2021 Aston Martin Dbx $190k Msrp on 2040-cars

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Cash influx could help Aston Martin double sales

Aston Martin is on the verge of a major product overhaul – complete with new architecture and powertrains. And good thing, considering that the Vantage and DB9 are each about a decade old. But to make it all happen, the British automaker is going to need a massive capital influx. Fortunately, that's just what it got when Investindustrial came on board. The Italian private equity fund, which previously owned a large chunk of Ducati and is now building a Ferrari theme park in Spain, bought a 37.5 percent stake in Aston Martin back in 2012. The acquisition reportedly cost Investindustrial the better part of a quarter billion dollars, but that's not the end of the firm's investment in Aston. According to Bloomberg, Investindustrial is now pouring even more into the Gaydon-based marque to help fund its product blitz. The output of that investment is expected to be announced at the upcoming Geneva Motor Show. That's where Aston's new chief executive Andy Palmer (whom Investindustrial reportedly helped poach from Nissan) is tipped to announce the company's new product plan that is earmarked to help double the company's sales from around 4,000 units last year to as many as 8,000 once those new products reach the market. The plan will assuredly include replacements for Aston's trademark luxury GTs, but could also encompass a new crossover utility vehicle to give it a greater foothold in growing markets like China while taking on similar new products from key rivals like Bentley and Maserati. While those two competitors are owned by larger auto groups – Volkswagen and Fiat Chrysler, respectively – Aston is independent. It's brokered a deal with Mercedes (thanks once again in no small part to Investindustrial) to help with components it can't effectively develop in-house, but the cash injection will be critical to the brand's revival plans.

This is Aston Martin's sexy 580-hp Vanquish S Volante convertible

You might remember that we drove the Aston Martin Vanquish S earlier this month. That was the fixed top twin to this car, the S Volante, which we're getting our first look at. Since they're mechanically identical save the top mechanism, we can give you a sense of what the S Volante will be like. In a word, it'll be awesome. Remember, the Vanquish S twins are lovable dinosaurs in the powertrain department. Both feature a naturally-aspirated, 5.9-liter V12 – that means no turbochargers. It might make a healthy 580 horsepower at 7,000 RPM and an equally healthy 465 lb-ft of torque at 5,500 RPM, but it's an endangered species. It is, however, a sonorous beast with incredible throttle response (no lag!) – and it's backed up with the smooth, well-regarded ZF 8-speed transmission, just like the coupe. The similarities are fun, but the vive la difference. Especially in profile, with the top down, the Vanquish S Volante is beautiful. The small cowl humps are a racey, tasteful touch. There's almost assuredly some sort of weight penalty associated with choosing the Volante version, and there's definitely a cost penalty. The Vanquish S Volante will start at $315,775, or an $18,000 premium over the fixed-top version. From there, you can spend a lot more with various personalization options. Update: An Aston Martin representative told us there isn't an official Vanquish S Volante weight figure to release at this time. For reference, the old non-S Vanquish Volante was 232 lbs heavier than the coupe. The Vanquish S coupe weighs 3,834 lbs, so it's a save assumption that the Volante version will be slightly north of 4,000 lbs. We'll update you when an official weight figure is released. Both versions will hit US dealers in April. Related Video: Featured Gallery 2018 Aston Martin Vanquish S Volante Aston Martin Convertible Luxury Performance aston martin vanquish aston martin vanquish s

Weekly Recap: Geneva's splendor reflects growing demand for ultra-luxury cars

Geneva is one of the most glittering auto shows in the world, but the list of high-powered and bespoke luxury cars was decadent this year even by the rich standards of the Swiss exhibition. It's great for enthusiasts to revel in the flame-throwing Aston Martin Vulcan, the racing-inspired elegance of the Bentley EXP 10 Speed 6 concept and the insane performance of the Lamborghini Aventador LP 750-4 Superveloce, but there's a reason for all of this opulence: the luxury market is big business. And it's growing. IHS Automotive forecasts that so-called ultra-premium sales will nearly triple this decade from 123,000 to 353,000 units around the world. The estimate includes brands like Aston Martin, Bentley, Ferrari and Rolls-Royce, but doesn't count BMW, Mercedes and Audi, which offer less expensive models in addition to their high-end flagships. Though IHS includes Porsche and its relatively large volume in the study, the ultra-premium segment is still set grow at about the same rate, even without the German automaker's figures. So what is propelling all of this growth in the most expensive segment of the auto industry? Put simply, there's more rich people. IHS Automotive principal analyst Tim Urquhart pointed to economic expansion in China, market recovery in the United States and a surge in the lucrative technology sector as contributing factors. This dovetails with a research report by UK-based Oxfam, an international relief organization, which found the world's richest one-percent owned 48 percent of global wealth in 2014, and it's expected to increase to more than 50 percent by 2016. View 17 Photos Carmakers are moving quickly to capitalize with new products, expanding their portfolios with low-volume speedsters like the 800-hp V12 Vulcan at Geneva, and plans to enter new segments, like Rolls-Royce's strategy to make an SUV. "Ultra-premium carmakers are looking to explore ways of growing their product offerings, and thus their bottom lines, in this most potentially profitable of segments," Urquhart wrote in a report on the Geneva show. In a nutshell, there are more choices for people with more money. It's a good time to have expensive taste. Other News & Notes 2016 Mazda MX-5 Miata production launches It won't be long now. The 2016 Mazda MX-5 Miata arrives later this year, and it's officially in production. Mazda announced this week that the roadster began rolling off the assembly line at its Ujina factory in Hiroshima, Japan.