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Bentley wants to get into the coachbuilding business

There was a time when a customer would buy a chassis from an automaker like Bentley and then take it to a coachbuilder to have whatever bodywork they wanted put on it. The practice was particularly prevalent in Bentley's earlier days, but the industry has progressed in such a way - with tighter regulations and unibody construction - that such a practice is no longer feasible. But Bentley wants to get back into that business.
Speaking to UK trade publications recently, Bentley sales chief Kevin Rose indicated that the company is looking into setting up a special division within itself to meet the demands of extremely wealthy customers who want to commission their own coachbuilt custom creations. It's an emerging trend that's seen Ferrari Special Projects build one-offs like the F12 TRS and SP12 EC and McLaren Special Operations the outlandish X-1, and Bentley wants to get in on the action.
It wouldn't be the first even to rebody a contemporary Bentley in recent years. Carrozzeria Touring Superleggera offers the Flying Star (pictured above) that turns the Continental GT into a shooting brake, and Dany Bahar's new coachbuilding outfit Ares plans to do the same. By bringing it in-house, however, Bentley would be able to pick the chassis up off the assembly line at the right time and provide the necessary support and factory backing.

Autoblog Minute: New Prius, Bentley Bentyaga, Rolls-Royce Dawn

Bentley and Rolls-Royce both introduce new luxury vehicles and Toyota revealed its latest Prius. Autoblog senior editor Greg Migliore reports on the Weekly Recap edition of Autoblog Minute. Show full video transcript text [00:00:00] Bentley and Rolls-Royce both introduce new luxury vehicles and Toyota revealed its latest Prius I'm Senior editor Greg Migliore and this is your Autoblog Minute Weekly Recap. With a top speed of 187 mph Bentyaga will be the fastest production SUV on the road when it hits the market. Eventually, Bentley intends to launch a seven-seat version, a higher performance Speed model, and more efficient diesel and hybrid variants of its new luxury SUV. Dawn is the new four seater convertible from Rolls-Royce. While the car looks to the past for its name it boasts lots of modern tech including Rolls-Royce's Zed F eight-speed automatic transmission for imperceptible gear changes and a silently operating, six layer, canvas top. The launch of Toyota's latest Prius marks the fourth generation of the popular hybrid. Prius has gone from a niche product to one of the industry's most important vehicles. Toyota hopes its new Prius will redefine the category it helped to pioneer. We're expecting fuel economy to increase by 10 percent and this is the most tech laden Prius ever. Those are the highlights from the week that was. Be sure to check out my full recap this Saturday. Plus, some insight on the new Cadillac XT5. For Autoblog, I'm Greg Migliore. Autoblog Minute is a short-form video news series reporting on all things automotive. Each segment offers a quick and clear picture of what's happening in the automotive industry from the perspective of Autoblog's expert editorial staff, auto executives, and industry professionals. Bentley Rolls-Royce Toyota Convertible SUV Hybrid Autoblog Minute Videos Original Video rolls-royce dawn

On any given Sunday, there'll be a Bentley racing somewhere

Most of us would regard Bentley more as a luxury marque than a racing one. Sure, it dominated Le Mans in the 1920s with five wins (four of them consecutively), but that was a long time ago. It won again in 2003, but that was an exception – right? Bentley doesn't actually race much anymore, does it? The short answer is: yes, yes it does. The automaker rolled out the Continental GT3 a few years ago, following sister companies Porsche, Audi, and Lamborghini into the category. Now you may be scoffing something along the lines of "yeah but it's only GT3," but while you're doing that, Bentley Motorsport is steadily ramping up its racing program. This year we'll be able to see Contis racing in "more than 90 top-level GT races around the world." Count out the off-season that's now drawing to an end as the racing season gears up and you're talking about two races every week. Yeah, that's right: Bentley will, on average, be competing in two races each week somewhere in the world. Those races will be part of series like the Pirelli World Challenge here in America, the Blancpain Endurance Series in Europe, the ADAC GT Masters in Germany, the British GT Championship, and the GT Asia series. So wherever you live, there's bound to be a race coming up where you'll be able to see the Continental GT3 racing towards the finish line. Of course the Bentley Team M-Sport works squad won't be contesting all of those races itself. It has an array of customer and partner teams lined up for series around the world. Instead of fielding, for instance, a works entry in the Nurburgring 24 Hours this year, it'll deligate to the Bentley Team Abt Sportsline. But that's just one of the 90 races in which the Continental GT3 will compete this season, and we're looking forward to seeing how it fares in each. Related Video: BENTLEY ANNOUNCES LARGEST RACE PROGRAMME YET - Bentley Motorsport races across the globe in 2016 - Works team adds Blancpain Sprint Series to calendar - Wolfgang Reip becomes latest Bentley Boy 22 March 2016, Crewe – Bentley Motorsport will contest more than 90 top-level GT races around the world in 2016, as both its works and customer team programmes expand. The Bentley Team M-Sport works outfit will now enter the full Blancpain GT Series and welcomes Wolfgang Reip to the Blancpain Endurance Series line-up.