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At St. Moritz, the Ferraris and Bugattis are small wonders

The Little Car Company is once again taking to glitzy St. Moritz in the Alps to show off an array of scaled-down automotive classics that will include a Bugatti Baby II, Ferrari Testa Rossa J (for junior) in both base and Pacco Gara models, and an Aston Martin DB5 Junior. The elegant, electrified miniatures, all available for test drives, will be assembled at the upcoming International Concours of Elegance at St. Moritz this Friday and Saturday to entertain the rich and famous, and others perhaps not so well positioned. The Little Car Company is a U.K.-based firm that has re-created everything from a pint-sized Bugatti Type 35 to a life-sized dune buggy based on a Tamiya R/C kit from the 1980s. Their cars run on electric power. Other models are put on static display, and one of those at St. Moritz is to be its newly launched Bentley Blower Jnr. "A step into new territory for the brand," the company says, the Blower Jnr is an 85 percent scale electric version of the British manufacturer's legendary original, and is The Little Car Company’s first road-legal automobile. Said CEO Ben Hedley, "This year will be the third time that we have participated in this wonderful event, so it is only right that we bring even more unique pieces for guests to get behind the wheel of, but also that we bring something new for guests to look at: the Bentley Blower Jnr." Operating for about five years, the Little Car Company hand-builds licensed products in entertaining partnerships with some elite manufacturers. Its cars are aimed mainly at collectors but can be driven. Among its recent offerings, the Testa Rossa was launched in 2021 as a 3/4-scale replica of the legendary "red head,” powered by a 12kW battery and able to reach a top speed of 47 mph, Little Car Company planned to build only 299 examples of the Testa Rossa. One of them was on display at Harrods in London just before Christmas, priced at just about $100,000. A terrific gift, but youÂ’ll need a bigger tree.   Featured Gallery The Little Car Company at St Moritz Design/Style Aston Martin Bentley Bugatti Ferrari Electric

The Volkswagen Group switches official language to English

The Volkswagen Group can't be fairly thought of as entirely German anymore, so the news that the company is switching its official language to English to help attract managers and executives is a rational, if surprising, decision. While many VW Group companies are still staidly German in character and culture, consider the other companies that it controls: Bentley (British), Bugatti (French), Ducati and Lamborghini (Italian), Skoda (Czech), Scania trucks (Swedish), and SEAT (Spanish). Not to mention the large Volkswagen Group of America operation, which constructs cars in Chattanooga, TN. Volkswagen's explicit motivation is to improve management recruitment – making sure the company isn't losing out on candidates for important positions because they can't speak German – and that's inherently sensible in a globalized economy. Particularly considering, like it or lump it, that English is the lingua franca of said global economy. It also should make it inherently easier to communicate between its world-wide subsidiaries and coordinate operations. It's hard to say for sure if this will have any impact on the consumer, although it's easy to see the benefits if, say, VW Group hires some American product planners or engineers and they push for features and designs that more closely suit American needs. After all, the US is a hugely important market for any manufacturer, and so the switch to English almost certainly has something to do with the outsized influence of the US in the global economy. And there doesn't seem to be a downside from a purely rational perspective, although it could mean that the Group's corporate culture becomes less German. Whether that's a good or a bad thing depends on your perspective. Related Video: Image Credit: Krisztian Bocsi/Bloomberg via Getty Images Plants/Manufacturing Audi Bentley Bugatti Porsche Volkswagen SEAT Skoda

Bentley names new CEO for the Americas

Bentley has announced a shift in its upper ranks that will see Michael Winkler take the reins as head of its operations in the Americas. A longtime sales executive and regional manager, Winkler has worked for Porsche in locations around the world, and comes to Bentley from his previous position as director of Australian operations for Jaguar Land Rover. In his new capacity as president and CEO of Bentley Motors Inc. – the office responsible for handling the brand's operations across the Americas – Winkler will report to Kevin Rose, the Bentley board member for sales and marketing. Winkler succeeds Christophe Georges, who moves back to the head office as director of product and marketing. The British automaker has 53 dealerships across the Americas, accounting for 29 percent of its global sales last year. Its American operations are based at 2200 Ferdinand Porsche Drive in Herndon, VA. MICHAEL WINKLER NEW PRESIDENT AND CEO OF BENTLEY MOTORS INC. (Crewe/Herndon 26th January 2015) Bentley Motors today announced that Michael Winkler will become President and Chief Executive Officer of Bentley Motors Inc., the regional office for Bentley Motors in the Americas, with effect from 1st April 2015. He succeeds Christophe Georges, who was recently appointed Director of Product and Marketing for Bentley's global organisation. Winkler will report directly to Kevin Rose, Bentley's Member of the Board for Sales, Marketing and Aftersales. Rose commented: "The Americas region plays a key part in Bentley's global success, our biggest market with more Bentley customers than anywhere else in the world. I am delighted to welcome Michael to Bentley, and look forward to working with him to drive our brand and network presence further." Winkler has more than 30 years of experience in the automotive industry, holding a number of international positions, working with Porsche in Germany, North America and Australia, and joins Bentley from Jaguar Land Rover, where he held the position of Managing Director of the company's Australian division. The Americas remained Bentley's number one market throughout 2014, closing the year delivering 3,186 cars, up from the 2013 number of 3,140. This accounted for 29% of total global deliveries. There are 53 Bentley dealerships throughout the Americas, with the corporate headquarters based in Herndon, Virginia.