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Watch this Audi RS6 go 208 mph... on ice

In and effort to promote the high-speed grip of its new Hakkapeliitta 8 winter tire, Nokian threw a set of its new rubber on a race-prepped Audi RS6 and got moving - very, very quickly. In fact, on March 9 on top of the very frozen Gulf of Bothinia near Oulu, Finland, Nokian's test driver Janne Laitinen set a new world record for the fastest speed recorded driving on ice. If you'll recall, this isn't the first time that Audi and Nokian have played this game, either.
Using the guidelines set forth by the Guinness Book of World Records for such things, Laitinen averaged 208.602 miles per hour (335.713 kilometers per hour) over the course of two runs on natural, untreated ice. Another constraint is that the ice speed record must be done using commercial available tires, which is obviously great PR for the new Hakkapeliitas. The press release doesn't make any mention of how the RS6 was prepared to reach such high velocities, but the images of the car make it clear that this is no stock machine. Scroll on below to see the impressive video evidence of the Audi's record run.

The 2017 Audi A6 is the great luxury sedan we forgot about

The current Audi A6 is getting old. This generation was first sold as a 2012, got a mild facelift for 2016, and is likely to be replaced for 2018 or 2019. So 2017 may be its last year, but it's still my favorite mid-size Germano luxury thing. I just had to be reminded of its existence. BMW and Mercedes-Benz have been making big noises in this segment recently, with a new 5 Series on the way and the recently launched E-Class, and that apparently distracted me enough from the A6. There's also the fact the Audi is starting to look a bit anonymous on the road. It's still handsome, sure, but it doesn't stand out like the related A7. The 2016 refresh did just enough to keep it looking contemporary, though, and for 2017 all A6s come standard with the S Line appearance package. That helps. What struck me about the A6 was that it doesn't feel dated inside. Everything is laid out nicely, it's just comfortable, and you can see out of it. The one I drove had the beautiful layered walnut trim – it looks like pin-striped wood. (And no, it wasn't painted this bright blue, although you can get that on a special-order car if you pay $3,900 for Exclusive paint.) There are no huge screens inside, and the A6 won't get Audi's Virtual Cockpit until the next generation, but I didn't miss any of that. All of the excitement of Virtual Cockpit's beautiful reconfigurable screens, and I had forgotten that the display between the gauges it replaces had a perfectly pleasant Google Maps view already. It's the same basic functionality as Virtual Cockpit here, you just can't press a button to minimize the real-life gauges. And I'm fine having actual gauges. I was somewhat surprised, however, to see Apple CarPlay pop up when I plugged in my phone. (It's included for 2017 as part of the Audi smartphone interface, which comes with the Premium Plus trim and above.) Using CarPlay is a bit weird without a touchscreen, just like it is on other Audis and Mercedes products, but the nice thing about CarPlay is that you really don't need to interact with it much, since there isn't much to interact with. Oddly, the touchpad on the center console doesn't work to navigate from CarPlay tile to tile. I got over that pretty quickly and just turned the dial when necessary. There's also a feeling that nothing's missing when you drive it, that Audi couldn't really add much to improve the experience. The car is incredibly smooth and comfortable going down the road.

Audi A3 E-tron guest stars in Muppet video for Emmys

Following on its tiny role in 2015's hilarious Emmys promo, Audi is grabbing a somewhat bigger guest spot by throwing in an A3 Sportback E-tron in this year's video starring the Muppets. Jim Henson's famous creations are returning to television in the coming weeks, and they get this extra bit of marketing for the upcoming 67th Primetime Emmy Awards on September 20. Starring Kermit the Frog and Miss Piggy going out for lunch, the spot includes cameos by Julie Bowen from Modern Family and Viola Davis from How to Get Away with Murder. Joel McHale is the one that actually gets behind the wheel of the Audi, though. While the PHEV's appearance feels more forced more than last year, the clip provides a dose of nostalgia to Muppets fans ahead of their new show. The outtakes at the very end might actually be the major highlight here. Related Video: