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166 MPGe diesel-electric Audi Q7 E-Tron Quattro gets real in Geneva

Despite some warnings that plug-in vehicles would not make a big impression in Geneva this year, the first big reveals from the Peace Capital are indeed PHEVs. For example, the diesel-electric Audi Q7 E-Tron Quattro, which right out of the gate comes at us with some impressive numbers: an all-electric range of 34 miles and the "potential" to hit 166 miles per gallon equivalent. Whatever scale Audi is rating the new Q7 PHEV on, 166 MPGe is a resounding success. As we might guess from the prototypes we've seen and hints we've had, the Q7 E-Tron Quattro is not some auto salon fantasy. The vehicle will go on sale at the end of this year, in the UK, at least. Availability in the rest of Europe and here in the US is likely but unspecified in the press materials we've seen so far. The real-world reality of the Q7 E-Tron Quattro means that specs like a 0-100 kilometers an hour (62 miles per hour) time of six seconds and a top speed of 225 kmh (139.8 mph), CO2 emissions of under 50 grams per kilometer and a total system torque output of 516.3 pound-feet should be ours to test in the not-too-distant future. This whole E-Tron program is turning out to be quite something. Who else is ready? Related Video: AUDI Q7 ENTERS THE VOLT AGE IN GENEVA WITH NEW SUB 50 G/KM Q7 E-TRON QUATTRO 02/03/15 Commanding new Q7 incorporates hybrid drive for a combined 876-mile range and 166mpg potential First diesel plug-in hybrid with quattro drive in its segment First ever plug-in hybrid TDI from Audi Six-cylinder TDI engine develops 373 PS Electric-only range of up to 34 miles, increasing to 876 miles combined Fully charged in two and half hours Maximum efficiency with hybrid management UK ordering expected to open at the end of 2015 Ingolstadt/Geneva, March 2, 2015 - Audi has combined its world renowned diesel engine expertise with its equally widely acclaimed flair for technological innovation to create its first TDI plug-in hybrid with quattro all-wheel drive. Making its world public debut at the Geneva Motor Show, the new Q7 e-tron quattro combines a frugal TDI engine with lithium-ion battery technology for a potential range of up to 876 miles and the ability to travel emission-free for over 34 miles on electric power alone, contributing to an official CO2 figure of less than 50 grams per kilometre. The Q7 e-tron quattro is the second Audi model with a powerful plug-in hybrid drive system.

Audi S8 makes cameo in commercial about cameos with Stan Lee

Stan Lee is the undisputed king of the cameo. The 92-year-old comic scion makes a brief appearance in every film Marvel Studios produces, of course, but, according to IMDB, that's just the beginning. Lee has an impressive 84 credits to his name, with such standout characters as Man on Bench, Hot Dog Vendor, Distinguished Bystander, Milwaukee Man Drinking From Bottle, Rejected Wedding Guest, Waterhose Man, and Hot Dog Vendor (again). Building on Lee's well-known acting success, Audi has introduced a humorous video in which its own S8 sedan makes a cameo, as do Tara Reid, Michael Rooker, Lou Ferrigno, and Jason Mewes. It's all part of the Avengers: Age of Ultron launch, which Audi has helped promote for the last few months. Celebrities Humor Marketing/Advertising TV/Movies Audi Luxury Performance Videos Sedan audi s8 avengers

Audi welcomes Porsche back to Le Mans like any sibling would

Ah, sibling rivalry. It really is a beautiful thing. It's even more beautiful when said siblings are automakers with very, very well-known racing histories. That's how you get videos like this, which is Audi's way of welcoming Porsche back to the top flight of Le Mans racing.
Yes, Audi has taken its R18 E-Tron Quattro back onto public roads, wowing schoolboys and scaring farmers (who appear to be riding classic Porsche tractors), as it travels from Ingolstadt to Zuffenhausen, just to taunt its corporate frenemy.
Take a look below for a video to see just what that teasing looks like.