Maserati Quattroporte suits up with Ermenegildo Zegna [w/video]

Wed, 11 Sep 2013

You know what no one has ever said? The Maserati Quattroporte needs more Italian style. Just the same, Maserati has teamed up with Ermenegildo Zegna to give the QP just that.

Revealed here at the Frankfurt Motor Show is the (deep breath now) Maserati Quattroporte Ermenegildo Zegna Limited Edition Concept. And by "concept", Maserati means it intends to put it into production, likely with very few tweaks over what you see here.

So what do you see here? A QP in a business suit, to sum it up. It's got a beautifully deep bronze paintjob and an interior with the finest wool textile and soft leather upholstery. The lustrous paint repeats on the wheel spokes, and of course some discreet Zegna badges inside and out. The fashion house also worked up some special fitted luggage, as you can see from our gallery of high-resolution photos from the show floor, along with the stock shots, a video and a press release below.

Maserati Quattroporte Ermenegildo Zegna Limited Edition

04/09/2013 - Frankfurt

The Maserati Quattroporte Ermenegildo Zegna Limited Edition concept car to be unveiled at the Frankfurt Motor Show features a unique new look in colour scheme, materials and finish. The car, presented as a limited edition concept, is intended for development into a production version in 2014 and will maintain the same personality and quality of the current Quattroporte range.

Ermenegildo Zegna's concept for the Maserati Quattroporte limited edition is the result of a close collaboration between two companies that are linked by history, tradition and exclusiveness.

The exterior of the Maserati Quattroporte Ermenegildo Zegna Limited Edition concept car features a special effect paint finish that simulates the fluidity and purity of metal, by using ultra-fine aluminium pigments. A gloss black primer amplifies the brilliance of the aluminium pigments and creates a sensation of depth. The platinum metal colour effect finish is warmly nuanced to express the car's classic and sophisticated yet technically advanced character.
The material and chromatic research behind the Maserati Quattroporte Ermenegildo Zegna Limited Edition is based on a play between the classical and the contemporary.

A leading role in the Maserati Quattroporte Ermenegildo Zegna Limited Edition concept car is played by its interior. Classical warm hues like moka and greige are re-interpreted in a modern key to emulate Zegna's latest men's fashion collections, conveying a formal, sophisticated character. Interior components such as seats, door panels and roof lining are finished in genuine soft leather, in addition to a velvet-smooth, bright fabric that, due to Zegna's vast experience and know-how, guarantees the level of performance needed for automotive applications.

By Noah Joseph