2006 Bentley Continental Gt Mulliner on 2040-cars

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Average Bugatti owner has 84 cars, 3 jets, 1 yacht

Between Audi, Porsche, Lamborghini, Bentley and Bugatti, the Volkswagen Group has no lack of prestige marques under its umbrella. And while some of these marques may produce models that compete against each other, each seems to be profitable enough in its own right to justify its existence. But what about Bentley and Bugatti? Surely these marques cater to the same customers, right?
Not according to their shared CEO. "The clientele between Bentley and Bugatti is remarkably different," said Wolfgang Dürheimer in an interview with Bloomberg. "The Bentley customer on average owns 8 cars. The average Bugatti customer has about 84 cars, 3 jets and 1 yacht."
That may be a slight exaggeration (we'd have expected three yachts and one jet), but it puts things into perspective: Bentleys are for the one percent. Bugattis are for the one percent of that one percent. Which only goes to show why it's taken Bugatti over eight years to sell 450 Veyrons - a number of units it would take Bentley about two weeks to move, albeit at about one tenth the price.

Ares Design Coupe for the Bentley Mulsanne is the grand tourer we dream about

Bentley exited the grand coupe business when it made the last of 550 Brooklands models in 2011. The UK carmaker said it will make 19 examples of the Mulsanne Grand Convertible, but that doesn't count as a coupe. So when a U.S. Mulsanne owner wanted his Bentley with a roof but a touch less four-door-y, he went to Italian coachbuilders Ares Design. And not only did Ares do the thing, they did it magnificently. The resulting two-door is called the Ares Design Coupe for the Bentley Mulsanne, and the first of them was just handed over in Beverly Hills in time for a Pebble Beach appearance. Modena-based Ares started with a three-dimensional scan of the sedan, then reworked that CAD file into the coupe they sought by changing just about everything behind the A-pillars. A reprofiled roof replaces the old one, and it falls into a new backlight and longer rear decklid. The engineers moved the B-pillars rearward to install longer front doors, and fabricated new side impact protection for the portals and rear quarter panels. New chrome surrounds on the windows maintain the look as if from Crewe. Yet because the roof and doors are made from carbon fiber, they contribute to the coupe's 992-pound overall weight loss compared to the donor four-door. Inside, Ares replaced the front seats with more rakish thrones, redesigned the interior trim panels to flow with the body style, and matched the wood and leather as if all were factory original. Under the unchanged hood, a tuned ECU means the 6.75-liter twin-turbo V8 produces more than 591 horsepower and 811 pound-feet of torque, both healthy improvements on the stock 505 hp and 752 lb-ft. Completing the transformation, the coupe sits 20 millimeters lower on "a sportier suspension." One report said that a friend of the California owner likes the car so much that a second two-door has already been commissioned. Ares charges $460,000 for the service, to start, and it takes about six weeks. And no, that price doesn't include the donor Bentley. However, that's a lot less than Bentley would charge to make the swap, since the carmaker won't make the actual car. The Italian firm said it wants to keep volumes "ultra-low," yet, "As long as [Bentley] don't make one, we will continue." Although we haven't spoken much of Ares here outside of their Tesla Model S wagon, the firm led by ex- Lotus boss Dany Bahar has kept busy in its four years of operation.

Bentley EXP 9 F to be redesigned, renamed Falcon?

In concept form, the Bentley EXP 9 F had neither the styling nor the name to impress us when we first saw it earlier this year at the Geneva Motor Show, and while we already knew some sort of design change was imminent, we're unsurprisingly now hearing that a name change is also in the cards. Automobile Magazine is reporting that the eventual production Bentley SUV will get a complete redesign from what we saw in the EXP 9 F, and it will wear a new name as well: Falcon.
The article says that Luc Donckerwolke, Bentley's newly appointed director of design, is giving the SUV a complete redesign from the concept vehicle, which goes against what we last heard of the vehicle in August that a "radical redesign" was not in the cards. Donckerwolke has been on the design team at various Volkswagen Group automakers since 1992, helping to pen such memorable designs as the Lamborghini Gallardo and Murciélago, but now he is tasked with giving Bentley an SUV worthy of its lineup. Last we heard, the model could go into production in 2015, but there is no indication whether the Falcon will get three-row seating or a plug-in hybrid version as has been previously rumored.