2008 Bentley Gt Speed Coupe on 2040-cars

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Volkswagen Group's Vision 2030 strategy could bring revolution to the brands

One would expect a corporate plan called "Vision 2030," looking 11 years ahead through wildly tumultuous times, to involve great change and numerous forks in numerous roads. According to Automobile's breakdown of Volkswagen's path forward, though, the plans contain some lurid potential surprises. The ultimate aim is return on investment, and that means ruthless reorganization of a conglomerate with eight primary car brands, two car sub-brands, and Ducati motorcycles. The first two Vision 2030 cornerstones Automobile mentions are near boilerplate: Production network restructuring, and "streamlining of key technologies." The latter two are the ones that could upend what we know as the Volkswagen Group: focusing on the Group's core brands — meaning Audi, Porsche, and VW — and transitioning to EVs, autonomy, and other mobility solutions. Based on the report, a quote from Audi's CTO referring to the Audi brand could cover how the Group plans to handle all of its brands: "We need to find a sustainable solution for the indefinite transition period until EVs eventually take over." The boutique divisions adjacent to carmaking, Ducati and Italdesign, look likely to be spun off. For the halo car brands — Bentley, Bugatti, and Lamborghini — apparently shareholders want double-digit returns on investment, and the trio doesn't have long to hit the target. One eyebrow raiser is when the report states, "Bugatti is tipped to be gifted to [ex-VW Group Chairman] Ferdinand Piech." Piech fathered the Veyron during his tenure at VW, and it was thought he commissioned the La Voiture Noire, but he's lately stepped so far back from VW that he sold all his shares in the Group. Automobile quoted a senior strategist as saying of money-losing Bentley, "Why invest on a backward-looking enterprise when you can support a trendsetter? A proud history and excellent craftmanship alone don't cut it anymore." We guess no one at Ferrari, McLaren, or even Porsche got that memo. Bentley is reportedly close to being put in time out, and if brand CEO Adrian Hallmark can't right the Crewe ship, the hush-hush Plan B is to prop the Flying B up enough to lure a buyer. As for Lamborghini, caught between two masters at Audi and Porsche, even record-breaking numbers at the Italian supercar maker barely staved off sacrilege. It's said that VW brand CEO Herbert Diess considered putting a 5.0-liter Porsche V8 into the Aventador successor.

Bentley putting Mulsanne-based Azure, Brooklands back on the table [w/poll]

Big plans are afoot at Bentley. The quintessentially British automaker has just about signed off on the final version of its new SUV, and will surely roll out more versions of the Continental in the coming years, but that's not all. It's said to be considering a new sports coupe smaller than the Continental GT, but the latest reports coming in from the UK suggest that it also has plans for the Mulsanne's platform.
Currently, the Mulsanne is only available in one configuration, but Bentley is widely expected to be bringing a new, more powerful Mulsanne Speed to the Paris Motor Show this fall with around 550 horsepower. That's not all, however, as word comes in that the Flying B marque is planning to re-introduce both the Azure and the Brooklands as competitors to the Rolls-Royce Phantom DHC and Phantom Coupe, respectively.
For those who don't remember, the Azure and Brooklands were a pair of two-doors based on the Arnage that preceded the Mulsanne at the top of Bentley's range. The Azure was a convertible and the Brooklands a fixed-roof coupe, both of them larger than the Continental GT and powered by the company's evergreen (yet decidedly un-green) 6.75-liter V8.

Bentley will now sell you a model Continental GT for over $9,000

Bentley just announced a 1:8 scale Continental GT model car that costs GBP6,995. That’s $9,123 for a toy. But really, is the cost all that bad? A 1:1 scale Bentley Continental GT V8 (you know, the real thing) has a base price of about $220,000. One-eighth of that is a whopping $27,500. Bentley is surely leaving some money on the table here. OK, sure, you could buy a couple of old Miatas for the same price as this model car. But thatÂ’s not the gift that the one percenters want to give to their children at Christmas. No, an exact replica of the Bentley Continental GT in the garage is a much more applicable gift in that situation. Bentley will reproduce your Bentley or make anything else you can imagine with these 1:8 scale models, too. Customers will need to commission their own car, just like theyÂ’re buying a full-size Bentley.  You choose the colors of the paint, exterior trim, seats, interior stitching, trim veneers, wheels, leather and a number of other materials going into the car. Every last option is matched to an option available on the actual car, so there will be zero differences between the model and full scale car. The Bentley Design Studio oversees the creation of every car to ensure complete accuracy. Over 1,000 pieces are put together by hand to build it. Bentley says each car takes about 300 hours to complete. (Rolls-Royce offers a similar model of the Cullinan that takes 450 hours to build.) Each Bentley will sit on a “majestic varnished plinth.” The car itself measures 30.7 inches in length, 15.7 inches in width and 9.6 inches in height. Smaller, pre-made models are available for far less cash, too. You can pick up a 1:43 model for $110 and a 1:64 model goes for just $15. If uh, you want the $9,123 model, the link to place an order is right here. Bentley recommends using the actual Continental GT configurator to personalize the model. Regardless of price, that is extremely cool. Related Video: