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Bentley CEO says Mulsanne Convertible isn't going to happen [w/poll]

Bentley and Rolls-Royce may be as direct as competitors get, but that doesn't mean they go head-to-head on every model. Bentley is arguably more focused on its Continental line, with the pricier Mulsanne branching off of it. Rolls-Royce, meanwhile, only recently expanded (relatively) down-market with the Wraith and the Ghost on which it's based. For Rolls, it's long been about the Phantom and its coupe and convertible variants. And Bentley doesn't pose much of a challenge in that stratospheric segment.
Crewe discontinued the old Arnage-based Brooklands coupe and Azure convertible in 2009 and 2011, respectively, and hasn't rolled out a successor for either in the few years since. The high-end British automaker revealed a conceptual convertible based on the Mulsanne at Pebble Beach Concours last year and was said to be moving ahead with production plans, but the latest intel suggests that Bentley has taken it off the development table.
This according to Car and Driver, which spoke with Bentley's new chief exec Wolfgang Schreiber at the Frankfurt Motor Show. According to Schreiber, there just isn't enough demand worldwide to justify the development costs - even if it is based on the existing flagship sedan. Apparently Bentley has evaluated that beyond the US and Europe, they couldn't sell enough of them in other markets to make it worthwhile. We'd imagine some Middle-Eastern sheikhs might like to get their hands on a few, but apparently the higher priority is getting the Falcon sport-ute out the door.

Bentley Batur Convertible is a coachbuilt, W12-powered stunner

Remember the Bentley Batur from a couple of years ago? Well, it’s back, but this time itÂ’s without a roof, so allow us to introduce you to the Bentley Batur Convertible. Many of the details are similar to the coupe, meaning it has an uprated twin-turbo W12 engine and is a coachbuilt car by BentleyÂ’s Mulliner division. Unlike the Continental GTC that can seat four, the Batur Convertible is only a two-seater, eschewing the rear seats for a gorgeous “airbridge” behind the front two seats – itÂ’s meant to remind of roofless sports cars of old. Plus, if you look underneath the airbridge and tapered cowls, youÂ’ll notice it offers a little bit of storage space for luggage to augment the trunk. The W12 engine under its long hood is more potent than most of BentleyÂ’s W12-powered cars thanks to a revised intake, upgraded turbochargers, new intercoolers, titanium exhaust and a unique engine tune, bringing output to 740 horsepower and 738 pound-feet of torque. This particular reveal car (car number 0) is an engineering development vehicle so wonÂ’t be counted toward the 16 Bentley plans to build. Customization options are truly limitless, Bentley says. The one youÂ’re looking at here is finished in Vermillion Gloss over Vermillion Satin Duo, or in other words, orange. YouÂ’ll notice it features BentleyÂ’s ombre effect front grille option that flows from a dark color to the bright Vermillion Gloss as the grille traverses from the center to its edges. An added splash of sportiness is visible with its carbon fiber front splitters, side skirts and rear diffuser. And those 22-inch wheels with Vermillion accents look fantastic, too. Its interior features limitless customization options, and Bentley says its design is inspired by the wraparound interior seen in the Bacalar. ItÂ’s revealed via an electronically operated soft top that goes down in 19 seconds at speeds up to 30 mph. Essentially every surface of the interior is customizable in both color and finish, Bentley says. It highlights the use of 3D-printed rose gold thatÂ’s seen on the engine start/stop buttons, drive mode selector, vent controls and as an insert on the steering wheel itself. In case you were curious, the gold comes from the centuries-old Jewelry Quarter of Birmingham, England. Bentley didnÂ’t say whether the Batur Convertible is sold out yet, but we suspect it could be considering only 16 slots are available.

Bentley names new CEO for the Americas

Bentley has announced a shift in its upper ranks that will see Michael Winkler take the reins as head of its operations in the Americas. A longtime sales executive and regional manager, Winkler has worked for Porsche in locations around the world, and comes to Bentley from his previous position as director of Australian operations for Jaguar Land Rover. In his new capacity as president and CEO of Bentley Motors Inc. – the office responsible for handling the brand's operations across the Americas – Winkler will report to Kevin Rose, the Bentley board member for sales and marketing. Winkler succeeds Christophe Georges, who moves back to the head office as director of product and marketing. The British automaker has 53 dealerships across the Americas, accounting for 29 percent of its global sales last year. Its American operations are based at 2200 Ferdinand Porsche Drive in Herndon, VA. MICHAEL WINKLER NEW PRESIDENT AND CEO OF BENTLEY MOTORS INC. (Crewe/Herndon 26th January 2015) Bentley Motors today announced that Michael Winkler will become President and Chief Executive Officer of Bentley Motors Inc., the regional office for Bentley Motors in the Americas, with effect from 1st April 2015. He succeeds Christophe Georges, who was recently appointed Director of Product and Marketing for Bentley's global organisation. Winkler will report directly to Kevin Rose, Bentley's Member of the Board for Sales, Marketing and Aftersales. Rose commented: "The Americas region plays a key part in Bentley's global success, our biggest market with more Bentley customers than anywhere else in the world. I am delighted to welcome Michael to Bentley, and look forward to working with him to drive our brand and network presence further." Winkler has more than 30 years of experience in the automotive industry, holding a number of international positions, working with Porsche in Germany, North America and Australia, and joins Bentley from Jaguar Land Rover, where he held the position of Managing Director of the company's Australian division. The Americas remained Bentley's number one market throughout 2014, closing the year delivering 3,186 cars, up from the 2013 number of 3,140. This accounted for 29% of total global deliveries. There are 53 Bentley dealerships throughout the Americas, with the corporate headquarters based in Herndon, Virginia.