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Audi A8 super high-tech headlight teased, whole car coming Aug 21

We have to wait one more week before we get to see the 2015 Audi A8 and S8, but it doesn't look like Audi is going to stay quiet until then. After releasing a pair of teaser videos over the last week, it has now released a first detailed picture of the new A8 revealing the trick Matrix LED headlight.
Between the high-beam and low-beam lights, the headlights contain 43 LEDs (not including those for the DRL/turn signal), but the innovative part of Matrix LED system is that a camera can control the high-beam lights - by either dimming them or shutting them off - when other vehicles are detected on the road to prevent the lights from distracting other drivers. Of course the big question remaining is if Audi can get these new headlights to pass the National Highway Traffic Safety Administration and its Federal Motor Vehicle Safety Standards. The taillights also get a cool design with 24 LEDs that use a sequential turn signal
As for the debut of the A8 and S8, we already knew the sedans would be unveiled on August 21 ahead of the Frankfurt Motor Show, but Audi finally made it officially official in a press release, which is posted below. Also be sure to check out the pair of teaser videos Audi has released for these cars recently.

Audi A3 gets Virtual Cockpit next year

Want the Audi TT's nifty virtual cockpit but need a more practical car? Great news for you, as Audi will bring the reconfigurable, all-digital instrument cluster to the A3 next year. The news was confirmed to our friends at Car and Driver, courtesy of the head of Audi's electronics department, Ricky Hudi. "In the future, there are not so many [of our] cars that will not have it integrated, even into the smaller cars. Next year in the A3, we will also integrate the Virtual Cockpit," Hudi told C/D. Now, don't go thinking you'll be able to pick up a basic A3 and be able to enjoy the new instrument cluster, like you can on the TT and R8. This is going to be an up-market option, just like it is on the new Q7. "If they choose a higher engine or a higher, well-equipped car then they will choose it – no doubt. The price reduces very fast with more people using it and the Virtual Cockpit is an Audi signature now." Related Video:

2014 Audi SQ5 priced from $51,900* [w/video]

Despite the fact that the 2014 Audi SQ5 you see here is quite a bit different than the one offered in Europe, we're still plenty glad that the folks from Ingolstadt have decided to offer a hotted-up version of its compact Q5 crossover here in the States. Now, Audi has announced that its US-spec SQ5 will be priced from $51,900 when it hits dealerships later this summer (*not including $895 for destination). That strikes us as a pretty favorable price - while the base Q5 in 2.0-liter TFSI trim starts at $35,900, the 3.0-liter Prestige model commands a full $51,400, and somehow manages to feel worth it.
We already enjoy driving the Q5 in its standard tune, and this SQ5 looks to be quite an entertaining thing. Audi has tuned its 3.0-liter supercharged V6 to produce 354 horsepower and 347 pound-feet of torque - gains of 82 hp and 52 lb-ft over the standard 3.0L Q5. No, it's not the awesome 313 hp and 479 lb-ft of the twin-turbo-diesel engine used in Europe, but our American SQ5 will certainly be a quick little thing. Audi is estimating a 0-60 time of 5.1 seconds, on its way to a limited top speed of 155 miles per hour.
Like all S models, the SQ5 will be a bit different visually than its basic Q5 kin. Aluminum roof rails are standard, as are 20-inch wheels (21s are available). There are revised bumpers at the front and rear, with Audi's usual gray grille and diffuser, as well as aluminum mirror caps. Inside, leather- and Alcantara-clad sport seats are standard, though buyers can opt for a fine Nappa leather setup. Audi says that new aluminum/black wood inlays are also available, as is a 14-speaker Bang & Olufsen sound system.