Audi 2009 S5 on 2040-cars

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Audi imagines a world where mechanics are zombies

Warewolves, vampires, lab-created monsters... they've all come and gone from the silver screen, but the latest trend in apocalyptic popular media centers around zombies. And that's the theme Audi has tapped for its latest ad. The television commercial is called "Mechanics," and as you may have guessed by now, they're the zombies the German automaker is depicting. The spot was created to encourage Audi owners (like the one in this A5) to have their vehicles serviced at authorized dealers rather than taking them to independent garages that may not be after your brains, but might like a crack at your pocket book, at least (as if dealerships aren't). The commercial was created for Audi by Thjnk Berlin GmbH and directed by Sebastian Strasser for RadicalMedia, and is worth a watch for the laugh alone. Related Video:

2014 Audi S1 Quattro [w/video]

Audi may only now be fully committing to the US compact car market with a range of A3 models, but it's got far more small car expertise than most Americans realize, and its offerings get even tinier, too. Back in 2010, Audi leapt into the subcompact premium fray - in all markets but the United States, Canada and China - with its A1. The A1 family has sold all right, but not quite as well as was expected, likely due to its price when optioned up. (It also doesn't help that the Volkswagen Polo is a great car on the same architecture and costs much less.)
But Audi seems compelled to make high-buck S trims of everything nowadays, so right on schedule, I've scored seat time in its new S1 Quattro. Under its gumdrop-colored hood is the very popular 2.0-liter TFSI motor. In this trim, it's good for 228 horsepower and 273 pound-feet of torque between 1,600 and 3,000 rpm. That's quite a lot of gumption for this little blaster - enough power for 0-60 in just 5.7 seconds.
My drive was originally supposed happen on a sub-zero frozen lake in Sweden, only Audi forgot to call Mother Nature and ask her to hold off on springtime. It would have turned into a slush drive and then a submarine test had I been told to stick to the original plan, so it was dusty, soggy and gravel-y pavement instead, which turned out to be a better real-world test anyhow. Plus, the car got even cuter when it was filthy.

Audi pits S3 against Ur-Quattro on gravel

If you had to pick a winner between the latest Audi S3 and the original Audi Sport Quattro, which would it be? Both hot hatches pack around 300 horsepower and all-wheel drive, but they're separated by a good thirty years of development.
To find out, Audi took both to the old rally circuit in San Remo. Behind the wheel of the Ur-Quattro they put none other than The Stig himself - no, not the Top Gear test bot, but Stig Blomqvist, the Swedish former rally driver who drove the Quattro to the World Rally Championship in the mid-80s. In the S3 they put someone named Hermann Müller, who as best we can tell was one of Auto Union's original Silver Arrow drivers - but he died in 1975, so it's probably the guy who writes for the Audi magazine. Regardless, the contest was pretty close, so it's worth checking out in the 2:26 video clip below.