2007 Bentley Flying Spur on 2040-cars

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Average Bugatti owner has 84 cars, 3 jets, 1 yacht

Between Audi, Porsche, Lamborghini, Bentley and Bugatti, the Volkswagen Group has no lack of prestige marques under its umbrella. And while some of these marques may produce models that compete against each other, each seems to be profitable enough in its own right to justify its existence. But what about Bentley and Bugatti? Surely these marques cater to the same customers, right?
Not according to their shared CEO. "The clientele between Bentley and Bugatti is remarkably different," said Wolfgang Dürheimer in an interview with Bloomberg. "The Bentley customer on average owns 8 cars. The average Bugatti customer has about 84 cars, 3 jets and 1 yacht."
That may be a slight exaggeration (we'd have expected three yachts and one jet), but it puts things into perspective: Bentleys are for the one percent. Bugattis are for the one percent of that one percent. Which only goes to show why it's taken Bugatti over eight years to sell 450 Veyrons - a number of units it would take Bentley about two weeks to move, albeit at about one tenth the price.

Bentley GT3-R is the most hardcore road-going Continental yet

A factory-entered Bentley hadn't won a top tier race in the UK for 84 years when the Continental GT3 recently took victory in the second round of the Blancpain Endurance Series at Silverstone. It was an early success for a racer that only hit the track competitively for the first time late last year at the Gulf 12 Hours in Abu Dhabi. To capitalize on the potent platform, Bentley is bringing it to the street with the limited-edition Continental GT3-R.
Limited to just 300 units worldwide, this bruiser starts as any other Continental GT on the assembly line in Crewe, England, but then Bentley Motorsport get ahold of it to painstakingly improve its performance. Like the racer, GT3-R uses the 4.0-liter, twin-turbo V8, and here, power is cranked up to 572 horsepower and 516 pound-feet of torque, 51 hp and 14 lb-ft better than the GT V8 S. The muscle is routed through an eight-speed automatic gearbox from ZF with shortened gearing and a rear-biased all-wheel-drive system with torque vectoring for the rear wheels. The weight also comes down over 200 pounds from the V8 S to 4,839 pounds. Bentley claims all the tweaks are enough to hustle the GT3-R to 60 miles per hour in 3.6 seconds, on to an estimated top speed of 170 mph.
To handle all that power, an air suspension holds up all four corners, and the brakes use carbon silicon carbide discs for plentiful stopping power. A titanium exhaust saves an additional 15 pounds of weight, and Bentley promises that it gives the car a baritone growl.

What it's like to drive Bentley's Continental GT3 racecar

I'm gliding across the back roads of Napa in a Bentley Flying Spur V8 S, and all is right with the world. Two and a half tons of metal, leather, and hubris provide insulation, while the audio system's eleven speakers smother me with the syrupy sounds of Katy Perry as the landscape floats past. My guilty pleasure is mine alone, because this bank vault on wheels is practically soundproof. But I'll soon be harnessed into a fearsome hellion that would terrify all but the edgiest of Bentley owners. I'm headed to Sonoma Raceway to drive the 2,800-pound, 600-plus-horsepower Bentley Continental GT3 racecar. Goodbye swankiness, hello madness. Bentley probably isn't the first brand you associate with racing, but the Flying B's competition highlights include Le Mans wins in 1924, 1927, 1928, 1929, 1930, and, most recently, a top finish at the fabled endurance event with the brand's 2003 return. The 1-2 victory in '03 came in the wildly engineered LMGTP prototype class; it wasn't until a more relatable, Continental GT-based car was campaigned eight years later that Bentley unlocked the full potential of its rich history. "Motorsports is essentially a business tool," Bentley race boss Brian Gush told Autoblog at the GT3's race debut three years ago, reinforcing the industry's familiar "race on Sunday, sell on Monday" mantra. But let's also tip a hat to the intangible: There's something undeniably cool about watching a beefed-up version of your daily driver battling it out on a world-class track, especially when that car is a fat-cat luxury coupe that seems better suited to the boulevard than the race circuit. After swapping blue jeans for a Nomex jumpsuit, I watch as the GT3 emerges from the transporter, and the sight is downright intimidating. It's wide and low, with an impossibly big wing. There's another source of intimidation: While a small group of journalists has sampled Bentley's media car, I'm about to get behind the wheel of a privateer-owned car. No pressure. "Ever met the owner?" a Bentley rep asks, referring to Team Absolute's Adderly Fong. "He's a big guy, mean, with a really short temper," he quips, which is essentially shorthand for "don't wreck his car." I crack a tentative smile, acknowledging the not-so-veiled message. Bentley test driver Butch Leitzinger gives me the lowdown on this particular GT3, which happens to be coming fresh off a top-ten finish at the weekend's Pirelli World Cup Challenge.