2013 Audi A8 3.0l Quattro Navigation Distronic Package on 2040-cars

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Which will Dieselgate hurt more, Volkswagen or US diesels?

The most damning response to the news Volkswagen skirted emissions regulations for its diesel models may have actually come from the Los Angeles Times. On Saturday, the Times published an editorial titled "Did Volkswagen cheat?" The answer was undoubtedly yes. When you can't drive down Santa Monica Boulevard without seeing an average of one VW TDI per block, the following words are pretty striking: "... Americans should be outraged at the company's cynical and deliberate efforts to violate one of this country's most important environmental laws." VW has successfully cultivated a strong, environmentally conscious reputation for its TDI Clean Diesel technology, especially in states where emissions are strictly controlled. A statement like that is like blood all over the opinion section of the Sunday paper. The effect on VW's business, even Germany's financial health, was already felt Monday when the company's shares plummeted 23 percent in morning trading. The statement on Sunday from VW CEO Dr. Martin Winterkorn says "trust" three times. That probably wasn't enough in nine sentences. Writers over the weekend have compared VW's crisis to one at General Motors 30 years ago, when it was the largest seller of diesel-powered passenger cars until warranty claims over an inadequate design and ill-informed technicians effectively pulled the plug on the technology at GM. In a sense, VW is in the same boat as GM because it has fired a huge blow into its own reputation and that of diesels in passenger cars. And just as automakers like Jaguar Land Rover, BMW and, ironically, GM, were getting comfortable with it again in the US. VW of America was already knee-deep in its other problems this year. Its core Jetta and Passat models are aging and it needs to wait more than a year for competitive SUVs that American buyers want. The TDIs were the only continuous bright spot in the line and on the sales charts. Even as fuel prices fell and buyers shunned hybrids, VW managed to succeed with diesels and show that Americans actually care about and accept the technology again. Fervent TDI supporters might actually lobby for that maximum $18 billion fine to VW. I've personally convinced a number of people to look at a TDI instead of a hybrid. Perhaps not so much for stop-and-go traffic, but I know buyers who liked the idea that a TDI drove like a normal car and wasn't packed with batteries.

Audi rules out R8 PHEV, will build E-Tron to order

The question of whether Audi will morph the next-gen R8 (pictured above, in testing) into a plug-in-hybrid challenger for the BMW i8 may have been answered. CarAdvice, in Australia, is claiming that any plans for a PHV 2016 R8 have been shelved, and that Audi will go ahead with gas-powered or all-electric models, only.
Even then, the electric R8 E-tron (if it ends up being called that) would be built-to-order, and in much smaller quantities than the gas-powered model.
"In the next generation we will have an electric car on behalf of customers' needs, which is only available [upon special order]," Audi product manager Marie Suzanne Ernst told CA. "So it's not a make of series production, but if a customer wants to have it, he can order it."

Audi readying 650-hp Sport Quattro Concept for Frankfurt

Remember Audi's perfectly lovely Quattro Concept from the 2010 Paris Motor Show? Of course you do. The latter-day Ur-Quattro is laser-etched in our brains as well - and not just because Audi was kind enough to offer our man Michael Harley a mountain drive of its seven-figure showcar. At the time, Audi hinted that the coupe might have a showroom future, but the gossip pipeline has long since gone dry, leading us to believe that the car's production hopes had soured.
That 2010 concept was powered by a 2.5-liter five-cylinder engine yielding 380 horsepower and 354 pound-feet of torque, a relatively modest but appropriate engine configuration in light of the Ur-Quattro's five-banger. Given the Quattro Concept's size and specs, it wasn't clear exactly where such a vehicle might fit into the company's lineup, though, as it already already offers the successful A5/S5/RS5 lineup.
Apparently, Audi might have a solution to that conundrum. A new report from Germany's AutoZeitung suggest that the automaker is posed to reveal a production version of the concept at the Frankfurt Motor Show in September - on the Ur-Quattro's 30th anniversary, no less. Word is that Audi is taking the Quattro Concept upmarket in a big way, with a tuned version of the twin-turbo 4.0-liter V8 from the RS7 churning up in the neighborhood of 650 horsepower. Naturally, all-wheel drive will get all that power to the ground, and new bodywork is expected as well. In addition to the powertrain switch-up, there is talk of extensive use of lightweight materials, including magnesium, carbon fiber and aluminum, with a target weight of under 2,900 pounds. Magnetic ride control suspension and carbon-ceramic brakes are also expected to find their way onto the model. Unsurprisingly, all of that extra equipment is likely to impact the car's bottom line - reports suggest its sticker price could crowd that of the mighty R8 at around $150,000.