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Aston Martin Lagonda supersaloon gets official with first delivery

Over the past 67 years since Aston Martin acquired the Lagonda marque, the name has come and gone, but now it's back again. After an aborted attempt at reviving the brand with a much-criticized SUV concept at the 2009 Geneva Motor Show, Aston is building a new high-end sedan exclusively for the Middle Eastern market, and this is our best look at it yet. We first caught glimpse of the upcoming new Lagonda a few months ago when it was spotted undergoing testing, and Aston released preliminary details and a couple of teaser images just last month. But now it's shipping the first example for testing to the Sultanate of Oman on the Persian Gulf coast, and it has evidently allowed Oman Air and the Aston Martin Oman dealership to release a handful of photos. What we can see is a pretty handsome sedan that borrows stylistically from the original Aston Martin Zagato sedan that shocked the world in the mid-'70s, not to mention cues from the Zagato Centennial concepts revealed last year. It's possible this is Aston's new design direction, a bid to finally take it away from the gorgeous but overfamiliar styling of its current crop. The fresh look is more squared off, with narrower head- and taillights. It's also possible, of course, that this new look will remain specific to future Zagato-branded vehicles. Look close enough and you'll notice that the handsome sedan is wearing the Lagonda badge, not those of Aston Martin. Oman Air Partners With Aston Martin For Exclusive New Lagonda Test Date: 25 August 2014 World class luxury airline Oman Air is today, [TBC], proud to announce a key partnership with globally renowned British car manufacturer Aston Martin which sees the Middle Eastern carrier bring the marque's yet-to-be-launched Lagonda to Muscat as part of its early testing programme. Reviving the iconic Lagonda name from Aston Martin's renowned heritage, the brand new car is a top-of-the-range, luxury four-door super-saloon which has been designed exclusively for the Middle East market – and Oman's awe-inspiring mountains, deserts and state-of-the-art road network are providing the perfect backdrop for essential summer heat testing.

LeTV's SEE Project will introduce new EV in Shanghai

It's very unlikely that many people here in the states will have heard of Beijing-based LeTV. Aston Martin, on the other hand? That's pretty stylish company. LeTV is working on an electric-vehicle project called SEE (Super Electric Eco-system). The concept version is slated to debut at the Shanghai Motor Show next April. LeTV says that that same month, the car will "roll of the production line," as well. That sounds awfully optimistic, to us, but we'll just leave that alone for now. The racing-car-shaped vehicle, which will have "high- and low-powered" versions, is about 11'5" long and 5'4" wide. That's about a foot shorter and a few inches narrower than a Mini Cooper. The twist, such as it is, comes from the fact that LeTV says it will develop the model with the help of both Aston Marin and BAIC Motor Corp., which adds a shade of legitimacy to the project. Aston Martin is in the process of launching its battery-electric Rapide sedan, which will have 800 horsepower and a 200-mile single-charge range, so that would ostensibly be a competitor to Tesla. The Rapide EV could run as much as $250,000. As for BAIC, is has been looking to expand its role in the plug-in vehicle sector since 2009, when it debuted a division called Beijing New Energy Automotive Co. Just last month, BAIC opened an electric-vehicle research and development center in California's Silicon Valley, the company's first outside China. You can take a look at LeTV's press release below. LeTV Partners With Aston Martin to Deliver Next Generation Electric Vehicles BEIJING and BANGALORE, October 6, 2015 /PRNewswire/ -- The most significant (monetarily) deal that came out of Angela Merkel's visit to India was that of a Euro 1 billion solar power fund solidifying India's stance to develop 100GW solar capacity by 2022. These are positive moves in a time when the focus on the effects of climate change are intensifying and how economies across the globe decide to combat the effects of it. One particular way in which India could benefit hugely from alternative fuels is from the perspective of vehicles. The nation recently joined the Electric Vehicles Initiative, a forum for global cooperation on the development and deployment of Electric Vehicles (EVs). With an interest in the Indian market, LeTV, a multinational company based in Beijing, announced its electric car plan on December 9th, 2014, when its founder, Mr.

Weekly Recap: Aston Martin to add another sports car, new Lagonda sedan, EVs

Aston Martin will revamp and expand its lineup as part of a five-year plan laid out by the company's new executives. If it succeeds, the strategy will position Aston for growth as an independent automaker with a more stable future in its second century. Aston will replace all of the cars in its current lineup and add a fourth sports car to its stable. It currently has three: the DB9, Vanquish and Vantage. The unnamed sports car will be joined by a production version of the DBX concept – an all-wheel-drive electric car that treads near crossover territory – that was revealed at the Geneva Motor Show. Aston's electric strategy also includes a potential electric-powered Rapide. Eventually, Aston plans to build a new four-door Lagonda. Though Aston will diversify its portfolio and the range could expand to seven vehicles, it will limit production to around 7,000 units annually, said Aston Martin marketing and communications director Simon Sproule, who described the company's strategy in an interview with Autoblog. CEO Andy Palmer, who joined Aston last year from Infiniti, has also spoken recently about remaking the company for the future. EVs are a major part of Aston's future, Sproule stressed, because they allow the automaker to "balance" its portfolio. Aston is studying the feasibility of an electric Rapide and is working with an undisclosed engineering firm. It's likely to use a plug-in setup and would cost $200,000 to $250,000 or more. It could use either a rear-wheel or all-wheel-drive configuration. View 14 Photos "It's a study, but we're serious about it," Sproule said. He added for emphasis: "If not this, there will be an electric Aston Martin in the future." Aston has taken note of what Tesla has done with the brisk-driving Model S and decided that's the dynamic it wants for some of its own cars. Even though EVs don't emit the same sonorous note as a V12 – they're better than the alternative, Sproule said. "The sound of silence is much more preferable than the sound of a four-cylinder whining away under the hood of an Aston Martin," he said. Speaking of V12s, they're not going away. Aston will continue to make its own V12 engine, but will source its V8 from Mercedes-AMG (whose parent, Daimler, owns a small stake in Aston). While the V12 is sure to please the faithful, Aston admits EVs and the crossover-like DBX will rankle many. Sproule argues those are the moves that will keep Aston relevant.