2006 Aston Martin Vantage on 2040-cars

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Aston Martin reveals Vantage GTE art car for Le Mans

The Gulf livery is undoubtedly one of the most iconic in all of motorsport, but at the 24 Hours of Le Mans this year, Aston Martin will be running an altogether more original color scheme. Looking like something between a television test pattern and a 3D projection viewed without the requisite glasses, the livery is actually designed as an optical illusion, to distort perception and trick the eye into thinking the car is moving even when it's sitting still. Of course it still features the unmistakable Gulf logos, and is made up of alternating bars of orange, yellow, blue, and black. It's the work of German artist Tobias Rehrberger, renowned for his abstract experimental art, and will appear on the #97 Vantage GTE this coming weekend when the famous endurance race gets under way in Western France. ASTON MARTIN UNVEILS REHBERGER VANTAGE GTE - Aston Martin Racing unveils 24 Hours of Le Mans art car - Design revealed to racing fans in Le Mans town centre - Unique effects on Vantage GTE created by artist Tobias Rehberger 8 June, Le Mans: Aston Martin Racing is today unveiling a 24 Hours of Le Mans art car designed by artist Tobias Rehberger. The unique creation gives the Gulf #97 Vantage GTE the illusion of movement and speed, even when static. Rehberger is renowned for his abstract art and optical effects that distort perception and has received numerous international prizes and awards, including the Golden Lion for best artist at the 2009 Venice Biennale. Aston Martin Racing invited him to design a livery that would work with the Gulf Vantage GTE's lines and colours in a way never attempted before. Thirty years since the first art car ran in the 24-hour race, Rehberger set out to create a design that uses geometric shapes and patterns to give the car, when static, the impression of movement and speed. The German artist, who will attend Saturday's race as a guest of Aston Martin Racing, explained: "My design for the Aston Martin art car is rooted in my interest in distorted perception and related phenomena like auto moving patterns, optical effects, camouflage and visual confusion, which I have addressed in many works before. "In this case, the design is based on a geometric optical effect pattern.

Aston Martin considers offering new Lagonda Taraf outside of Middle East

Aston Martin officially took the wraps off its new Lagonda sedan in Dubai on Monday, revealing the luxury limousine in all its glory and revealing its nameplate as Taraf – derived from the Arabic word for "luxury" (not for some Kurdish starlet). A fitting name, since it will only be offered to select customers in the Middle East, where a large number of its '70s-era predecessors have found homes. But while the model was clearly and emphatically targeted at the Persian Gulf clientele, Aston Martin is reportedly considering offering the Lagonda Taraf in other markets as well. Both Car and Top Gear are citing Aston's new chief executive Andy Palmer on the matter from the unveiling in Dubai: "I can confirm today that we are also evaluating the opportunity to offer this Lagonda in other markets." Whether it would carry the Arabic name along with it, we don't know. Nor do we know, for that matter, if the US would be among those markets which Aston would consider selling the sedan. "We have enjoyed excellent levels of interest in the Lagonda and we are investigating possibilities for other markets besides the Middle East," said Matthew Clarke, the company's spokesman for the Americas, in correspondence with Autoblog. "However, we can't add any more or be any more specific at this very early stage." Understandable, of course, but we hope to hear good news in the near future.

Aston Martin and Daimler continue talks on SUV project, CEO required

The Aston Martin Lagonda SUV concept revealed at the 2009 Geneva Motor Show didn't earn the plaudits the company is used to when it reveals new models, and it has lived an uncertain life ever since. Thought to have been scrapped along with the entire revival of the Lagonda brand, then thought to have been resurrected due to Chinese, Middle Eastern and Russian demand, another year passed before we heard more definitive talk about an Aston Martin expansion when AutoCar reported that the Lagonda could be built on one of Mercedes-Benz's AMG SUV platforms.
A report in Automotive News Europe indicates plans have gotten serious, its unnamed sources saying that the English carmaker is talking to Daimler "to extend their cooperation to building an SUV." Neither Daimler, Aston Martin nor Investindustrial, the managing partner among Aston Martin's ownership consortium, would comment. But with Investindustrial having pledged to expand the range, competitors like Bentley, Maserati and Lamborghini getting into the SUV racket and clear demand from current and future customers, it's easy to believe Aston Martin is working hard to put the pieces together.
One further potential bump on the road to an Aston SUV is the company's search for a new CEO. Ulrich Bez relinquished to top spot at the company at the end of 2013, and Aston reportedly will not finalize its model strategy without a new CEO in place.