2015 Audi Q5 2.0t Premium on 2040-cars

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Audi looking for Tesla-style, non-traditional way to sell EVs

As part of Audi's notable EV emphasis at the Los Angeles Auto Show last week, there was a bit of a secondary discussion on just how the automaker might get to the point where 25 percent of all of its sales would be electric vehicles. After all, no major automaker has figured out how to crack into the double-digit percentage of plug-in vehicle sales. The problem might be, as The New York Times noted recently, that traditional dealerships just don't know how to sell EVs. While no one at Audi was saying that the automaker is going to open up its own EV stores, like Tesla has, but two Audi of America executives were certainly warm to a different style of how an automaker can encourage EV sales. Filip Brabec, AoA's director of product management, said that Audi is at least considering making changes, including some sort of different dealership experience and perhaps a new kind of test drive. "The traditional automotive approach is not necessarily working," Brabec said. "A lot of it has to do with the complexity of the product and the complexity of the offer and it's difficult, I think, to bring that into a classical dealership and sort of treat is as another car and off we go. I think there needs to be some differences in how we go in the future." AoA president Scott Keogh said that Tesla has shown the rest of the industry how to make selling EVs a complete experience. It's not just about the car, he acknowledged. "I think we have to give Tesla credit where it's deserved," he said. "I think the charging network, at least from a public relations point of view, is quite strong and that's definitely added to the message." So many automakers want to have that, "Tesla fighter," as we've heard over and over recently, but Keogh hinted that Audi could do a better job than Tesla is doing today. "I think they've done a good job of looking at the full package. I think we have some resources and the network and everything else that we can put a fuller package together." The most important part is getting people into the cars, Brabec said. "I think exposing consumers to EVs, letting them experience EVs is another big aspect, and probably different than we have today, because test driving a car today is a very conventional thing. It's probably not going to be as conventional with EVs, particularly if you've never been in one before." We can't wait.

Porsche would have entered F1 if Audi had blocked its Le Mans program

Go back a few years and you may have heard rumors of Porsche heading into Formula One. That never came to pass - or at least, it hasn't yet - but that doesn't mean that it wasn't close to happening. That's how committed to returning to top-level motorsport competition Porsche has become recently.
Autosport reports that just as Porsche was merging fully into the Volkswagen Group, Zuffenhausen was weighing its options for a factory racing program. Le Mans was its favorite, which makes sense, as it remains far and away the most successful constructor in the history of the famous endurance race. But the strategists at Porsche were worried that its new corporate overlords at Volkswagen wouldn't support two LMP1 programs and would favor Audi, which has positively dominated the modern era of endurance racing, coming second only to Porsche in the number of Le Mans victories it has scored to date.
Porsche's Plan B was reportedly to head into Formula One, although it isn't clear if the German automaker was intent on starting its own team, buying an existing one or merely providing engines to other teams. Porsche fielded its own cars in F1 in the late 1950s and early 60s, and returned as an engine supplier with TAG to power McLaren in the 1980s, powering Niki Lauda and Alain Prost to the World Championship in 1984 and 1985.

2017 Audi Q7 starts at $55,750

The second-generation Audi Q7 debuted last winter, and we already drove it in the spring in Europe. Audi, however, kept US pricing for this lighter, more stylish luxury SUV a secret – until now. The 2017 Q7 starts at $55,750 (including the $950-destination charge), and that's over $6,500 more than the $49,225-base cost for the last-gen 2015 model (there was no 2016 version in the US). Buyers get some big updates when they pay the extra cash for the 2017 model. The switch to the MLB platform helps cut 475 pounds, and aluminum suspension components reduce unsprung mass. Audi's Pre Sense City safety system comes standard and can automatically begin braking the seven-passenger SUV if a crash seems imminent below 52 miles per hour. Three-zone automatic climate control and a panoramic sunroof are also on the normal features list. The options include high-tech upgrades like the company's virtual cockpit system, a color head-up display, and a 23-speaker Bang & Olufsen stereo. Audi's 3.0 TFSI V6 with 333 horsepower and 325 pound-feet of torque and an eight-speed automatic is the only available powertrain combo for the Q7 in the US. Audi originally planned to offer the 3.0-liter TDI V6, but emissions problems nixed that. The second-gen Q7 is available in three trim levels here: Premium, Premium Plus for $59,750, and Prestige for $65,250. Company spokesperson Amelia Fine-Morrison tells Autoblog the first 2017s will arrive at dealers in January. Audi of America announces pricing for the new dynamic and technological benchmark in the luxury SUV segment – the all-new 2017 Audi Q7 November 11, 2015 | HERNDON, Virginia New portfolio of available driver assistance systems includes adaptive cruise control with traffic jam assist to help take the stress out of stop and go traffic Sport sedan-like driving experience and space for up to seven passengers, latest technology and exceptional design are just some of the highlights of the all-new Audi Q7, on sale at the beginning of 2016 SUV boasts innovative suite of technologies and connectivity features, including Audi virtual cockpit, Q7 specific app for Android and Apple integration as well as Apple CarPlay and Android Auto smartphone integration With striking design and lightweight construction, the all-new 2017 Audi Q7 sets a new standard in the luxury SUV segment. The second generation of the seven-passenger SUV also adds benchmark connectivity, infotainment systems and driver assistance technologies.