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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Bentley will build 1929 Team Blower continuation series of 12 cars

Bentley considers Sir Tim Birkin’s supercharged 4 1/2 -liter Team Blower race car to be the company's "most revered heritage car" ever. So revered, in fact, that Bentley wants to make the car again, 12 times over. With the help of some reverse engineering by Mulliner, Bentley has announced its intentions for an extremely special continuation series limited to only a dozen examples built nearly identical to the original.  Through various methods, Bentley has been celebrating its heritage all throughout 2019, the centenary of the brand's founding. Just in the summer months, Bentley released the third-gen Flying Spur, unveiled the EXP 100 GT autonomous electric concept, built a Continental GT convertible that honors the 1929 Blower Number 1, won Best of Show at the Pebble Beach Concours, and re-created 1939 Corniche sedan with the help of Mulliner. That last achievement is particularly relevant, as Mulliner typically crafts bespoke new cars, as opposed to building old ones. After successfully bringing the Corniche into the 21st century, however, Bentley is confident Mulliner can take on the complex task of rebuilding the legendary Team Blower.  Bentley claims this will be the world's first continuation of a pre-war race car, and the original production run didn't even make it to double digits. Only four Team Blowers were built for Birkin and the boys to race, which they did at Le Mans and all over Europe. Bentley is building 12 re-creations because that's how many races the original cars competed in. In order to take this project on, Bentley will disassemble Team Blower chassis No. HB 3404 down to its nuts and bolts. The parts will all be cataloged and 3D scanning of each individual piece will create the foundation for the new cars. Bentley will then combine use of the original 1920s molds and tooling jigs with modern manufacturing methods to create 12 identical sets of parts. The new cars will be as close to identical to the original car as possible, but current safety regulations will force Bentley to make a few changes and alterations. Under the hood, the Continuation Series cars will have 16-valve four-cylinder engines with aluminum crankcases, cast-iron cylinder liners, and non-detachable cast-iron cylinder heads. With the help of Amherst Villiers Mk IV roots-type supercharger replicas, the 4,398 cc engines will be rated at 240 bhp at 4,200 rpm.

Inkas reveals armored Bentley Bentayga for risky VIPs

Inkas Armored Vehicle Manufacturing has unveiled what it is billing as the first commercially available armored Bentley Bentayga, a week after we saw the armored X5 Protection VR6 straight from BMW. It can be equipped with up to level B6 protection, so it can withstand shots from a 7.62 mm round fired from an assault rifle. The first example has already been purchased for approximately $500,000.  Inkas, which is based in Toronto, lists armoring services for a number of different vehicles including the Toyota Camry, Mercedes-Benz G-Class, or even Ford Transit vans. And now, it offers a service for Bentley's luxurious and performance-minded Bentayga SUV.  Inkas offers two routes for its customers. An interested consumer can bring a car in and have it outfitted exactly the way he or she wants. Or, the customer can tell Inkas what he or she is looking for, and Inkas will source and build the entire project, including finding the right vehicle. For the Bentayga, specifically, armor options start at $130,000, and fully sourced projects can range into the hundreds of thousands of dollars, as previously noted.  Standard armor for each project includes a safety shell for passengers, multi-layer bullet-resistant glass, battery and ECU protection, reinforced door hinges, a reinforced suspension, and run-flat tires. Inkas says the B6 level of armor is meant to stop armor piercing rounds, but it could also protect from grenade blasts.  Inkas also offers the options to equip the Bentayga with a lightweight armor package, a PA system, heavy duty brakes, emergency lights, a fire supression system, and heavy duty wheels. We imagine most orders tick all the boxes.  Take a look inside the world's first bulletproof Bentley Bentayga made by INKAS® Armored Vehicle Manufacturing #bulletproof #bentley #bentayga #wolrdfirst #inkas #armored pic.twitter.com/rmrsXK7Nyv — INKAS Vehicles (@inkasvehicles) August 28, 2019