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Volkswagen names new chief designer for Bentley

The Volkswagen Group has named one of its own to head up the design department at its Bentley division. The role now falls to Stefan Sielaff, who has been with the group (off and on) since 1990. Sielaff is principally an interior designer, but has been tasked with setting up numerous overall design offices for Volkswagen and Audi over the years. In his new capacity he'll be reporting to the group's chief engineer Rolf Frech (and oddly not to Bentley chief Wolfgang Durheimer), but at the same time, Sielaff will retain his role as head of interior design for the entire VW group, reporting to its chief designer Walter de Silva. Sielaff replaces Luc Donckerwolke, who has headed up Bentley design since 2012 and is leaving the company. We'll be on the lookout to see where Donckerwolke lands next. Crewe/Wolfsburg, 04 June 2015 Stefan Sielaff to head design at the Bentley brand • Sielaff also responsible for Group Interior Design Strategy Stefan Sielaff (53), currently Head of the Volkswagen Design Center in Potsdam, will assume responsibility for design at the Bentley brand effective July 1, 2015 in addition to his present post as Head of Group Interior Design Strategy. As Director of Design at Bentley, Sielaff succeeds Luc Donckerwolke (49), who held this function since 2012. Stefan Sielaff joined the Volkswagen Group in 1990, beginning his career in the interior design department at Audi. From 1995 the design graduate was entrusted with setting up the Group's Design Center Europe in Spain. In 1997 he was placed in charge of the Design Studio in Munich and was appointed Head of Audi Interior Design in the same year. In 2003 Sielaff moved to DaimlerChrysler as Design Director of the Interior Competence Center, returning to the Volkswagen Group in 2006 to become Head of Audi Design before being appointed Head of the Volkswagen Design Center in Potsdam und Head of Group Interior Design Strategy in 2012. In his new function as Director of Design at Bentley, Sielaff reports to Rolf Frech, Board Member for Engineering. In his function as Head of Group Interior Design Strategy he continues to report to Walter de Silva, Head of Group Design. Luc Donckerwolke has decided to leave the company. De Silva said: "Luc Donckerwolke has played a key role in the design of various Group brands. We would like to thank him for his work." Related Video: News Source: Volkswagen Design/Style Hirings/Firings/Layoffs Bentley Volkswagen

Bentley Continental GT3 Pikes Peak car's wheel can be used for games

As video games become ever more realistic, the lines between driving real cars and their virtual counterparts gets blurrier. And that line is at its blurriest with the steering wheel used in the Bentley Continental GT3 Pikes Peak race car. Not only is it a wheel for the race car, but it can be used for playing racing simulators, too. Bentley collaborated with video game steering wheel manufacturer Fanatec to make the unit for the Pikes Peak racer. It's impressive simply as a car wheel, as it's made from magnesium and carbon fiber. The grips are covered in Alcantara, including the removable lower section designed to give the driver more leverage around hairpins. The rotary switches are CNC-machined aluminum with Bentley's knurling design. In the middle of it all are LED rpm indicators and a 3.4-inch circular display that shows current gear selection and driver settings. But a quick disconnect from the Bentley's steering column, and wheel can be carried over to a Fanatec steering wheel base and reconnected for virtual fun. In this setup, the screen can show various in-game telemetry and information, and the buttons can be programmed for various functions. Though availability and pricing haven't been announced, you'll be able to purchase your own example of this wheel. Considering the materials and functionality, it will probably be quite pricey, but certainly one of the more unique and usable automotive collectibles ever created. Even if you don't want to use it for video games, it comes with a stand that turns it into a display piece, and the center screen can act as a watch or show map and telemetry from laps of race tracks. We suspect you could also use it as an actual steering wheel in a car, assuming you have a compatible quick release. Though, depending on the car, you might not be able to use all the switches, paddles or even the screen. Still, it would be cool and probably a quality piece. Related Video:

Bentley teases new Flying Spur's 3D diamond leather upholstery

Playing the long game before unveiling the new Flying Spur, Bentley's published the second teaser for the new "luxury grand touring sedan." The last one homed in on the retracting "Flying B hood" ornament. This one focuses on what Bentley says is "an automotive world-first," three-dimensional textured leather lining the cabin. Created by Crewe's craftsmen and demonstrated on the door panel, the leather adopts a diamond-quilted pattern, but without stitches indicative of quilting. Up close, it looks like the leather simply adheres to a complex relief form. That's trick we expect to be one of many that will supposedly "set new standards for contemporary craftsmanship." The coming third-generation Flying Spur will want to come out of the gate with just such goals. When the first generation arrived in 2005, it became the Toyota Camry for rich people. The second generation — which still rides on that original platform — blanched in the heat of competition from Bentley's own lineup, on top of competition from the Mercedes-Maybach below and cross-country rival Rolls-Royce Ghost. The new model is all new, from the MSB platform shared with the new Continental GT and Porsche Panamera, to a design that will put more separation between the two-door Continental and the four-door Flying Spur. Expect the 6.0-liter W12 with 626 horsepower and 664 pound-feet of torque as the marquee engine, and a 4.0-liter twin-turbo V8 with 542 hp and 568 lb-ft as the economical choice. Eventual V8 S and Speed models will wring more grunt from those two engines. A plug-in hybrid will debut some point, based around a 2.9-liter V6. We don't know when the debut will happen, perhaps as soon as Pebble Beach in August, or as late as the Los Angeles Auto Show in November, or the Frankfurt Motor Show in between. If you're keen on keeping up in the meantime, you can "register your interest" at NewFlyingSpur.com. As others have noted, the honorifics in the dropdown list at the site include "Lord" and "Sheikh," because titles matter even more at $200,000 before options.