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Aston Martin teams with Red Bull Racing for new supercar

Aston Martin has a new supercar in the works. Only this time, it isn't going it alone. Dubbed project AM-RB 001, this model is being jointly developed by the British automaker and Red Bull Racing. The freshly inked "Innovation Partnership" has been a long time in the making and will combine the talents of Aston Martin's chief designer Marek Reichman with those of Red Bull's legendary technical director Adrian Newey. Motorsports consultancy AF Racing AG will also collaborate with Q by Aston Martin Advanced and Red Bull Advanced Technologies to get the project off the ground and onto the road – and the track. Unfortunately, as the press release below and teaser image above are decidedly sparing with the details. But Reichman says the partnership is "in the process of developing a hypercar that combines the latest in aerodynamics from F1 and the stunning design language of an Aston martin sports car." One way or another, we trust it will prove a worthy successor to the likes of the exotic One-77 and the track-bound Vulcan. This isn't the first time we've seen Aston's chief exec Andy Palmer broker a partnership with Red Bull, having previously chaired the team's longtime sponsor Infiniti. Nor is it the first time we're seeing Red Bull dip its toes outside the confines of the F1 regulations – only its previous designs remained limited strictly to the cyberspace of the Gran Turismo gaming series. We'll be watching closely to see how this supercar project comes together. Related Video: ASTON MARTIN AND RED BULL RACING TO CREATE NEXT GENERATION HYPERCAR 17 March, 2016, Melbourne: British luxury brand Aston Martin and Formula One team Red Bull Racing are today announcing a partnership which sees Red Bull Racing's Chief Technical Officer, Adrian Newey and Aston Martin's Chief Creative Officer, Marek Reichman collaborate to produce a ground-breaking Aston Martin hypercar. Codenamed Project 'AM-RB 001', the new hypercar will represent the ultimate blend of cutting edge F1TM technology with Aston Martin's signature sports car design. The combined talents of Newey, widely noted as the most successful Formula One designer of all time, and Reichman, Aston Martin's design chief since 2005, are set to produce the ultimate hypercar. Combining the strongest elements of Red Bull Racing, Red Bull Advanced Technologies and Aston Martin, this new Innovation Partnership unites the world's best aerodynamicists, composite experts and manufacturing masters.

Aston Martin find unique way to recycle scraps of leather

Ever wonder what happens to the scraps of leather left over after skilled craftsmen are done upholstering the interior of a luxury automobile? There's a lot of hide left over, as we've seen first-hand from visiting the upholstery workshops at various factories, but much of the waste is made up of tiny cutoffs. Some of those pieces might be used for repair kits, some scraps for smaller pieces of merchandise, while others might be sold to nearby craftsmen. Aston Martin found a different use for some of its leftovers. The British automaker put down a canvas in the VIP atrium at its headquarters in Gaydon, UK, and equipped a team of artisans with a whole pile of leather samples. What they did with it is perhaps the most compelling example of recycling we've seen to date. The end result, as you can see from this latest video, is an artistic representation of the Vanquish, made entirely out of leather – as if the interior of the luxurious sports car isn't already clad in enough of the stuff. Of course, it doesn't have the Vanquish's 6.0-liter V12 and its 568 horsepower, so unlike most Astons, it won't be going anywhere in a hurry. Perhaps it could be hung in the upholstery workshop for future workers to admire. Related Video:

Aston Martin plots more specific models for China, Middle East

Aston Martin is a thoroughly British automaker. Given its independence from any foreign automaker and its production that takes place entirely in the UK – particularly since Rapide assembly was moved back to Gaydon and the Toyota-based iQ was discontinued – you might argue that it's the most British automaker of them all. But like any other, it thrives on exports, and that only stands to increase with its latest announcement. With support from the British government, Aston Martin has revealed that it plans to develop new models specifically for export outside of the UK and continental Europe – especially for developing but wealthy markets in China and the Middle East. It wouldn't be the first time Aston would launch a new model targeted at a specific market, after all. When the company relaunched the Lagonda marque with the new Taraf luxury sedan late last year, it initially planned to make it available only in the Middle East. And by Middle East, we don't mean war-torn Yemen or Syria – we mean the oil-rich emirates of the Persian Gulf, like Bahrain, Qatar, Dubai and Abu Dhabi. Popular demand later prompted Aston to switch tracks, however, expanding availability to Europe and other markets. At this point, Aston isn't saying just what it has in mind for these lucrative markets, but the possibilities seem limited only by what local buyers would be interested in ponying up for. We could easily see the company offering a long-wheelbase Taraf limousine for China, a partial convertible sedan (like the Maybach Landaulet) for the Emirates or that long-rumored crossover that would be sure to attract buyers from both markets. ASTON MARTIN SET TO EXPAND MODEL RANGE FOR EXPORT MARKETS UK Government confirms support for new projects 29 March 2015, Gaydon: Aston Martin today confirmed it will widen its product offering for markets outside of Europe. Based on a conditional offer of an exceptional regional growth fund from the UK Government, Aston Martin will commence work this year on new models intended to broaden its customer reach in export markets such as China and the Middle East. The UK Government has committed support of up to the value of GBP6.9 million, conditional on investments in new products from Aston Martin. Commenting on this news, Aston Martin CEO, Dr Andy Palmer said: "Expanding our product range to enable a greater reach into export markets is an essential part of our Second Century business plan.