2015 Aston Martin Vantage S Roadster on 2040-cars

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Weekly Recap: Aston Martin to add another sports car, new Lagonda sedan, EVs

Aston Martin will revamp and expand its lineup as part of a five-year plan laid out by the company's new executives. If it succeeds, the strategy will position Aston for growth as an independent automaker with a more stable future in its second century. Aston will replace all of the cars in its current lineup and add a fourth sports car to its stable. It currently has three: the DB9, Vanquish and Vantage. The unnamed sports car will be joined by a production version of the DBX concept – an all-wheel-drive electric car that treads near crossover territory – that was revealed at the Geneva Motor Show. Aston's electric strategy also includes a potential electric-powered Rapide. Eventually, Aston plans to build a new four-door Lagonda. Though Aston will diversify its portfolio and the range could expand to seven vehicles, it will limit production to around 7,000 units annually, said Aston Martin marketing and communications director Simon Sproule, who described the company's strategy in an interview with Autoblog. CEO Andy Palmer, who joined Aston last year from Infiniti, has also spoken recently about remaking the company for the future. EVs are a major part of Aston's future, Sproule stressed, because they allow the automaker to "balance" its portfolio. Aston is studying the feasibility of an electric Rapide and is working with an undisclosed engineering firm. It's likely to use a plug-in setup and would cost $200,000 to $250,000 or more. It could use either a rear-wheel or all-wheel-drive configuration. View 14 Photos "It's a study, but we're serious about it," Sproule said. He added for emphasis: "If not this, there will be an electric Aston Martin in the future." Aston has taken note of what Tesla has done with the brisk-driving Model S and decided that's the dynamic it wants for some of its own cars. Even though EVs don't emit the same sonorous note as a V12 – they're better than the alternative, Sproule said. "The sound of silence is much more preferable than the sound of a four-cylinder whining away under the hood of an Aston Martin," he said. Speaking of V12s, they're not going away. Aston will continue to make its own V12 engine, but will source its V8 from Mercedes-AMG (whose parent, Daimler, owns a small stake in Aston). While the V12 is sure to please the faithful, Aston admits EVs and the crossover-like DBX will rankle many. Sproule argues those are the moves that will keep Aston relevant.

Aston Martin Vulcan teased again with shooting flames

Aston Martin is definitely bringing the noise to the 2015 Geneva Motor Show, and one of the company's debuts features blasts of flames to go along with it. The British sports-car maker is yet again teasing the Vulcan, and the vehicle appears to be absolute automotive insanity. Aston still isn't saying much about the car – anything really. But where the first teaser video showcases its noise, the latest one gives viewers a light show. Not only does the clip show off the vehicle's rear end, but the Vulcan belches fire about a foot out of each side. It still sounds superb, too. The company's Geneva booth is going to be quite a sight to see for performance fans. In addition to the Vulcan, Aston is debuting the Vantage GT3 there with a pavement-scraping body kit and a 592-horsepower, 6.0-liter V12 growling under the hood.

Aston Martin bringing special Vantage, DB9 editions to Geneva

A European car show wouldn't be a European car show without the introduction of a new special-edition Aston Martin. And this year, Aston has two of them lined up to unveil at the Geneva Motor Show. First up we have the latest in a long line of N edition V8 Vantages. This one is called N430, and it will be available in both coupe and roadster bodystyles. It features the same 430-horsepower version of Aston's 4.7-liter V8 as the Vantage S (mated to either the six-speed manual or seven-speed sequential gearbox), and weight-saving measures like carbon-Kevlar seats and ten-spoke forged alloys help it hustle to 60 mph in 4.6 seconds en route to its 190 mph top speed. A new competition-derived aero package, retuned suspension, new steering ratios and a throatier exhaust aim to give the N430 a tighter, racier feel – as do the "club sports graphics packs" (that take their inspiration from GT racing versions of the Vantage) and dark-finish trim inside and out. Aston is also rolling out new Carbon Black and Carbon White editions of its DB9 that incorporate additional carbon-fiber trim to either complement or contrast with the exterior paint. Unfortunately, neither the V8 Vantage N430 or DB9 Carbon editions will be available in North America, so we'll just have to gaze at them from afar until we see them up close at the Swiss expo early next month. ASTON MARTIN UNVEILS TWO EXCLUSIVE NEW SPECIAL EDITIONS AT GENEVA - Striking V8 Vantage N430 builds on heritage of successful 'N' cars - Bold new styling options derive from N430's clear sporting pedigree - Debut of dramatic DB9 Carbon Black and Carbon White Aston Martin is unveiling two exclusive new special editions at the 84th Geneva International Motor Show. The great British sports car marque, now in its 101st year, is debuting a bold addition to its iconic V8 Vantage range as well as dramatic new special editions of the timeless DB9. Building on the appeal of the sports-focused Vantage range, and enhancing the enduring allure of Aston Martin's seminal GT, the DB9, the new models deliver eye-catching looks and classic elegance. V8 Vantage N430: race breeding, sports styling Pure, unadulterated fun is what lies at the heart of the new V8 Vantage N430. Honed on the track to excel on the road, N430 – available in Coupe or Roadster form – boasts a power hike to 436 PS at 7,300 rpm that brings its output up to that of the spirited V8 Vantage S.