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Bentley names new CEO for the Americas

Bentley has announced a shift in its upper ranks that will see Michael Winkler take the reins as head of its operations in the Americas. A longtime sales executive and regional manager, Winkler has worked for Porsche in locations around the world, and comes to Bentley from his previous position as director of Australian operations for Jaguar Land Rover. In his new capacity as president and CEO of Bentley Motors Inc. – the office responsible for handling the brand's operations across the Americas – Winkler will report to Kevin Rose, the Bentley board member for sales and marketing. Winkler succeeds Christophe Georges, who moves back to the head office as director of product and marketing. The British automaker has 53 dealerships across the Americas, accounting for 29 percent of its global sales last year. Its American operations are based at 2200 Ferdinand Porsche Drive in Herndon, VA. MICHAEL WINKLER NEW PRESIDENT AND CEO OF BENTLEY MOTORS INC. (Crewe/Herndon 26th January 2015) Bentley Motors today announced that Michael Winkler will become President and Chief Executive Officer of Bentley Motors Inc., the regional office for Bentley Motors in the Americas, with effect from 1st April 2015. He succeeds Christophe Georges, who was recently appointed Director of Product and Marketing for Bentley's global organisation. Winkler will report directly to Kevin Rose, Bentley's Member of the Board for Sales, Marketing and Aftersales. Rose commented: "The Americas region plays a key part in Bentley's global success, our biggest market with more Bentley customers than anywhere else in the world. I am delighted to welcome Michael to Bentley, and look forward to working with him to drive our brand and network presence further." Winkler has more than 30 years of experience in the automotive industry, holding a number of international positions, working with Porsche in Germany, North America and Australia, and joins Bentley from Jaguar Land Rover, where he held the position of Managing Director of the company's Australian division. The Americas remained Bentley's number one market throughout 2014, closing the year delivering 3,186 cars, up from the 2013 number of 3,140. This accounted for 29% of total global deliveries. There are 53 Bentley dealerships throughout the Americas, with the corporate headquarters based in Herndon, Virginia.

Bentley Flying Spur breaches in Beluga spec

Bentley did what it could to improve the styling on the Flying Spur, but if you're still of the impression that it's still a bit of a whale in its form, you may want to check out the new Beluga Specification. Available now to order on the eight-cylinder Flying Spur worldwide, the Beluga Specification features a number of upgrades designed to make Crewe's sedan look and feel more "athletic" inside and out. A unique set of 20-inch wheels and a gloss black grille distinguish the exterior, while the cabin is treated to piano black veneer, knurled shift paddles, contrast stitching, and finer carpets. Those looking to splurge (this is a Bentley, after all) can combine this package with the Mulliner Driving Specification and get 21-inch wheels along with other interior upgrades. Related Video: NEW BENTLEY FLYING SPUR BELUGA SPECIFICATION Jun 18, 2015 - New optional specification affords luxury four-door sedan an enhanced athletic stance - Striking exterior and interior styling cues boost visual appeal - Features 20" alloys, gloss black radiator and cabin styling highlights - Available exclusively on 4.0-litre twin-turbo Flying Spur V8 models (Crewe, 18 June, 2015) Bentley Motors is launching a new specification level exclusively for its Flying Spur V8 model – Beluga Specification. The contemporary trim level affords the Flying Spur sedan a more athletic stance and purposeful visual appeal. Featuring exclusive 20" Black and Bright machined alloy wheels, a gloss black radiator matrix and a body-coloured lower grille bar, the Beluga specification is the perfect enhancement for a modern performance saloon that perfectly blends craft and comfort. Inside the Flying Spur V8's sumptuous handcrafted cabin, buyers will find swathes of piano black veneer, knurled gear shift paddles, contrast stitching to the luxurious seats and steering wheel as well as deep pile floor mats and boot carpet with contrasting leather binding. When customers also specify the highly popular Mulliner Driving Specification, in combination with Beluga specification, the striking 21" 6-spoke Extrovert wheel is included. The Mulliner Driving Specification includes features such as diamond quilted hides, a knurled gear lever, drilled alloy pedals and an indented hide headlining. In 4.0-litre, twin-turbo V8 guise it develops 507 PS (500 bhp), sprinting from 0-60 mph in just 4.9 seconds (0-100km/h in 5.2 seconds) while at the same time offering a single-tank range of 500 miles.

Bentley seasons the Continental GT and Bentayga with carbon fiber pack

Because Bentley is Bentley, and nothing it offers is "regular," it has a different name for select features available on its vehicles. Rather than calling these options or packages, they are called "specifications." One of the specifications available on the Continental GT, Continental GT Convertible and the Bentayga is called the Styling Specification, and it brings gloss carbon fiber elements to these cars' exteriors.  Both the Bentayga and the Continental GT have numerous Specifications available for extra purchase. The Bentayga is available with a Blackline Specification, All Terrain Specification, City Specification, Event Specification, Smoker's Specification, Sunshine Specification and the Touring Specification. In addition to the Smoker's, City and Touring Specs, the Continental GT also offers the Diamond Knurling Specification, Mood Lighting Specification and Front Seat Comfort Specification. The Styling Specification, though developed to align with the vehicles' aerodynamics, are intended to create a visual impact, as the name suggests. This package uses high-gloss carbon fiber to shape a front bumper splitter, side skirts with metallic Bentley badges, a rear diffuser and the trunk spoiler. The Bentayga is slightly different from the Continental GT package, as it also features a bi-plane tailgate spoiler and rear screen strakes. Further options include carbon fiber front air blades, wing vents and mirror caps. The carbon fiber in the Styling Specification uses a 2x2 twill pattern with matching directional weave across every part. It is also hand-crafted in a way that the carbon fiber is mirrored at the center of the vehicle to create a balanced look that will please perfectionist minds. Bentley says the Bentley badges on the side skirts were created through 3D electroforming, which could generally be described as a more precise version of 3D printing. The badges were specifically designed to "minimize the risk of air bubbles forming in the lacquer overcoat" while introducing a textured look. The Styling Specification can be ordered for a new car or retrofitted on an old car. It will also soon be available on the Bentley Mulsanne. Related Video: