2024 Bentley Flying Spur Azure V8 ($281,935 Msrp) *mulliner* *only 970 Miles* on 2040-cars

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Average Bugatti owner has 84 cars, 3 jets, 1 yacht

Between Audi, Porsche, Lamborghini, Bentley and Bugatti, the Volkswagen Group has no lack of prestige marques under its umbrella. And while some of these marques may produce models that compete against each other, each seems to be profitable enough in its own right to justify its existence. But what about Bentley and Bugatti? Surely these marques cater to the same customers, right?
Not according to their shared CEO. "The clientele between Bentley and Bugatti is remarkably different," said Wolfgang Dürheimer in an interview with Bloomberg. "The Bentley customer on average owns 8 cars. The average Bugatti customer has about 84 cars, 3 jets and 1 yacht."
That may be a slight exaggeration (we'd have expected three yachts and one jet), but it puts things into perspective: Bentleys are for the one percent. Bugattis are for the one percent of that one percent. Which only goes to show why it's taken Bugatti over eight years to sell 450 Veyrons - a number of units it would take Bentley about two weeks to move, albeit at about one tenth the price.

Bentley considering smaller coupe

Only halfway through the year, Bentley reports that it's on track to post record sales. Thanks in no small part to the introduction of its new V8 engine in the Continental family, sales are up nearly a quarter over last year. And they only stand to increase even more with the introduction of new models currently in the pipeline. The upcoming SUV will surely form a large part of that, but it won't be the end of the story for the storied marque.
Car and Driver reports that, after the SUV, Bentley plans to introduce a new coupe line below the Continental to square off against the Aston Martin V8 Vantage. Details are few and far between at this point, but considering how much Bentley manages to do with the relatively heft Continental GT, a lighter and more nimble sports car sounds promising.
In related news, rumors are gathering pace that Bentley is planning to introduce a new Mulsanne Speed at the upcoming Paris Motor Show, its Jurassic-era 6.75-liter V8 massaged from 505 horsepower - already the most that engine has produced in its half-century history - up to around 550.

Bentley Bentayga spied on soon-to-be home turf

If we had to bet where Bentley would sell the most Bentayga crossovers, our money would be on the Middle East, with a particular focus on the oil-rich United Arab Emirates. Considering that – not to mention the blistering heat – it's no real surprise that the British manufacturer is testing its first CUV on the sand-strewn roads of Dubai. This video comes from an Arab YouTube channel that Google Translate calls "net box." It gives us a great look at the new Bentayga while both parked and in motion, traveling along Dubai's highways. While this is not the exact same vehicle we've seen in previous spy photos – the number plate on this car ends in a Z instead of a W – the camouflage job is more or less the same. There are large, obstructive headlight and taillight covers, and the same strakes designed to obscure the rear haunches. Seeing an engineer getting out of the car and standing next to it, though, does give us some sense of its overall size. Either Bentley's engineer is a giant or the Bentayga is relatively low for a crossover, relying more on a lifted ride height than just being big and tall. You can check out the video above. Like we said, it's a good first look at Crewe's first CUV in motion. Check it out, and let us know what you think in Comments.