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2023 Bentley Bentayga EWB Azure First Edition on sale for one year

The 2023 Bentley Bentayga EWB has added a third flavor. Above the standard spec, the Azure trim adds distinguishing features like elongated quilting and perforation on the numerous leather surfaces, jeweled caps for the fuel and oil fillers, fancier wheels, and Azure badging. For the first model year of production the craftspeople at Crewe will build an Azure First Edition trim. The First Edition makes normally optional frills like Bentley Diamond Illumination and the Naim for Bentley stereo standard equipment. That stereo pumps 1,720 watts of playlist through 20 speakers. There are also a heated steering wheel, folding picnic tables, and additional driver assistance systems  The cabin is sewn up with exclusive contrast stitching and embroidery, and of course there's First Edition badging outside, on the C-pillar, and inside on the seats. Should the customer decide that isn't enough advertising, buyers can request handcrafted metal overlays. This version of the SUV shows off brighter grilles in the lower bumper and sits on 22-inch, 10-spoke, directional wheels, an inch larger than the hoops on the standard Bentayga.  The Bentayga EWB marks the return of the Azure name for the first time since 2010, and the Bentayga's second First Edition after the 2017 Bentayga W12 which was limited to 608 units. The W12, by the way, is said to be forbidden to the EWB. Pricing hasn't been announced, but since the EWB starts at around $230,000 and Bentley's already said it expects "that people will option them beyond $300,000," the Azure First Edition can be expected to push that well higher. Related video: 2019 Bentley Bentayga Exterior Walkaround, Drive Modes, V8 Engine, Front Seats and Rear Seats

What it's like to drive a brand-new, 92-year-old Bentley Blower

“Vivid” doesnÂ’t even begin to describe this; neither does “damn cold.” The throttle is pinned to the firewall, the needles behind the glass in the dashboardÂ’s 10 dials are twitching and dancing, the supercharger boost gauge is nailed to the lock stop, and the dark-green scuttle is shuddering with the ripples of the concrete banking. Think World War II airplane over the storm-tossed North Atlantic – I even slid a picture of my wife into my breast pocket this morning Â… IÂ’d be grinning, but the freezing blast over the leather-strapped bonnet gives me a rictus grimace. ThereÂ’s a lot to do in this 92-year-old supercharged Bentley as its fish-tail exhaust blares seal-honk indifference at a shoal of insignificant super cars fluttering in its wake; at 100 mph this is motoring at its zenith. They donÂ’t make ‘em like they used to and I used to think that was indubitably true of this car: Sir Henry ‘TimÂ’ BirkinÂ’s Blower Bentley. This was his favorite out of the five Blowers built at the Welwyn factory between 1929 and 1930. It was bankrolled by Dorothy Paget, the Whitney family heiress, and serial race-horse owner and gambler. How famous? This car, known as Number Two, was entered in the 1930 Le Mans 24-hour race. Birkin drove it like a bat out of hell in the initial stages of the race with the tacit approval of the Bentley factory, which had entered a team of "6 1/2 litre" naturally aspirated cars and was looking for its fourth-consecutive Le Mans victory and the marqueÂ’s fifth overall. They used Birkin and this lovely old machine as “the hare,” testing the potential and reliability of the astonishing Mercedes-Benz works supercharged, 7-liter SSK driven by Rudolf ‘RudiÂ’ Caracciola (ironically Paget also owned one of these rare and exotic beasts). The fast and courageous Birkin was sent out to poke a stick at the German ace – it was like poking a waspsÂ’ nest. Twice Birkin overtook Caracciola at over 120 mph at the end of the Mulsanne/Hunaudieres straight, with one wheel on the grass and the rear tire down to its canvas. By all accounts Caracciola was so startled simply because he couldnÂ’t believe that anyone would be actually overtaking him. Legend has it that in pursuing Birkin, Rudi Caracciola damaged the engine by over using the supercharger, which could be clutched in and out, but the truth is more nuanced. Birkin drove his car so hard he twice lost a tireÂ’s tread and had to pit early.

Average Bugatti owner has 84 cars, 3 jets, 1 yacht

Between Audi, Porsche, Lamborghini, Bentley and Bugatti, the Volkswagen Group has no lack of prestige marques under its umbrella. And while some of these marques may produce models that compete against each other, each seems to be profitable enough in its own right to justify its existence. But what about Bentley and Bugatti? Surely these marques cater to the same customers, right?
Not according to their shared CEO. "The clientele between Bentley and Bugatti is remarkably different," said Wolfgang Dürheimer in an interview with Bloomberg. "The Bentley customer on average owns 8 cars. The average Bugatti customer has about 84 cars, 3 jets and 1 yacht."
That may be a slight exaggeration (we'd have expected three yachts and one jet), but it puts things into perspective: Bentleys are for the one percent. Bugattis are for the one percent of that one percent. Which only goes to show why it's taken Bugatti over eight years to sell 450 Veyrons - a number of units it would take Bentley about two weeks to move, albeit at about one tenth the price.