Find or Sell Used Cars, Trucks, and SUVs in USA

Fiat 500X takes the blue pill

Mon, 06 Oct 2014


The Fiat 500 keeps getting bigger. Ron Arad aptly pointed out that much with his special-edition hatchback, but even in its modern incarnation, it just keeps growing: from the three-door hatch to the five-seat 500L, the ruggedized 500L Trekking, the seven-seat 500L Living and now the long-awaited 500X. Sure, it may be smaller than most crossovers, but it's positively huge by Cinquecento standards – a good third larger than the original whose spirit it embodies.


So how did Fiat make it grow? We'll give you a hint, Morpheus: it didn't take the red pill. As if it doesn't itself know, Fiat puts forward this possible explanation that's worth a watch... if you can make it through the first borderline-NSFW scene without puking. All we'll say is that the sexual suggestiveness of the 500 Abarth ad with Catrinel Menghia was a bit more palatable.

By Noah Joseph


See also: Fiat 500X scampers across the Alps, Fiat observes Paris Fashion Week with 500 Couture special edition, Fiat Doblo Cargo is an Italian Ram Promaster City.