2013 Audi A3 2.0 Tdi Premium Plus Sportback (low Mileage!) on 2040-cars

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Audi revisits Ahab on desert island paradise in new ad

Well, call us Ishmael. Long ago (okay, about eight months), Audi debuted an ad during the NFL playoffs called "Ahab." It showed a salty tow truck driver and his years of catches. During that time, one particular car eluded and haunted him - a white Audi A6, whose Quattro all-wheel-drive system had no issues with the inclement conditions.
Now, there's a sequel that has Ahab, not dead and not missing any legs, on a tropical island. What he doesn't realize, though, is that the white whale (which, Audi, if you're going to associate an animal with a luxury sedan, a whale isn't the best choice) has followed him. Take a look at chuckle-worthy spot below, and then click over and see the spot that started it all from back in January.

Audi TT Offroad gets the green light

The TT family already has a coupe and convertible, with various engines available in each. But over the past year or so, Audi has been toying with the idea of expanding the range with another bodystyle. And now the latest report from Car confirms that Ingoldtadt has given the production go-ahead to the TT Offroad concept. Unveiled at the Beijing Motor Show last year, the yellow TT Offroad concept envisioned a high-riding five-door crossover form with trademark TT styling cues. It was preceded by the blue three-door Allroad Shooting Brake concept at the Detroit show and followed by the sleek, red five-door TT Sportbrake concept at the Paris salon later the same year, but the impracticality of both those show cars is what we understand prompted Audi to go with the Offroad concept instead. So if it's a crossover, why not badge it with the letter Q, you ask? Because Fiat, that's why. The Italian automaker owns the names Q2 and Q4, which it has used on a variety of models (particularly Alfa Romeos and Maseratis) to connote their traction system. And though the Volkswagen Group has asked nicely, Sergio Marchionne has been as reluctant to give his biggest rivals a leg up as he has been to part with Alfa Romeo, despite their repeated advances. As a result, word has it that the production version of the TT Offroad concept will be sold as the TTQ, which kinda makes us giggle, but it would at least provide a nomenclature bridge between the TT and Q families within Audi's lineup. That is, unless Audi marketing chief Luca de Meo manages to convince his former boss to part with the Q2 and/or Q4 labels. Whatever it's called, the production crossover coupe would share similar dimensions to the Q3 when it arrives in 2017, but would potentially stand even further apart from its more utilitarian counterpart than the BMW X4 does from the X3 on which it is based.

2013 Audi Allroad

Reincarnated With A Smaller And Less Passionate Soul
Mention the name "Allroad" to most automotive enthusiasts, and it's likely to conjure up images of the Audi A6 Allroad Quattro, first introduced in 1999. That car-like alternative to a sport utility vehicle was based on the German automaker's A6 Avant wagon. But unlike its luxurious road-going sibling, the Allroad was an on- and off-road variant fitted with an advanced height-adjustable air suspension for additional ground clearance, rugged tires on oversized wheels to improve off-pavement grip and unpainted flared fenders and bumpers to protect it from rugged use. That original A6 Allroad arrived with Audi's powerful twin-turbo 2.7-liter V6, more to offset its increased weight than to boost performance, and was eventually offered with a 4.2-liter V8 before it was discontinued in 2005.
Fast forward eight years, and Audi has introduced its replacement - now based on the smaller A4 Avant wagon.