13 Dragon Red 4l V8 Awd Coupe *mulliner Specification W/ Alternative Wheels *fl on 2040-cars

Auto blog

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Bentley SUV sheds some camo

Bentley keeps itself busy and on our minds with ever-faster versions of the Continental family and even, most recently, of the Mulsanne. While a new coupe is said to be around the corner, the biggest project Crewe has going on at the moment is its new SUV. And this is our clearest look at it yet.
Spied with less camouflage than ever before while undergoing testing near the Nürburgring, Bentley's as-yet unnamed sport-ute is being based on the same new platform that will underpins the next Volkswagen Touareg, Audi Q7, Porsche Cayenne and - if finally approved - the production version of the Lamborghini Urus concept.
Bentley's is sure to be one of the higher-end models to be based on that platform, opening up a new segment soon to be populated as well by the upcoming Maserati Levante, Range Rover Sport SVR and other potential ultra-high-end SUVs and crossovers from the likes of Land Rover, Aston Martin Lagonda and Daimler's restrategized Maybach.

Every Bentley Continental GT No. 9 Edition has Le Mans history built into its interior

Bentley is amidst a year-long celebration of its 100th birthday, and part of the festivities is the reveal of the "ultimate collector's version" of the new Continental GT. The Number 9 Edition by Mulliner is a highly customized tribute to Sir Henry Ralph Stanley 'Tim' Birkin and his "Blower" Bentley and includes a Le Mans artifact that gives the car an unattainable rarity. As seen in the photos, this Continental GT wears its name on its nose. The large 9 in the grille is a nod to the No. 9 4.5-liter Blower Bentley that Birkin raced at the 1930 Le Mans 24 Hours. What Bentley claims to be the iconic Bentley racer of the pre-war era had a supercharger that upped power from 110 brake horsepower to 175. Now, in 2019, part of that racecar will be in each of the 100 No. 9 Edition cars. Those familiar with the new Continental GT remember it features a "rotating display" within its dashboard. It can flip between a smooth piece of trim to the infotainment screen to an assembly of three dials and/or gauges. On the No. 9 Edition, the center gauge on the rotating display has a visible piece of the wooden seat from the 1930 Le Mans car. It can be seen at the 1:30 mark in the video below. It is just one piece of the custom interior that also features turned aluminum trim, and a British Jaeger clock face inspired by the Blower's original dials. Customers have the choice between Cumbrian Green or Beluga leather, which Bentley says have increased gloss levels. The seat headrests and the door panels have been debossed with Bentley's "B" logo, and the door sill plates have plaques marking, "1 of 100." A final touch of elegance is the 18-karat gold plating on the vent pull knobs. The No. 9 Edition comes in two colors: Viridian Green or Beluga Black. The 21-inch 10-spoke wheels can be ordered with color match, and several specialty badges have been added to the car, including "1919 to 2019" centenary badges that are seen on every Bentley built in 2019. The No. 9 comes standard with the Continental GT's Black Line package and the carbon bodykit package. Bentley made no mention of price, but considering only 100 will be built, they're likely already accounted for. The No. 9 Edition will make its public debut at the Geneva Motor Show. Featured Gallery Bentley Continental GT No. 9 Edition by Mulliner News Source: Bentley Geneva Motor Show Bentley Coupe Luxury Performance limited edition Mulliner