2015 Audi S4 on 2040-cars

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Car Club USA: Waterfest

Car Club USA travels back to Englishtown Raceway Park for Waterfest, a celebration of water-cooled Audi and Volkswagen cars. We catch up with a pair of VW autocross contestants racing for top prize, and a young Audi owner hoping to win best in show for the Garden State Euros car club. "It's massive," explained Garden State Euro's Ryan Topken. "You have tons of vendors, tons of events going on. There's the show. There's the drag strip. There's autocross." "It's pretty much like a frat party for Volkswagens," added fellow club member Carlin Belkowski. Will the guys from Garden State Euros head home with any hardware? Each Car Club USA episode features a different car club or event from across the US, where passionate owner communities gather to share automotive experiences and embark on incredible adventures. From Main Street cruises to off-road trails, catch all the latest car club activity on Autoblog.

Audi kicks off A3 celebrity-fest marketing campaign with Dues

Audi is desperate to appeal to young people with its new 2015 A3 sedan. It's planning launch parties around the country to present the new model to these younger buyers, and its latest tactic is a series of videos starring celebrities the company considers trailblazers to further captivate youthful buyers.
The advertising campaign starts with a spot titled Dues starring comedian Ricky Gervais, chef David Chang, photo journalist Lynsey Addario, comedian Kristen Schaal, boxer Claressa Shields, artist collective Cyrcle, and church choir Voices of Destiny. It's being followed up with seven, minute-long online documentaries called Uncompromised Portraits about the folks featured in the new ad. Audi believes that they are all trailblazers who have forged their own way, and it's all supposed to fit with the A3's slogan of "Stay Uncompromised."
Dues will play during the NCAA March Madness tournament. Audi is also running two, 30-second commercials during the games to highlight the sedan's technology and two, 15-second ads to promote its Quattro all-wheel-drive system.

Audi Allroad Shooting Brake is a TT peep show

What you're looking at here is the almost-here third-generation Audi TT. Just compress the suspension a bit to take away its Allroad pretensions and rake its backlight to align better with the previous generation's aesthetic, and you're pretty well there. What you're looking at officially, of course, is the Audi Allroad Shooting Brake, a four-seat E-Tron hybrid showcar powered by Audi's venerable 2.0-liter TFSI four-cylinder (good for 292 horsepower) backed by a 40-kW electric motor and a secondary 85-kW motor acting upon the rear axle to provide low- and moderate-speed drive. The latter also provides through-the-road Quattro all-wheel drive when extra traction and power is called for.
All-in, Audi says the Allroad Shooting Brake's ETron powertrain is good for 408 horsepower and total system torque of 479 pound-feet, enough to haul the 3,500-pound German to 62 miles per hour in 4.6 seconds and up to a governed 155 mph. Despite that tidy performance, Audi says the Allroad Shooting Brake offers robust fuel consumption of 1.9 liters per 100k, equivalent to 124 miles per gallon, with a bladder-busting range of 510 miles.