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2014 Audi A4 next car to go on big diet while adding features

The Audi A4 is expected to receive a major redesign over the next couple of years, and with the smaller A3 now gaining a sedan model, it is being reported that the A4 might be getting a little breathing room for a more advanced design and improved technology and features. According to AutoBild, this would include a drop of more than 200 pounds in curb weight, updated cabin tech and a wider variety of drivetrain options.
AutoBild states that Audi is looking to upgrade just about every detail - inside and out - when it comes to the 2014 Audi A4, and this includes a next-generation MMI system that uses two digital displays. Extensive use of magnesium, aluminum and plastics will help shave an estimated 220 pounds from the A4's curb weight, and in terms of engines, it sounds like the usual array of forced-induction, small-displacement gas and diesel engines will be on tap, but a bigger V6 TDI and a plug-in hybrid powertrain are also mentioned.

Audi 4.2-liter V8 to live again in next-gen R8

Fellow auto enthusiasts, it looks like the car gods have smiled upon us. Word is that Audi's stupendous 4.2-liter V8 will once again be available in the next-generation R8. Rumors pegged the trusty 4.2 as a dead engine revving, thanks to Audi's newer 4.0-liter twin-turbocharged V8 found in models like the S6 and S7.
We expected the 4.0-liter to be the go-to engine in the next R8, but according to Car and Driver, there have been some issues cooling the force-induced mill in the mid-engine R8. The issues are so severe, in fact, that the 4.2 is going to be retained in the car's second generation.
It's more than just practical matters like cooling that are keeping the R8 from going turbocharged. C/D reports that even with the current state of forced induction, a turbocharged R8's throttle response and its resultant exhaust note would suffer too much to be feasible.

Audi imagines a world where mechanics are zombies

Warewolves, vampires, lab-created monsters... they've all come and gone from the silver screen, but the latest trend in apocalyptic popular media centers around zombies. And that's the theme Audi has tapped for its latest ad. The television commercial is called "Mechanics," and as you may have guessed by now, they're the zombies the German automaker is depicting. The spot was created to encourage Audi owners (like the one in this A5) to have their vehicles serviced at authorized dealers rather than taking them to independent garages that may not be after your brains, but might like a crack at your pocket book, at least (as if dealerships aren't). The commercial was created for Audi by Thjnk Berlin GmbH and directed by Sebastian Strasser for RadicalMedia, and is worth a watch for the laugh alone. Related Video: