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2015 Rolex 24 at Daytona pre-race notes

Reigning Indy 500 champion Ryan Hunter-Reay summarized our feelings on every year's Rolex 24 Hours at Daytona when he said, "The 24 kind of kicks off the year and has become part of my calendar... It definitely helps you get in race shape after a long layoff." Speaking of IndyCar drivers, 14 of the 33 pilots who started last year's Indy 500 are driving in Daytona this year, and an IndyCar driver has been part of the overall winning team for the last four years. The race starts at 2:10 pm Eastern Standard Time, here's where you can watch it: 2-4 pm: Fox Sports Network 4-8 pm: Fox Sports 2 8-10 pm: Fox Sports 1 10 pm-7 am: IMSA TV on IMSA.com - commentary available here for the full 24 hours 7 am – 2:30 pm (Sunday) – Fox Sports 1 Timing and Scoring Andy Blackmore's typically awesome Spotter's Guide Video primer on the four classes: Prototype (16 in this year's race), Prototype Challenge (8), GT Le Mans (10), GTD (19), and how to identify them. Daytona International Speedway: tri-oval with an infield road course, 3.56 miles long, 12 turns Entry list Qualifying results We've tagged along with Audi for the 53rd running of the race, which marks the first event in the Tudor United SportsCar Car Championship. After a difficult first year of teething – IMSA president and COO Scott Atherton said, "Everybody on our staff and everybody that raced with us last year would tell you it was the most challenging season on record" – some things are smoother this year, some things aren't, starting with the field: 53 cars are expected to line up, 14 fewer than last year, the smallest field since 48 cars lined up in 2011. The Prototype class shed three teams from 2014 and the GT Daytona class lost ten, so there's a 19-car field in that class (nine Porsche 911 GT Americas, three Ferrari 458 Italias, two each of the Aston-Martin V12 Vantage, Dodge Viper SRT, Audi R8 LMS, and one BMW Z4). Truth be told, last year's number was probably inflated by having the previous American Le Mans Series and Grand-Am Rolex Sports Car Championship combined to make the USCC; the field in 2013 was 57 cars, in 2012 it was 59 cars. Another factor in this year's race is that the GT class adopts FIA GT3 rules from next year. Brad Kettler, manager of Audi's customer motorsport program, said they'd sold five R8 LMS cars last year but zero for this year – there are undoubtedly teams waiting on the sidelines for the rules unification before spending the money.

Audi on Demand pilot program launches in San Francisco

Customers eager to drive a new Audi but unwilling or unable to plunk down the purchase price for one will be intrigued by the launch of the new Audi on Demand program. Initially being rolled out in San Francisco, Audi on Demand is based around an iPhone app that allows clients to order up a new Audi of their choosing on a day-by-day basis for up to 28 days in a row. Order an Audi through the app and a "personal concierge" will deliver the car anywhere in the city – curbside, driveway, parking lot, office building... pretty much anywhere the customer chooses. The concierge will even help set up the audio and navigation systems to the customer's preferences. And if the customer isn't there to receive the vehicle in person, he or she can simply unlock it through the app, start it up and drive off. The service is being made available on a broad range of Audi models, from the A4 all the way up to the R8. Customers can even specify a child seat or (on an Allroad or Q5) a ski or bike rack, and are guaranteed that the vehicle they select will be the one they get, right down to the color and trim. Though being launched at first only in San Francisco, Audi says it will roll out the program in other American cities "in the coming years." In announcing the program, Audi also revealed that it's planning to launch Audi at Home as well, a "micro-sharing" service that will allow residents of select condo complexes to share a fleet of Audis as well. These, of course, are just the latest smartphone-enabled conveniences being introduced by the German automaker, following its collaboration with Amazon and DHL for in-trunk delivery. Related Video: Audi launches innovative mobility program: Audi on demand April 27, 2015 | SAN FRANCISCO, California - Audi on demand launches beta program in San Francisco - Innovative premium service allows customers to choose their preferred Audi model via iPhone app - Personal concierge delivers vehicle to a San Francisco location of customer's choosing Audi today introduced Audi on demand, an innovative mobility program that gives customers a new way to experience the Audi brand and its range of vehicles at the touch of a button. With Audi on demand, customers can reserve an Audi by the day for up to 28 days. The premium service is currently available in San Francisco as part of a beta program and will be rolled out across additional U.S. cities in the coming years.

These are the top luxury cars bought by people entering the segment for the first time

Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.