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Average Bugatti owner has 84 cars, 3 jets, 1 yacht

Between Audi, Porsche, Lamborghini, Bentley and Bugatti, the Volkswagen Group has no lack of prestige marques under its umbrella. And while some of these marques may produce models that compete against each other, each seems to be profitable enough in its own right to justify its existence. But what about Bentley and Bugatti? Surely these marques cater to the same customers, right?
Not according to their shared CEO. "The clientele between Bentley and Bugatti is remarkably different," said Wolfgang Dürheimer in an interview with Bloomberg. "The Bentley customer on average owns 8 cars. The average Bugatti customer has about 84 cars, 3 jets and 1 yacht."
That may be a slight exaggeration (we'd have expected three yachts and one jet), but it puts things into perspective: Bentleys are for the one percent. Bugattis are for the one percent of that one percent. Which only goes to show why it's taken Bugatti over eight years to sell 450 Veyrons - a number of units it would take Bentley about two weeks to move, albeit at about one tenth the price.

Bentley bringing Flying Spur V8, upgraded Continental GT Speed to Geneva

Until the new Falcon sport-ute comes along, Bentley is still a brand that revolves around two model lines: the Mulsanne, which is available essentially in one form, and the Continental family, which is available in many. The Flying B marque has traditionally offered the V8 version in two specifications and the W12 in three, and packaged them into three different bodystyles. With the Geneva Motor Show fast approaching, Bentley is rolling out two more.
First up is the Flying Spur which, despite having dropped the Continental from its name, is still based on the same. Bentley opted to skip the base W12 version when it introduced the new Flying Spur at last year's Geneva show, going straight for the more powerful version that would otherwise wear the Speed moniker. But now it's bringing a V8 version to the Swiss auto expo.
In addition to the W12, the Flying Spur will now be offered with Bentley's 4.0-liter twin-turbo V8. For the time being at least, Crewe is offering it in the base, 500-horsepower spec, and not with the more potent 521-hp from the Continental GT V8 S, but we're still looking at a 0-60 time of 4.9 seconds and a top speed of 183 mph. And that's pretty fast for a four-door sedan, no matter which way you cut it. Power is channeled once again to all four wheels through an eight-speed automatic transmission, riding on an air suspension. There's a Mulliner Driving Specification package to make it even more derirable, the reduced weight in the nose ought to make it handle better, and with cylinder deactivation, promises to deliver much better fuel economy.

Audi CEO's Dieselgate arrest threatens fragile truce among VW stakeholders

FRANKFURT — The arrest and detention of Audi's chief executive forces Volkswagen Group's competing stakeholders to renegotiate the delicate balance of power that has helped keep Audi CEO Rupert Stadler in office. Volkswagen's directors are discussing how to run Audi, its most profitable division, following the arrest of the brand's long-time boss on Monday as part of Germany's investigations into the carmaker's emissions cheating scandal. The supervisory board of Audi, meanwhile, has suspended Stadler and appointed Dutchman Bram Schot as an interim replacement, a source familiar with the matter said on Tuesday. Schot joined the Volkswagen Group in 2011 after having worked as president and CEO of Mercedes-Benz Italia. He has been Audi's board member for sales and marketing since last September. The discussions risk reigniting tensions among VW's controlling Piech and Porsche families, its powerful labor representatives and its home region of Lower Saxony. VW has insisted the development of illegal software, also known as "defeat devices," installed in millions of cars was the work of low-level employees, and that no management board members were involved. U.S. prosecutors have challenged this by indicting VW's former chief executive Martin Winterkorn. Stadler's arrest raises further questions. Audi and VW said on Monday that Stadler was presumed innocent unless proved otherwise. Munich prosecutors detained Stadler to prevent him from obstructing a probe into Audi's emissions cheating, they said on Monday. Stadler is being investigated for suspected fraud and false advertising. Here are the main factors deciding the fate of Audi. Background: Audi's role in Dieselgate Volkswagen Group was plunged into crisis in 2015 after U.S. regulators found Europe's biggest carmaker had equipped cars with software to cheat emissions tests on diesel engines. The technique of using software to detect a pollution test procedure, and to increase the effectiveness of emissions filters to mask pollution levels only during tests, was first developed at Audi. "In designing the defeat device, VW engineers borrowed the original concept of the dual-mode, emissions cycle-beating software from Audi," VW said in its plea agreement with U.S. authorities in January 2017, in which the company agreed to pay a $4.3 billion fine to reach a settlement with U.S. regulators.