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Mystery shoppers love Infiniti, hate Tesla

Infiniti, followed by Lexus tied with Mercedes-Benz took the top two spots for best sales experience according to mystery shoppers from the latest Pied Piper Prospect Satisfaction Index, while EV manufacturer Tesla recorded the lowest overall score. Not surprisingly, premium brands dominated the top ranks. Including the three already mentioned, luxury brands occupied seven of the top ten spots and included Audi, BMW, Porsche, and the only American brand to crack the upper echelon, Cadillac. Toyota, Volkswagen, and Nissan rounded out the first ten positions. The news for domestic automakers isn't good. Aside from Caddy, the only other star-spangled automaker to score above the industry average is Chrysler. The rest of FCA, most of GM, and all of Ford fell below the line. But Pied Piper's mystery shoppers handed Tesla the biggest walloping – the company is ten full points below the next lowest brand, Volvo, and its score of 86 is 17 below the average of 103. It's baffling, considering the company's touted direct-sales model. "Tesla leaves me scratching my head," Fred O'Hagan, Pied Piper's president and CEO, told Wards Auto. "They own all of their stores, so you would think each one would be doing the same thing. But they're not. Tesla is consistent in its inconsistencies." O'Hagan added that there's a "huge variation" in Tesla's store-to-store effectiveness, and that in some cases, shoppers found showroom workers that acted more like "museum curators," Wards Auto reports. It might be popular to call Tesla the Apple of the car world, but based on Pied Piper's work, the brand has a long way to go to emulate the uniform shopping experience of an Apple Store. The news might be bad for Tesla, but even for the brands that scored below average, there's cause for celebration. Only Tesla and Mini lost points in this year's rankings, and only Mercedes and Lincoln held steady. Every other brand, including Infiniti, which topped the index for the first time, gained at least one point. The biggest improvements belong to Porsche, Land Rover, and Mitsubishi, which all jumped five points. Pied Piper's annual Prospect Satisfaction Index uses mystery shoppers – over 6,100 this year – from across the country to assess dealers and generate rankings from over 50 individual factors. News Source: Pied Piper via WardsAuto Green Audi BMW Cadillac Chrysler Infiniti Lexus Mercedes-Benz Nissan Tesla Toyota Car Buying Car Dealers study

Audi launches 2014 TDI models with hilarious spot

Audi has unveiled a set of new television spots that seek to continue the company's proselytizing of diesel-fueled luxury cars to the American pubic. With TDI versions of the A6, A7, A8, Q5 and Q7 available for its 2014 model year range, this is a subject that's obviously near and dear to the hearts of Audi marketers.
The first commercial, The Station, makes a play on the fact that many car buyers in the US don't associate luxury cars (in this case an A8) with those green-handled pumps at the "gas" station. The second commercial, Range, is a lot more informative (albeit less fraught with screaming and slowmo), discussing just how easy it should be to find a diesel fueling station in your long-range TDI before you need to fill up.
Continue on below for a look at both new commercials, or to have Audi explain them to you in great detail, via its press release.

Editors' Picks February 2021 | Ford F-150, Genesis GV80, Mazda CX-30 and more

If we’ve driven and reviewed it, thereÂ’s an Autoblog Rating for it. ItÂ’s been over two years since we launched a new rating system to help you evaluate cars at a glance. We tweaked and improved it along the way and quickly arrived at a consistent process for giving each and every car on sale today a fair score. Cars that are exemplary or stand out in their respective segments get EditorsÂ’ Pick status. Those are the ones weÂ’d recommend to our friends, family and anybody whoÂ’s curious and asks the question. Every car we rate gets a score from 1 to 10, making it easy for you to tell if itÂ’s a car worth pursuing and possibly purchasing. YouÂ’ll find the scores of previously-rated cars attached toward the top of our written reviews. For example, the Bronco SportÂ’s rating can be found here. The Acura TLXÂ’s rating is in this post, and the Nissan RogueÂ’s rating is right here. There are hundreds of examples to be found. The above examples make up the most natural ways to find the Autoblog rating when researching for your next car, but starting today, weÂ’re going to begin calling out each new set of Editors' Picks per month in their own breakout stories. This will put the newest and most recently refreshed cars on sale on a pedestal for you to see which ones are worth your while. WeÂ’ll typically rate anywhere between 5-10 new cars per month, so you can count on just a select few from those to make this list. Expect to see this recurring ratings post each month going forward, and read on for FebruaryÂ’s EditorsÂ’ Picks.   2021 Genesis GV80 2021 Genesis GV80 View 18 Photos Quick take: The stylish GV80 offers useful safety features, compelling design and sporty dynamics to push it near the top of the segment. Genesis takes risks with this aggressive crossover, and the result is a luxurious vehicle that is rewarding to drive. Score: 8.5 What it competes with: Lincoln Aviator, Volvo XC90, BMW X5, Mercedes-Benz GLE-Class, Acura MDX, Lexus RX Pros: Beautiful design, good road manners, awesome value Cons: Small third row and cargo space, less comfortable standard suspension  From the editors: Editor-in-Chief Greg Migliore — “The GV80 is a hugely important vehicle for Genesis. It makes a style statement, has an elegant interior and is a compelling all-round execution. It looks like a Bentley, and I give Genesis props for taking some risks with the GV80 and largely pulling it all off.