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Bentley courting Maybach celebs with letter-writing campaign

When Daimler let slip that Maybach was on the chopping block, the German automaker reportedly insisted that ultra-luxury editions of the Mercedes-Benz S-Class would replace the doomed marque. We're all for a smattering of low volume, seriously pricey S-Class variants, but will the richest and most influential Maybach buyers feel the same way?
Automotive News reports that Bentley is betting that stars like Jay-Z and Samuel L. Jackson will want more than a gussied-up Benz, and the luxury car make is sending out olive branches in the form of a letter campaign. The premium Volkswagen brand is asking the high-rollers to step into a Bentley Mulsanne or perhaps a top-shelf Continental GT. To help persuade VIPs to switch to Bentley, the automaker is inviting select Maybach owners to tour its Crewe, England home.
Given the fact that many typical soccer moms and dads can afford an ML-Class, we can see why some movie stars and sultans would want to steer clear of the Three-Pointed Star. But is Bentley really going to gain much by wooing the 200 annual Maybach buyers? If a few more rap stars roll in a Bentley in their next music video, then the answer would appear to be yes.

2020 Bentley Bentayga Hybrid is less efficient on the highway than V8 version

Official EPA fuel-economy ratings are out for the 2020 Bentley Bentayga Hybrid, the luxury brand’s first electrified offering, and they donÂ’t exactly bathe the crossover in a green light. As spotted by Green Car Reports, the plug-in performs worse on the highway than its V8-powered combustion sibling. The EPA rated the Bentayga Hybrid as delivering 18 miles in all-electric range, which is two miles more than Bentley previously touted, and a combined 19 miles per gallon in hybrid mode, which is indeed the most efficient of the three Bentayga versions offered. ItÂ’s rated at 17 mpg city and 21 on the highway. By contrast, the 4.0-liter twin-turbo V8 version of the luxury crossover offers just 17 mpg combined, yet it delivers 23 mpg on the highway. Its overall EPA-rated highway range also beats the Hybrid, at 518 miles to 430 miles on a full charge and tank. The Bentayga Hybrid combines a turbocharged 3.0-liter V6 and a 94 kilowatt electric motor that also functions as a generator. The system combines for 443 horsepower and 516 pound-feet of torque, with a 5.2-second 0-60 mph time. It sends that through an eight-speed automatic transmission driving all four wheels. Curb weight is a hefty 5,709 pounds. Base price starts at $160,000. The V8, by comparison makes 542 hp, nearly 100 more ponies, and 568 lb-ft, with a 0-60 mph of 4.4 seconds. It will set you back $171,025. At any rate, both versions are well below the 27 combined mpg of the average 2020 vehicle, according to the EPA. The HybridÂ’s fuel economy ratings suggest that buyers may be motivated less by concerns about carbon footprint than conveying the appearance of having those concerns. Bentley has said its first full electric vehicle will be a dedicated model that will arrive in 2025 at the earliest, and possibly with a solid-state battery pack. Related Video:

Trump reportedly says he wants to wipe German cars off the U.S. map

BERLIN/FRANKFURT — A report that U.S. President Donald Trump has threatened to pursue German carmakers until there are no Mercedes-Benz rolling down New York's Fifth Avenue dented shares in the luxury car manufacturers on Thursday. An excerpt from German magazine Wirtschaftswoche's article, which cited several unnamed European and U.S. diplomats but did not include any direct quotes, could not be independently verified, while a U.S. Embassy spokesman in Berlin referred questions to Washington. The news and current affairs magazine said Trump had told French President Emmanuel Macron in April that he aimed to push German carmakers out of the United States altogether. Macron's administration in Paris declined to comment on the report. The Trump administration last week opened a so-called Section 232 trade investigation into vehicle imports, which could result in a 25 percent tariff on cars on the same "national security" grounds Washington used to impose metals duties in March. This could destroy exports by German carmakers, which control 90 percent of the U.S. premium market and are the biggest European Union exporters of cars to the United States. BMW owns Rolls-Royce, while Daimler has Mercedes-Benz, and Volkswagen controls Bentley, Bugatti, Porsche and Audi. Daimler, BMW and Audi declined comment. Porsche was not immediately available for comment. BMW shares were trading 0.5 percent lower at 0939 GMT, while Daimler and VW's shares were down 1 percent and 1.6 percent respectively, underperforming Germany's blue-chip DAX. Trump has railed against German carmakers before. And in early 2017, in an interview with German newspaper Bild, he said he would impose 35 percent tariffs on imported cars. At the time, the president called Germany a great car producer but said that the business relationship with the United States was an unfair one-way street. Germany's auto industry association VDA says its members exported 657,000 vehicles to North America last year, with total exports of vehicle components, cars, engines, as well as second-hand vehicles totaling 31.2 billion euros in 2016. Imports from the United States to Germany amounted to 7.4 billion euros, meaning a trade deficit of 23.8 billion euros the VDA's latest available figures show. However, German brands also have huge factories in the United States, where they built 804,000 cars last year, VDA said, providing jobs for U.S. workers. Berlin has reacted angrily to the U.S.