2008 Audi S4 Sedan 4-door 4.2l V8 B7 Sunroof on 2040-cars

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Audi gets Q2 and Q4 badges in trademark swap with FCA

Audi has swapped trademarks with Fiat Chrysler Automobiles to snare the rights to the Q2 and Q4 badges for upcoming crossover SUVs. Audi CEO Rupert Stadler confirmed at the Detroit Motor Show that the automaker had finally persuaded FCA to release the two names that would let Audi lock up the Q1 to Q9 badges for its growing SUV family. Audi already plans to drop the Q2 name onto its MQB-based city crossover five-door this year, while the Q4 badge will slot onto the rump of a coupe-like version of the next Q3. It will also reserve the Q1 badge for a 2018 baby crossover, based around the architecture of the next A1 hatch. The A1 will share a lot of its engineering with Volkswagen's Polo-based soft-roader, dubbed T-Cross in concept form. The German company has also pounced on the naming rights for SQ versions of all of its Q-cars, along with F-Tron to cover the day when it pushes hydrogen fuel cell cars into production. Stadler insisted that no money had changed hands in order to pry the two badges off FCA, admitting that they had "each found something we needed." "We promised each other we wouldn't disclose what it cost, but it was not something they were willing to sell," Stadler said. "We tried to get it years ago and they said 'No, never,' but there is never 'never' in business. ... This year I went back to them with a proposal and we talked and there were some negotiations and then we agreed to it." Those negotiations are believed to have centered on a trademark swap with a Volkswagen Group name that FCA desperately (evidently) wants to use on a Fiat, Alfa Romeo, Chrysler, Dodge or Maserati. Asked if Audi had given FCA a trademark in return for Q2 and Q4, Stadler replied, "Something very much like that, yes." Audi has used Italian names on past concept cars that FCA could be interested in, such as the 2001 Avantissimo concept and the 2003 Nuvolari coupe. The latter was named after legendary pre-war racer Tazio, who won grands prix for both Alfa Romeo and Audi's forerunner, Auto Union. Both are unlikely trade chips, with laws in Europe preventing the trademarking of the names of actual people. There is always "quattro" (Italian for "four"), but after investing nearly four decades locking it in as an Audi all-wheel-drive name, it's just not anything like trade bait.

Automakers paying Chinese dealers for lower-than-expected sales

The Chinese dealers vs. foreign manufacturers story won't quit. It began with a story on the struggles faced by FAW-Toyota joint venture dealers, with supposedly 95 percent of the showrooms losing money, and 10 percent of them doing so poorly that they'd have to exit the business. The problem is mandated sales targets, most set when the country's economy was racing. Now that things have slowed, China's dealers are swimming in unsold cars and the costs to keep them. In the case of FAW-Toyota, dealers asked Toyota to hand over 2.2 billion yuan ($355 million) to help address the situation. That was followed by a report noting the issues that Honda, BMW, and Nissan dealers are having with the same issue, revealing that the Chinese Automobile Dealers Association (CADA) had taken the highly unusual step of writing to the Chinese government to complain. Now Reuters reports that CADA is not only pressing its case even harder, it's being open about it: it announced that BMW agreed to pay dealers 5.1 billion yuan ($820 million) to alleviate poor profits last year. Unnamed sources said Audi has thrown 2 billion yuan into the kitty for subsidies, and Daimler has contributed "about 1 billion yuan" to its dealers. The battle isn't just about 2014, but how business will be run in 2015 as well: Chinese Porsche dealers have requested the automaker lower its 2015 target of 64,000 cars, which would be a 40-percent increase on its 2014 sales of 46,931 vehicles. One analyst called it "shocking" that the CADA has taken its fight public, while CADA comments continue to imply that dealers have been railroaded to the cliff's edge without recourse. "Due to the difference in status," it's deputy secretary said, "individual dealers are not willing to, or don't dare to, talk frankly with the carmakers...." Both parties need one another, so they'll figure out a way to make it work – but that could mean acknowledging the Chinese market is behaving more like a mature one, not an emerging one. News Source: ReutersImage Credit: Lintao Zhang/Getty Images Earnings/Financials Audi BMW Porsche Toyota Car Dealers Luxury

Audi rolls out new A6 L E-Tron hybrid for China

Audi is expanding its range of hybrid models with the introduction of the A6 L E-Tron at the Shanghai Motor Show. It's earmarked specifically for the Chinese market and is based on the long-wheelbase A6 L already produced there. The new E-Tron model marries a 2.0-liter turbo four good for 211 horsepower and 258 pound-feet of torque to an electric motor with 122 hp and 162 lb-ft integrated into the eight-speed automatic transmission. A lithium-ion battery pack provides 14.1 kWh power. Mounted in the trunk, it limits cargo capacity to 11.9 cubic feet. The system produces net output of 245 hp and 369 lb-ft – enough to send the long-wheelbase hybrid to 62 miles per hour in 8.4 seconds en route to a top speed of 130 mph. All the while, it'll return 106.9 miles per gallon by the Chinese standard, traveling over 30 miles on electric power alone (at speeds of up to 83.9 mph) and up to 546.8 miles without needing to stop. The A6 L E-Tron is one of three new hybrids Audi is showcasing in Shanghai this year, alongside the Q7 E-Tron and Prologue Allroad concept. Ingolstadt, 2015-04-16 The new Audi A6 L e-tron for China - First Audi plug-in hybrid model from Chinese production - Output of 180 kW (245 hp) with extremely low consumption - 50 km (31.1 mi) electric range and total range of 880 km (546.8 mi) With the A6 L e-tron, Audi is taking an important step toward even greater fuel efficiency in China. The sedan has been developed specifically for the Chinese market. Its plug-in hybrid drive with 180 kW (245 hp) provides for powerful performance. The model consumes on average just 2.2 liters of fuel per 100 kilometers (106.9 US mpg). After launching the e-tron era in China with the imported A3 Sportback e-tron* in 2015, Audi is taking the next step with the local production of the A6 L e-tron beginning in 2016. The model is based on the long version of the Audi A6, which is already built in China, and is configured as a highly efficient parallel hybrid, meaning that its two drives are arranged one directly behind the other. The 2.0 TFSI is a state-of-the-art, four-cylinder, gasoline engine producing 155 kW (211 hp) and 350 Nm (258.1 lb-ft) of torque. The disk-shaped electric motor provides 91 kW and 220 Nm (162.3 lb-ft) of torque. Together with a decoupler, this is integrated into the eight-speed tiptronic transmission, which transfers the power to the front wheels. System output is 180 kW (245 hp); maximum system torque is 500 Nm (368.8 lb-ft).