Bentley: Arnage 4 Door Sedan on 2040-cars

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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Bentley Bentayga dives deep into luxury with touches of pearl

As some of the most luxurious vehicles on the planet, Bentleys are inspirational (and aspirational) to thousands of customers and fans around the globe. But sometimes, Bentley is the one finding inspiration in its customers. As a special commission for a Middle Eastern client, Bentley and in-house specialty shop Mulliner have created the limited-edition "Pearl of the Gulf" Bentayga, complete with pearl trim and a fingerprint safe. Only five examples, each different from the one before it, will be made. The Pearl of the Gulf proudly ties in the cultural history of the Middle East. For centuries, pearl diving and harvesting has been a major economic key to cities around the Arabian Gulf. And it just so happens, the gleaming stones are beautiful enough to complement the Bentayga's high-class personality. On the car shown here, Bentley artistically integrated a mother-of-pearl-laced dhow diving boat within the Dark Fiddleback Eucalyptus wood dashboard. Mother of pearl is also seen on the Breitling clock in the center of the dash. Furthering the elevated feel of the cabin is a special technological add-on. Bentley installed a high-pressure die-cast aluminum storage unit that only unlocks with the touch of the owner's finger. The biometric fingerprint sensor is intended to secure any valuables while the car is left in an exposed environment or handed off to drivers. The rest of the cabin is a two-tone blend of light Linen and dark Brunel leather, a theme meant to evoke the coloring of a pearl and its shell. The quilted seats and door paneling have Camel and Brunel contrast stitching, and gold embroidery adds extra sparkle. Linen lambswool rugs turn the floor into a delightful rest area for the feet, and door sills highlight the car's "1 of 5" status. The remaining examples will be built by Mulliner's crew in Crewe, England. Featured Gallery Bentley Bentayga Pearl of the Gulf by Mulliner View 10 Photos News Source: Bentley Bentley SUV Luxury bentley bentayga Mulliner

Bentley Continental GT 'Ultratank' makes tracks in Russia. Literally

When the automotive news cycle last turned its attention to Russia, it was to celebrate the maniacs who'd linked three cheap four-cylinder engines to create a 12-cylinder Lada. Our newest visit to the motherland is for the diametric opposite: a first-generation Bentley Continental GT placed on a custom set of heavy duty tracks. Created by Russian YouTube channel AcademeG, the navy blue mutant is called the Ultratank, and its waiting for its close-up in the Akira sequel. Chronicling the build began last August, sometime after AcademeG's presenter bought the cheapest Continental GT he could find. Seems that kind of purchase is a cautionary tale in Russia as much as it is here, because the Bentley's 6.0-liter, twin-turbo W12 needed a list of expensive repairs, starting with new turbos. It appears that was the cue to throw out the whole engine, drivetrain, and frame. AcademeG took the coupe to Swap-Point, who replaced the stock motor with Toyota's Japanese-market 4.3-liter V8 used in the Toyota Crown Majesta, Celsior, and Soarer and Lexus GS, LS, and SC 430. The engine sends power to a solid rear axle only through a torque converter automatic. From there, the twist is transferred to a set of heavy vehicle tracks measuring 98.4 inches long. The Bentley's passenger tub and upper portions mostly survived the transformation, but tube-frame construction replaced the stock architecture front and rear. Nine months later, the Ultratank has taken its first steps. The Russians took their baby into the woods to play, and - watched by some goats and shepherds - proved they got it mostly right in spite of a few issues. Running on treads is often done best in low revs, but the engine doesn't like low revs. There wasn't enough tension on the tracks, and the rubber nubs aligning the tracks with the wheels aren't substantial enough, so the tracks rolled off the wheels during hard cornering. And there are no brakes. Slowing down requires sawing at the wheel, which brakes the inside tread as the Ultratank starts to turn. Even so, the vehicle and the test were declared a success. The team will tune the engine, add doors and tweak the tracks, but according to YouTube's Russian translation, "everything is simply ideal." You can check out the entire build while awaiting updates on the next big changes, including a higher top speed: The Ultratank tops out at 31 miles per hour now, and AcademeG wants to double that.