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Audi details updated 3.0L V6 TDI engine

The brands in the Volkswagen Group have shown that they can develop some of the world's best diesel engines for passenger cars. At the Vienna Motor Symposium taking place May 8 and 9, Audi has an updated one to add to its lineup. It's launching a new version of the 3.0 TDI V6 with better efficiency and more power than the version currently in the US.
The new diesel will be offered in two tunes: 215 horsepower or 268 hp. However, Audi isn't giving away all of the new engine's secrets just yet. It says "depending on model" the mill makes as much as 442.5 pound-feet of torque and gets as much as 13 percent better fuel economy. That likely means the more powerful version gets the twist, and the other one has the better consumption, but we'll have to see.
To compare, the current 3.0 TDI offered in the US produces 240 hp and 428 lb-ft of torque. In the A6, it's rated at 24 miles per gallon city, 38 mpg highway and 29 mpg combined, according to the EPA.

Next Audi A8 to drive itself up to 37 mph

Audi has been publicly, loudly, working the autonomous angle for years - it was working on Shelley, the autonomous TTS that would climb Pikes Peak in 27 minutes, way back in in 2009. Parent company Volkswagen had been working with Stanford University on autonomous vehicles for five years before that, and the same program collaboration would take the lead in Audi's efforts here. Where are we now? Well, a convoy of Audi A7s just drove journalists from San Francisco to the Consumer Electronics Show in Las Vegas, with "piloted driving in 100 mile stints." On the highway, the "piloted driving" A7 works up to 70 miles per hour and can change lanes, pass other cars, accelerate and brake on its own. A report in Autoweek says public adoption of the technology will continue with the next-generation A8, which will be able to navigate on its own up to 37 mph, make its way through traffic, find a parking spot and park itself. Over time, capabilities will be added - like a higher mph limit - as the technology and the legal issues are fine tuned. The A7 that just did the SF-to-LV run doesn't work in cities, only on highways, so it appears Audi is kicking this off with the abilities demonstrated in an A6 Avant last year at CES. That car had a Traffic Jam mode that only worked in dense traffic and up to 40 mph, but when in operation, it allowed the driver to watch a movie or conduct a videoconference. We have a feeling those two bits of icing won't be included in the fourth-generation A8, though. We'll be late to the party when the big sedan comes; Audi says it will go on sale by the end of 2016, but the US isn't expected to get it until 2017 as a 2018 model. Featured Gallery Audi A8 Spy Shots News Source: AutoweekImage Credit: CarPix Audi Technology Autonomous Vehicles Luxury Sedan

Choose your own adventure in Audi's next Super Bowl commercial

Audi has a 60-second spot planned for this year's Super Bowl to promote its S6 sedan, but exactly which spot will air is being put in the hands of Internet users. The ad follows a high schooler as he "embarks on one of the most pivotal moments of his adolescence: prom night." The spot is fixed up to the pivotal moment when he steals a kiss from the prom queen. From that moment, there are three possible endings.
Today, up until 11:59 pm, Audi is running three different versions on its YouTube channel and you can vote on which ending you'd like to see during The Big Game. The winning spot will run on YouTube before the game and then run in the first ad break after kickoff during the Super Bowl. Coca-Cola is running a similar interactive campaign, although its potential endings will involve cowboys, showgirls and a post-Apocalyptic badass, none of which we expect to make it into Audi's prom night spot. Scroll below to view all three alternate ending videos and cast your vote.