provide a more relaxing, comfortable ride.

All 2015 Nissan GT-Rs are again built on an exclusive Premium Midship platform, which enables the use of the unique independent rear transaxle ATTESA E-TS all-wheel drive system. And while the upcoming GT-R NISMO features a range of unique engine modifications, the 2015 GT-R Premium, Black Edition and Track Edition once again are powered by a potent 545-horsepower advanced VR38DETT 3.8-liter twin turbo V6. Torque is rated at 463 lb-ft. Fuel economy is rated at 16 mpg city and 23 mpg highway. The VR38DETT V6 is backed by an advanced paddle-shifted sequential 6-speed dual clutch transmission, which can be driver selected to shift at race car-like speeds.

GT-R's interior balances functionality with a sense of ease and comfort. It features sculpted performance bucket seats for an optimal driving position and a cockpit-style instrument panel with a large center-mounted tachometer and multi-function display – which includes mechanical and driving information, as well as an on-board driving recorder. A specially designed 11-speaker Bose® sound system with speakers mounted in rigid aluminum die cast panels, which provides sound quality suitable for a supercar, is standard. Also standard on all models is a RearView Monitor.

Along with GT-R Premium model, the GT-R Black Edition includes special lightweight black aluminum forged RAYS® wheels, unique red and black interior, Recaro® leather-appointed seats and a unique dry carbon fiber rear spoiler.

The limited-production Track Edition (late availability) is designed to take the legendary street supercar even closer to a pure motorsports competition machine. It features a specially tuned suspension, special brake cooling guides, front spoiler with carbon fiber air ducts, special blue-trimmed high-grip seats and, new for 2015, a lightweight carbon fiber trunklid, heated front seats and the addition of rear seats.

About Nissan North America
In North America, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program and has been recognized as an ENERGY STAR® Partner of the Year in 2010, 2011, 2012 and 2013 by the U.S Environmental Protection Agency. More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at www.NissanUSA.com and www.InfinitiUSA.com, or visit the Americas media sites NissanNews.com and InfinitiNews.com.

About Nissan
Nissan Motor Co., Ltd., Japan's second-largest automotive company, is headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance. Operating with more than 236,000 employees globally, Nissan sold more than 4.9 million vehicles and generated revenue of 9.6 trillion yen (USD 116.16 billion) in fiscal 2012. Nissan delivers a comprehensive range of over 60 models under the Nissan and Infiniti brands. In 2010, Nissan introduced the Nissan LEAF, and continues to lead in zero-emission mobility. The LEAF, the first mass-market, pure-electric vehicle launched globally, is now the best-selling EV in history.

For more information on our products, services and commitment to sustainable mobility, visit our website at http://www.nissan-global.com/EN/.

By Brandon Turkus