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Audi Q3 Camping Tent is der neue Aztek

The annual Wörthersee festival is much more than a land of ridiculous one-off concepts for fans of the Volkswagen Group to ogle over. Brands like Volkswagen, Audi, Skoda and SEAT actually showoff some real stuff, including accessories for existing vehicles.
While we don't normally cover this (are you really interested in new floormat designs for a Skoda Rapid?), one item on this year's list caught our eye. It's for the Audi Q3, the compact crossover from the Quattro people, and well, it's something we've seen before.
Yes, that's a tent. Much like the Pontiac Aztek before it, Audi debuted a tent kit for the Q3. Now, it's not exactly like the detestable Pontiac. This tent can easily be attached and separated from the car, and it's even rated for wind speeds of up to 43 miles per hour (but not while driving, we'd guess). According to Audi, the inflatable tent can be erected in a mere seven minutes (unlike most tents, which require five hours, seven people and a degree in mechanical engineering).

Xcar flogs the 2016 Audi RS3

In its latest video, Xcar reckons that just as hypercars from brands like Pagani and Koenigsegg are taking supercars to a new level, the hyper hatch is now supplanting the hot hatch. Roughly defined as three- and five-door models making well in excess 300 horsepower, the reviewer holds up the new Audi RS3 as the poster child for this high-speed revolution that brings huge performance in a quite useful package. With 362 hp and 343 pound-feet of torque from its 2.5-liter turbocharged five-cylinder and a seven-speed dual-clutch gearbox, the RS3 certainly doesn't lack for performance. Audi claims that it can get to 62 miles per hour in 4.3 seconds and to a top speed of 174 miles per hour. Xcar portrays that power as quite livable, though. Apparently, this hyper hatch is made less for top performance at the track, than being sublime on the road. It seems that this hyper hatch isn't destined for these shores, though. Audi isn't bringing the five-door RS3 to the US, but a version in the body of the A3 sedan is highly rumored. If it's as wonderful as Xcar portrays the five-door, then this might be one to look forward to.

Automakers score 8 out of top 20 most-watched ads on YouTube [w/videos]

Who would have ever thought there'd be a day where people are able to skip television commercials only to go to websites to watch them later? Such is the joy of a DVR and YouTube. AdWeek tabulated the 20 most-watched ads on YouTube, and found that nine were car-related including eight coming from automakers.
Volkswagen continued its Star Wars theme with two ads in the top 20, including the highest-ranking car commercial The Bark Side spot at number three with almost 18 million views, which doesn't even have a single car in it. Some of our favorites are from Chrysler with Clint Eastwood in It's Halftime in America and House Arrest with Charlie Sheen for the Fiat 500 Abarth. Chevrolet, Honda, Audi and Toyota were the other automakers in the top 20, but we'd be remiss if we didn't at least mention one of the coolest ads on the list, the Hot Wheels corkscrew jump.
Of all the car videos, only the Fiat ad wasn't played during a Super Bowl. Check out all eight videos - in order - after the jump. Nike took the top spot with its My Time is Now ad that has been seen online more than 20 million times with Pepsi's Uncle Drew posted up in the runner-up; some of the other videos include four Old Spice commercials and an ad in which Snoop Dogg is pedaling Hot Pockets.