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New Audi design chief Massimo Frascella shaped cars for Jaguar Land Rover

At the Audi brand, style and design have long been a high priority; think the super sleek and sexy A7 sedan, the Bauhaus-inspired TT coupe, the single-frame grille that instantly identified the marque with its down-the-road graphics. So when the Bavarians install a new head of design, that’s also worth a look. Massimo Frascella is that person, a 52-year-old Italian designer who this summer will succeed Marc Lichte. Lichte ran Audi design since 2014 and will take up a new role within the Volkswagen Group. Frascella, a student at the Istituto d`Arte Applicata & Design in Turin, ignited his career at Stile Bertone, and his resume after that evolves impressively. He subsequently held positions at Ford Motor Company and Kia, and since 2011, Frascella has held senior positions at Jaguar Land Rover. He was responsible for the creation of several models: Discovery Vision Concept (2014), Discovery Sport (2014), Discovery (2016), Velar (2017), Evoque (2019) and Defender. In 2019 he became creative director of Land Rover and in 2020 design director. He was also instrumental in the development of the range of new electric Jaguars that are in the works. “Joining Audi is a very special moment for me,” Frascella said. “I am deeply honored to assume the role of chief creative officer and to guide such a talented team in shaping the future of the brand to new heights of innovation and distinction. I believe in the emotional power of design to inspire, connect, and drive change, and I am here to nurture and promote creativity as the beating heart of our brand.” Looking back a couple of decades, it was one of FrascellaÂ’s predecessors who helped to cement AudiÂ’s reputation in automobile design: Walter de Silva. De Silva was appointed head of Audi design in 2002. From 2007 to 2015, he supervised the design strategy for the entire Volkswagen group, including the TT, the Scirocco, the Passat and the Golf. Not a bad list of achievements, but in a interview several years ago, de Silva said that he considered the 2007 Audi A5 coupe the pinnacle of his automotive design art, citing its “sex appeal, the shape of the lights, the architecture.” Design/Style Audi Jaguar Land Rover Volkswagen Automotive History

Audi traffic light recognition could save 240 million gallons of fuel [UPDATE]

Any hypermiler will tell you that the way you drive your car has a huge impact on how much energy it uses. But these greenfoot drivers haven't had a car that's smart enough to tell them about the inner lives of traffic lights. That's what a prototype system in an Audi A6 Saloon that the German automaker recently tested in Las Vegas can do. Since the car can communicate with local traffic signals and is able to predict when lights will change, the car can help reduce CO2 emissions by up to 15 percent. Further, Audi says that the system could save some 238 million gallons of fuel (900 million liters), if deployed across Germany. We can only imagine what hypermilers could do with this. We got to drive the Audi Online traffic light information system prototype in January, but we focused more on how the system worked rather than the green aspect. Now that Audi has had a bit more time to crunch the numbers, it has released fuel economy information for the connected car. The key points for the eco-side of things are that the driver is told in the dashboard how fast/slow to go to hit the next green light. This can help prevent unnecessary speeding and or encourage drivers to go a bit faster in order to hit the green, thus preventing idling and wasted time. The system is too smart to let you idle for long. Except that Audi Online is too smart to let you idle for long. The Audi connect system can calculate how much longer the light will be red and can access the car's start-stop capabilities and will fire up the engine "five seconds before the green phase." That seems like an awful long time in a world where competitors have figured out ways to restart an engine in 0.35 seconds. We've asked Audi for an explanation on why this buffer is so lengthy, and will let you know what the reasoning is when we hear back. Despite the trials in the A6, Audi says the Audi Online traffic system could be integrated into any Audi model, "subject to the necessary government legislation." Aside from the Sin City tests, Audi is running trials of the connected car in Verona, Italy and Berlin, Germany. If you'd like to test it out yourself some day, take heart from this line in the press release, available below: "A market launch is currently the subject of intense analysis in the United States." *UPDATE: Audi's Mark Dahncke told AutoblogGreen that the five second window is meant, "To alert the driver that the light is about to turn green.

Editors’ Picks February 2023 | Audi RS 3, electric G80 and a longtime favorite

In this month’s set of EditorsÂ’ Picks, we see a wide variety of vehicles earn our recommended status. The Audi RS 3 is a truly stellar sedan with a killer engine, great handling and still enough comfort for daily use. Genesis finds its way onto the list again with its electric version of the G80 midsize sedan, and VolvoÂ’s XC90 still charms after all these years. In case you missed our previous Editors' Picks posts, hereÂ’s a quick refresher on whatÂ’s going on here. We rate all the new cars we drive with a 1-10 score. Cars that are exemplary in their respective segments get an EditorsÂ’ Pick designation. Those are the ones weÂ’d recommend to our friends, family and anybody whoÂ’s curious and asks the question. The list that youÂ’ll find below consists of every car we rated in January that earned an EditorsÂ’ Pick. 2023 Audi RS 3 Quick take: The Audi RS 3 keeps the passion alive with a superb sounding 5-cylinder engine and a torque-vectoring rear differential that massively ups the handling fun. Its interior is a little bland, but it's still a handsome Audi on the outside. Score: 8.0 What it competes with: Mercedes-AMG CLA 45, BMW M240i, Cadillac CT4-V Blackwing, VW Golf R Pros: Epic engine sound, fun AWD system, great handling and acceleration, attractive exterior styling Cons: Interior doesn't pop, expensive for its size From the editors: Road Test Editor Zac Palmer — "If you love a special engine, the Audi RS 3 is a car for you. Few powertrains sound and feel as special as the 5-cylinder engine in the RS 3, and the ferocity with which it accelerates will have you laughing your head off with every pull. The sheer performance out of this little machine is extraordinary, and I'd recommend it to anybody shopping for a small, luxury sports car daily. All that said, I wish Audi could've sorted out better steering and a suitable interior. As-is, both of those factors are negatives in a car that is almost all upside." In-depth analysis: 2023 Audi RS 3 First Drive Review: To hell with business cases   2023 Volvo XC90 2022 Volvo XC90 Recharge View 15 Photos Quick take: The XC90 may be old now, but key updates and a timeless design ensure it's competitive as ever. The Scandinavian interior design appeal has never faded, and now the Google-based infotainment system is fresh and snappy. Even the Recharge PHEV is an awesome alternative with great range and strong electric motor.