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Porsche says half of its sales will be electric by 2023

Porsche, whose presence in the plug-in vehicle market has been pretty minimal, now plans to substantially boost its commitment to electric vehicles in the next few years. The German luxury automaker intends to dedicate up to half its annual production to electric vehicles by 2023, Electrek reported, citing comments CEO Oliver Blume made to German publication Manager Magazin. Specifically, the company says it will be able to produce as many as 60,000 EVs annually from its Zuffenhausen factory in Germany. First and foremost will be Porsche's Mission E, which is slated to debut in 2019. That model will be able to go about 310 miles on a full charge (via the more generous New European Driving Cycle, or NEDC). Porsche first showed off a concept version of that 590-horsepower beast at the Frankfurt Motor Show in 2015. The company hasn't hinted at pricing for the car, which will have a 90-kilowatt battery and will jet from 0 to 60 miles per hour in a tidy 3.5 seconds, but expect it to be well into six figures. Porsche also plans an all-electric version of the Macan, its biggest seller. But Porsche's math indicates bigger plans than that. Porsche delivered nearly 238,000 vehicles last year, so an output of 60,000 EVs at Zuffenhausen is only a quarter of the total, not half. You can assume then that Porsche has plans to electrify other models that it hasn't announced yet, built at other factories. It might also be counting hybrids in its "half" projection. Last month, Porsche decided to discontinue its plans for a plug-in hybrid variant of its iconic 911 model, suggesting a temporary pullback of sorts. Then again, in April, reports surfaced that Porsche and Audi, both owned by Volkswagen, were collaborating on vehicle-electrification technology as well as autonomous driving advancement. Porsche's green-car sales have been so thin that Autoblog last year officially pulled the German automaker off of its monthly green-car sales tally. For 2015, the most recent year we tracked, Porsche sold 1,738 plug-in vehicles, about the same as 2014. Related Video: Featured Gallery Porsche Mission E Concept: Frankfurt 2015 View 37 Photos News Source: Electrek, Manager MagazinImage Credit: Drew Phillips Green Audi Porsche Volkswagen Electric mission

Despite EV push, Audi will lead hydrogen for VW Group

The cynics among us will assume that Volkswagen Group would rather not affix its flagship brand name to its main hydrogen fuel-cell efforts in the wake of that German automaker's diesel-emissions scandal. Instead, there's less of a taint in having those efforts led by VWs Audi division. And that's exactly what's going to happen, reportedly. Audi will lead Volkswagen's way towards selling hydrogen fuel-cell vehicles to the general public, Automotive News Europe reports, citing comments Audi's new development head Stefan Knirsch recently made at VW headquarters in Germany. That first effort may come in the form of the H-Tron Quattro concept SUV that Audi unveiled at the Detroit Auto Show in January. That model is slated to have a 373-mile range on a full tank of hydrogen (using the optimistic European driving cycle) and includes a rooftop solar panel that can add 621 miles a year via sun rays. And true to Audi's performance-driving bent, the car will offer up to 282 horsepower and 406 pound-feet of torque, for a 0-62 miles per hour time of under seven seconds. Audi will also look to cut production costs by reducing precious metals such as platinum in fuel-cell stacks. As for plug-in vehicles, Audi said at last November's Los Angeles Auto Show that as much as 25 percent of new Audis will be plug-in vehicles by 2025. A month later, Audi said that the A3 E-Tron, which was launched in Europe in late 2014, was already accounting for a quarter of Audi sales in the Netherlands and Norway. Related Video: Featured Gallery Audi H-Tron Concept View 25 Photos News Source: Automotive News Europe-sub.req. Green Audi Volkswagen SUV Hydrogen Cars

Audi looks at the future of transportation for Ender's Game film

The forthcoming science-fiction movie Ender's Game, starring Harrison Ford and Ben Kingsley, takes place in a high-tech world. So if movie-watchers are to be fully immersed in the story, every detail counts. That's why the computer-generated special-effects company assigned to the movie, Digital Domain, enlisted the help of Audi to design a future car that would fit seamlessly in the film's world - part of its $17.2-million investment in the movie.
Audi went all out, with Head of Audi Exterior Studio 1 Frank Rimili and designer Björn Wehrli assigned to the Audi Fleet Shuttle Quattro's design, which is so thorough and cohesive that we wouldn't be surprised to see cars like it on the road three-quarters of a century down the line. Rimili doubts that, but is "absolutely sure" Audi will still be around in 2088.
Watch the making-of video below to see all of the work that went into designing a car that will never see the light of day - in the real world, that is. If you're a fan of science fiction or the novel on which the movie is based, head on over to a theater to watch Ender's Game, which opens on Friday.