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2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Choose your own adventure in Audi's next Super Bowl commercial

Audi has a 60-second spot planned for this year's Super Bowl to promote its S6 sedan, but exactly which spot will air is being put in the hands of Internet users. The ad follows a high schooler as he "embarks on one of the most pivotal moments of his adolescence: prom night." The spot is fixed up to the pivotal moment when he steals a kiss from the prom queen. From that moment, there are three possible endings.
Today, up until 11:59 pm, Audi is running three different versions on its YouTube channel and you can vote on which ending you'd like to see during The Big Game. The winning spot will run on YouTube before the game and then run in the first ad break after kickoff during the Super Bowl. Coca-Cola is running a similar interactive campaign, although its potential endings will involve cowboys, showgirls and a post-Apocalyptic badass, none of which we expect to make it into Audi's prom night spot. Scroll below to view all three alternate ending videos and cast your vote.

2018 Buick Regal TourX vs. wagon competitors: How it compares on paper

To the great joy of auto enthusiasts nationwide, wagons are back! Well, at least there's a few more of them. The latest is the 2018 Buick Regal TourX, which we just had our first drive of and found to actually be quite good with pleasant handling, solid power and plenty of space. But, how does the TourX compare to other cladded wagons? Well, let's dive into the specs and fire up the ol' spreadsheet maker for Buick Regal TourX vs Subaru Outback vs Audi A4 Allroad vs VW Alltrack vs Volvo V60 Cross Country. True, some are from mainstream brands and others are from luxury marques, but Buick straddles both realms, so it's appropriate to look at them all. Of course, there's more to these cars than just the numbers, but they're still important, and in the case of this class of crossover-aping wagons, can vary more than you'd expect. So check out the specs in the chart below, which are followed by more analysis and photos of each. Discover and compare other wagons and crossovers with our Car Finder and Compare tools. Engines and Transmissions When comparing powertrains, the Buick is far-and-away the winner as far as torque is concerned, and is in a nearly three-way tie for horsepower. Its 295 pound-feet of torque is 22 lb-ft more twist than the next-most-grunty Audi A4 Allroad. And in regards to power, the Buick's 250-horsepower engine is only down 6 hp to the most-powerful Subaru and its optional naturally aspirated flat-six, and just 2 hp less than the Audi. At the bottom of the pack is the Subaru Outback with the standard naturally aspirated flat-four, which only makes 174 hp and 174 lb-ft of torque. That may not seem too bad compared with the VW Golf Alltrack, which only makes 170 hp and 199 lb-ft of torque, but the VW is much lighter by between 200 and 300 pounds. Transmission-wise, there's quite a bit of variation in the group. The Regal TourX and the Volvo V60 Cross Country rely on eight-speed automatics, all Outbacks use CVTs, and the Alltrack and Allroad have dual-clutch automated manual transmissions with six and seven gears, respectively. But for people that want to shift for themselves, the only option is the Volkswagen, which offers a traditional six-speed manual transmission on the Golf Alltrack. Cargo and Interior Space One of the main reasons to buy a wagon is for the body style's large cargo capacity. And for the most space for things and stuff, you'll want to check out the Subaru and the Buick.