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Aston Martin may have filed a trademark for a new logo [UPDATE]

UPDATE: Aston Martin did indeed file a trademark for the logo below, but company CEO Andy Palmer has confirmed it will be used for merchandise and won't replace the classic winged logo on cars. Here's Palmer's tweet: For those who reached out, we have no intention to remove/change the Aston Martin Wings.This logo is for merchandise https://t.co/iWdejAwO00 — Andy Palmer (@AndyatAston) January 23, 2017 "There's a shortage of perfect breasts in this world. It would be a pity to damage yours." Those words were spoken by Cary Elwes in the classic 1987 film The Princess Bride. Or, if you prefer, they were written by William Goldman in his book from 1973 by the same name. Either way, it doesn't matter. The point is, there aren't many things in this world that are perfect, and that have stood the test of time without alteration. The Aston Martin logo is one of those rare things. Apparently, Aston Martin filed a trademark application for a new logo. You can see it below. It's unclear where this design might make an appearance. If it's on pens, watches, or some other non-vehicular form, that's fine. If it's on the bonnet of a new supercar rolling down the line at Aston's plant in Gaydon, well... that's another matter entirely. Please, Aston Martin, your logo is perfect and has stood the test of time. Don't even think about changing it. Related Video:

Aston Martin Project 003 details revealed in dealer brochure

Aston Martin showed the as-yet-unnamed Project 003 hypercar at the 2019 Geneva Motor Show. Now that the English carmaker is accepting deposits for the coupe, it has provided dealers with brochures for prospective customers. Two of those prospective customers let Carscoops and Diario Motor flip through the pages and see what the fuss is about. Each site words some of the specifics a bit differently, which we're not sure is down to the language in the brochure or the way it's written up. Carscoops says Aston Martin's targeting a combined 1,000 horsepower, DM says there will be 1,000 hp. Either way, it's a pleasant ballpark to play in. We say "combined" because there will be a brand new twin-turbo V6 in back and an electric motor on the front axle. The duo means all-wheel drive in addition to that potential four-figure horsepower. If Aston Martin does hit 1,000 ponies, that would put the "son of Valkyrie" just behind the Valkyrie, which makes all of its 1,160 hp with a naturally aspirated 6.5-liter V12 built by Cosworth. The brochure says dry weight will come in below 1,350 kilos, or 2,976 pounds. The brochure also asserts a power-to-weight ratio of 750 bhp per tonne. Working backward, that ratio would mean 1,012 hp if the 003 came in right at 2,976 pounds. Shifting through an F1-inspired eight-speed dual-clutch gearbox, the carmaker expects a 0-60 time of "less than 2.5 seconds," to be expected for a car about 100 pounds heavier than a McLaren 720S with at least 200 more horsepower. And according to Diario Motor's telling, top speed will crest 350 kilometers per hour, or 218 miles per hour; Carscoops says terminal velocity lies beyond 220 mph. Lots of Valkyrie tech will be adapted for the junior coupe, including the active suspension and active ride height, as well as platform control. A limited-slip differential will keep the back end in line with what we're sure will be fancy electric motor control on the front axle. Seems all that was said about the sci-fi cabin — which TopGear magazine's Jack Rix showed us recently — is that ingress and egress will be less challenging than on the Valkyrie. Only 500 units will leave the factory, in both left- and right-hand drive, deliveries to begin in 2021. American purchasers will need to leave $300,000 with their dealers to hold a place in line. Those monies will be applied to an MSRP that starts "at no less than GBP875,000" before options, or roughly $1.2 million in green money. AM-RB 003 View 9 Photos

Kahn tackles Aston Martin with a Vengeance

Though Aston Martin has been known to produce some pretty stunning designs all on its own, it's also no stranger to the efforts of independent coachbuilders. It's had a longstanding relationship with Zagato that has given birth to some of the most stunning automotive collaborations ever to roam the open road, but now it's time for another designer to step up to the plate with the creation previewed here. It's called the Vengeance and it's the latest project from Kahn Design – a British firm perhaps better known for its (often wildly) customized Land Rovers, but with a history of enhancing Astons as well. Adopting a name that fits into traditional Aston nomenclature along nameplates like Vantage, Vanquish and Virage, the Vengeance is being built atop a DB9, but with highly modified coachwork. As you can see from the preview renderings in the slideshow above, the design calls for features a a bulging hood, slotted grille, wide rear fenders, polished steel roof and window frames, and staggered alloys – 20 inches up front, 21 in the back – inspired by roulette wheels with diamond-cut rims and body-colored centers. "The Vengeance underlines Kahn Design's expertise in design and coachbuilding," said Azfal Kahn in the statement below. "With a team of over 25 designers in house we're involved in all aspects of product design from automotive to timepieces, interiors, retail space, clothing and accessories." Only a limited quantity of individually numbered examples will be hand-made in the British Midlands, with pricing and availability yet to be announced but promising what Kahn says will "represent extremely good value for a limited edition coachbuilt car." Kahn Design launches coach built 2 door retro classic coupe named the 'Vengeance' Origins The practice of automotive coachbuilding stretches back to the early 1900s, when discerning customers would employ the services of expert craftsmen to create a custom vehicle body on a pre-manufactured chassis. Following in this tradition, renowned British designer Afzal Kahn has announced the launch of a new coachbuilt car codenamed the Vengeance. Built on a new Aston Martin DB9 chassis, the Vengeance is a wide body two door coupe, with a muscular, aggressive design evoking the silhouette of a sabretooth on the prowl. Design A supercar owner and connoisseur since his late teens, Kahn has always sought to push the boundaries of car design, developing a distinctive, aggressive design language.