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Audi, Fiat squabbling over numbers and letters

There have been rumors and speculation and prognostications about a Nissan Juke- and Mini Cooper-fighting Audi Q2 since 2012. There have been the same for a performance-oriented Q4 since 2011, perhaps previewed by the TT Offroad concept shown last year at the Beijing Motor Show. Turns out that those two alphanumeric combos are the only ones missing from the series Q1 to Q9 in Audi's trademark stable, and the Ingolstadt company wants to get them to make its badge sequence and crossover lineup complete. But Fiat owns them, and rumor is, CEO Sergio Marchionne appears to have no interest in selling them. Fiat has used the Q2 and Q4 like trim badges, identifying whether a company product has two-wheel or all-wheel drive. They did it with the Alfa Romeo 159 sedan, and they do it now on the Maserati Quattroporte S and Ghibli S Q4 sedans. Car magazine says Marchionne "may not be categorically opposed to selling the rights," but he absolutely won't do it to any fiefdom in the Volkswagen empire, which would leave Audi a jilted suitor. Why is Sergio being so serious? VW Group CEO Ferdinand Piech first starting waving torches on the bridge between the two companies when he said Alfa Romeo could sell four times as many cars if Volkswagen owned it, then burned the bridge when it continued to publicize its desire to buy Alfa Romeo. VW followed that up by throwing salt on the land around the destroyed bridge with its aggressive pricing in Europe during the worst of the car sales slump there, which Marchionne said was causing a "bloodbath." VW's final flourish was to set the river itself on fire, when a press officer said Marchionne wasn't qualified to head the European Automotive Manufacturers Association (ACEA) and VW would quit the organization if he did take the top spot. That is why, putting it optimistically, Audi looks to have a grim chance of getting the Q2 and Q4 marques from the Italian. So long as he is in power, at least: Marchionne said he's walking away from the job in 2018. Audi might have a better chance bending the knee to, and generously rewarding, his successor. Featured Gallery Audi TT Offroad Concept: Beijing 2014 View 16 Photos News Source: CarImage Credit: Live images copyright 2015 Chris Paukert / AOL Government/Legal Audi Fiat Volkswagen Crossover Luxury Sergio Marchionne trademark volkswagen group

The super-luxury Audi Q8 concept is coming to the Detroit Auto Show

We've known the Q8 was on the way since last May, and now we'll get a better glimpse of the range-topping Audi SUV at the 2017 North American International Auto Show. The Q8 is, according to CEO Rupert Stadler, "a sporty Q derivative." It also has the same phonetic pronunciation at the country of Kuwait. To be clear, the vehicle coming to the Detroit show is the Q8 concept, so expect the standard treatment for thinly-disguised production cars like giant wheels and impossibly-small side mirrors. According to a leaked document from earlier this year, the production Q8 comes sometime in 2018. Like most teasers for auto-show reveals, this one only gives us a rough idea of what the car will look like. In this case, that's big, bold, and imposing. Or, as the press release states: "The octagonal Singleframe is considerably wider than that in Audi's current production Q models. Enhancing the forward positioned stance, is dynamic three-dimensional sculpting." We put the quote there to prove you can't make this stuff up. The next sentence in the release says there are design elements reminiscent of the 1980's Audi Quattro, which we consider a positive. According to the latest press conference schedule, expect the Q8 concept to debut at 8:00 AM on Monday, January 9.Related Video: Image Credit: Audi Detroit Auto Show Audi Crossover SUV Concept Cars Luxury 2017 Detroit Auto Show

Audi A1 now testing after S1 Geneva debut

Audi showed of its new S1 hot hatch to the public at the Geneva Motor Show last week, but the Four Ringed brand isn't done tweaking the smallest member of its lineup. Here are spy shots of an upcoming refresh of the standard A1.
The camouflaged model on display here appears to be the three-door model. From what we can discern, it seems the A1 is going to look a lot more like the S1 after the revisions. The headlights and taillights are more like the new performance model than the current standard car. Unlike the S model, the facelifted version has a different front bumper with reshaped foglights and a slightly altered design.
A release date for the refresh hasn't been announced yet, but regardless it probably won't be coming here. Audi is already aiming the A3 at young, American buyers. The little A1 just doesn't fit with that strategy.