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Former Ferrari F1 chief could be new Lamborghini CEO

The word on the street in Bologna is that Lamborghini is in for a changing of the guard. Current CEO Stephan Winkelmann is tipped to step down after 14 years at the helm in Sant'Agata, likely to move to another role at Audi. And in his place, the German automaker is anticipated to appoint Stefano Domenicali. Domenicali was formerly the head of Scuderia Ferrari, rising through the ranks at Maranello to succeed Jean Todt as team principal in 2008. He resigned in 2014 to be replaced first by Ferrari US chief Marco Mattiacci and then by Marlboro man Maurizio Arrivabene as the team has struggled to find its form again. Shortly after leaving Maranello, Domenicali took up a new position at Audi, where he was rumored to be working on the company's anticipated foray into Formula One with Red Bull. But after that program was shut down in the wake of the diesel emissions scandal, Domenicali is now tipped to move back to Italy to take over the supercar business. Stefano would be the second Domenicali to head an Italian performance brand under the VW/Audi umbrella, joining Ducati CEO Claudio Domenicali (they not believed to be related). The move would also be a particularly emphatic gesture to Sergio Marchionne. The Fiat Chrysler Automobiles chief has previously lost top lieutenants to Volkswagen, most notably Luca de Meo, who headed up VW brand's passenger car marketing department before taking over at Seat. While previous Ferrari chiefs Todt and Montezemolo came up through the racing department, Marchionne assumed the chairmanship in Maranello and brought in outside talent instead. Meanwhile Winkelmann has been in charge of Lamborghini since 2005, when he was appointed by Audi to run the company it had just acquired a few years prior. Under the tenure of the German-Italian executive, Lamborghini sales have risen from 1,600 units per year to over 2,500 last year. The introduction of the forthcoming Urus crossover, birthed under Winkelmann's leadership, is expected to more than double that overall figure. Given his success in transforming Lamborghini, it isn't likely that the Volkswagen Group will simply show Winkelmann the door. Word has it that he'll receive another posting at Audi, potentially taking over the growing Quattro GmbH division in Neckarsulm. The division is responsible for all of Audi's RS models as well as the R8 – the latter of which Audi sells as many units as the entire Lamborghini division does in a year.

Audi A3 E-Tron Sportback already getting residual value love

It's a tricky game, but the folks at Auto Bild and market research institute Schwacke are looking into the future. Through the mists of future time, they say that they think that buying an Audi A3 Sportback e-tron plug-in hybrid today is going to look like a smart buy in a few years. The German automaker likes what it sees in terms of resale value for the plug-in hybrid A3, Audi's first mass-produced plug-in, and the car has already been named a "Wertmeister." That's the "value champ" designation that Auto Bild hands out every year. Audi says the A3 e-tron has the "most stable residual value in its class," and is expected to retain more than 57 percent of its original value four years after rolling off the dealership lot. That gives the plug-in hybrid bragging rights to the "Wertmeister" award for the Compact Car category. Audi also won second place in the Full Size category with its Audi A6 Avant 3.0 TDI The German automaker started sales of the A3 e-tron last summer in Germany, pricing the model at about $51,500. The cars has 204 horsepower, can go from 0 to 60 miles per hour in less than eight seconds and has an all-electric range of up to 31 miles. Check out Audi's press release below, and take a look at our First Drive impressions of the model here. Audi A3 Sportback e-tron is "Wertmeister 2015" Auto Bild crowns Audi A3 Sportback e-tron "Wertmeister 2015" Audi A6, Audi A7 and Audi Q3 also awarded top-three places Ingolstadt/Berlin, February 5, 2015 – the Audi A3 Sportback e-tron* is the car with the most stable residual value in its class. That was the conclusion drawn by Auto Bild and market research institute Schwacke. The A3 e-tron stands out with the best residual value forecast among the compact cars, receiving the title "Wertmeister 2015". Every year, Auto Bild and Schwacke select the cars in each class that are expected to depreciate the least during the following four years. The winners take the "Wertmeister" title. The Audi A3 Sportback e-tron is the winner in the "Compact Car" category with a residual value of 57.3 percent. The Audi A3 e-tron is the first plug-in hybrid from Audi. It combines sporty power with impressive efficiency and abundant driving enjoyment with unrestricted everyday utility.

Audi releases quartet of A3 commercials, likely headed for Super Bowl

With the announcement from Audi that it's new A3 would be the star of this year's Super Bowl advertising efforts still relatively fresh, it comes as a bit of a shock that what may be game-bound ads for the new small car are already starting to show up.
A3forums found four ads for the new A3, all of which are currently unlisted on YouTube, that play on the idea of young drivers saving themselves for the right luxury car. The spots are amusing, although we'll admit that we've seen better from Audi. Each spot plays like a clip from a documentary, with owners of cars from BMW, Mercedes-Benz and Lexus talking about their regrets when it came to buying a luxury car, rather than waiting for the A3.
We've got all four videos below, so take a look now, as we're betting they'll be pulled before too long.