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Autoblog Podcast #413

Episode #413 of the Autoblog Podcast is here, and this week, Dan Roth, Chris Paukert, and Brandon Turkus recap all of the big debuts that took place this week at the 2015 North American International Auto Show in Detroit. Of course, the podcast starts with what's in the garage and finishes up with some of your questions, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Check out the rundown with times for topics, and you can follow along down below with our Q&A. Thanks for listening! Autoblog Podcast #413 The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics 2015 Detroit Auto Show In The Autoblog Garage 2015 Chevrolet Trax 2015 Audi RS 5 2015 Ford F-150 Long-Term 2014 Jeep Cherokee Hosts: Dan Roth, Chris Paukert, Brandon Turkus Runtime: 01:xx:xx Rundown Intro and Garage - 00:00 2015 Detroit Auto Show – 37:49 Q&A - 01:32:48 Get The Podcast UStream – Listen live on Mondays at 10 PM Eastern at UStream iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show in iTunes

Watch two Audi RS4 Avants play Death Race with paintball

Nothing to see here, folks, except a 2013 Audi RS4 Avant weaponized with a high-caliber paintball canon. No, make that two of them, one black and one white, playing paintball in an abandoned aircraft hangar. At this point, there's probably not more to add than "Watch the video below" while we get on the horn to find out how to get this as a factory option. And the wagon itself, since that's not coming here, either...
But what's cooler than two high-powered Audi wagons with paintball guns and push-button firing in a video set to cheesy music from a bad eighties rip-off of Top Gun? One car can dump paint out of spigots under the rear bumper, the other has paintball grenades. And now we've really said enough. So watch the video, and the two behind-the-scenes vids, below.

Audi targeting hipsters with A3 launch parties

Audi is planning quite a shindig for the launch of the A3 sedan, and it only wants young folks to show up. The Four Rings' new entry-level model will begin hitting showrooms later this month, and it is planning a launch party on April 3 at all of its roughly 280 dealers aimed at youthful, influential buyers - hipsters, for lack of a better word.
According to Automotive News, the company has sent a 64-page party-planning guide to its dealers on how to appeal these tastemakers in their late-20s to early-40s. The guide says the audience "should reflect an uncompromising spirit in a generation that refuses to settle or sell out." Audi never specifically uses the h-word in its marketing, which is good because it carries some negative connotations. However, recommendations like serving craft beer and bacon doughnuts and playing indie bands like Chvrches, Empire of the Sun and M83 certainly show that the automaker would love to gain some hipster-cred.
It may seem odd for a free spirits to desire a new Audi, but the carmaker might be playing the long con with these parties. Maybe they can't afford an A3 yet, but the $30,000 compact is likely close enough within their financial reach to at least be realistic. If the brand can appeal to them early, then they could be more likely to come back later when it's affordable.