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Aston Martin's upcoming hypercar officially named Valkyrie

For all of the awesome design and impressive promised performance of the upcoming hypercar from Aston Martin and Red Bull, it has had until now a terrible name. AM-RB 001 never really rolled off the tongue, nor did it evoke power and beauty like past Aston Martin names, such as Vanquish. But Aston has fixed that with the car's new name, Valkyrie. It's a solid name, one that comes from Norse mythology. Not only that, but it continues Aston's use of names starting with "V" (Vantage, Virage, Vulcan, et al). It's also way easier to say than the serial number that was the old name. We're looking forward to getting the full official specs, too. So far, we know it will have a V12, and the company is aiming for a one horsepower to one kilogram power-to-weight ratio, similar to that of the Koenigsegg One:1. We've also heard that Aston will sell just 175 cars, with each running about $3 million. Related Video:

Aston Martin may soon follow Ferrari with a London IPO

Aston Martin may soon be following Ferrari's lead, as Automotive News reports that people within the British automaker say it may soon consider an initial public offering. If it happens Aston Martin will likely list in London, not New York like Ferrari. While some in the industry were initially wary of Ferrari's move, the company is doing better than ever, with shares rising 62 percent since its IPO in 2015. An IPO could be a huge plus for Aston Martin. The company is looking to boost both sales and profit. Ferrari and Aston Martin sell similar vehicles at similar price points, but Ferrari has a much wider audience, even if most of those fans will never even sit inside one of its cars. That would likely be a big sticking point in estimating Aston Martin's value. It also moves half as many units as Ferrari per year. Aston Martin does have a new crossover on the horizon. Like Porsche, a crossover has the potential to more than double the automaker's sales. Even without it, fourth quarter profits in 2016 notably increased, fueled by solid sales of the new DB11. The IPO won't happen until sometime next year. The company wants to wait on a full 2017 earnings report. Related Video: News Source: Aston Martin Earnings/Financials Rumormill Aston Martin Ferrari stock

Aston Martin brings ice driving program to America [w/video]

With between four and six hundred horsepower channeled to the rear wheels from a V8 or V12 engine mounted up front, an Aston Martin – any Aston Martin, really – might not seem like the smartest choice for driving on ice and snow. But that can also make it the most fun, and the most enlightening to experience. That's the point behind the Aston Martin On Ice program: allowing customers to drive the latest Gaydon has to offer on slippery, wintery surfaces. But whereas the On Ice program has been established for years in St. Moritz, Switzerland and in the Swedish Lapland, this year it arrived in America for the first time. A series of custom tracks – including a braking/cornering loop, slalom, skid pad and a full circuit – were carved into the snow in Crested Butte, CO, where expert driving instructors taught customers a thing or two about how to handle a powerful twelve-cylinder GT car like a DB9, Vanquish or V12 Vantage. The program has concluded for the season, returning next February, but in the meantime Aston will use the Colorado base camp as the center of its driving experience through the Rockies. Check out the video footage and the details in the press release below. ASTON MARTIN... ON ICE - New US ice driving program launches in Crested Butte, Colorado - Affords customers the opportunity to drive full Aston Martin range in extreme winter conditions - Utilises custom-built Aston Martin facility Irvine, CA, 17 March, 2014 – Aston Martin has launched the company's first ice driving program in North America, hosted at Crested Butte, Colorado providing customers with the ultimate driving experience against a stunning mountainous backdrop. Offering customers the opportunity to experience the full potential of the Aston Martin range and hone their driving skills, the new On Ice program took place in the heart of the Colorado Rocky Mountains in a unique setting, with an ice track custom built for the occasion as illustrated in a new film from the event, released today. Comprising a braking/cornering exercise loop, slalom, skid pad and full circuit, the bespoke Aston Martin track was especially constructed for the occasion over the last four months. Under expert tuition, participants were guided through the facility, embarking upon a series of braking, cornering and handling exercises before putting their skills to the test on a mile-long frozen road course.