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Aston Martin plots more specific models for China, Middle East

Aston Martin is a thoroughly British automaker. Given its independence from any foreign automaker and its production that takes place entirely in the UK – particularly since Rapide assembly was moved back to Gaydon and the Toyota-based iQ was discontinued – you might argue that it's the most British automaker of them all. But like any other, it thrives on exports, and that only stands to increase with its latest announcement. With support from the British government, Aston Martin has revealed that it plans to develop new models specifically for export outside of the UK and continental Europe – especially for developing but wealthy markets in China and the Middle East. It wouldn't be the first time Aston would launch a new model targeted at a specific market, after all. When the company relaunched the Lagonda marque with the new Taraf luxury sedan late last year, it initially planned to make it available only in the Middle East. And by Middle East, we don't mean war-torn Yemen or Syria – we mean the oil-rich emirates of the Persian Gulf, like Bahrain, Qatar, Dubai and Abu Dhabi. Popular demand later prompted Aston to switch tracks, however, expanding availability to Europe and other markets. At this point, Aston isn't saying just what it has in mind for these lucrative markets, but the possibilities seem limited only by what local buyers would be interested in ponying up for. We could easily see the company offering a long-wheelbase Taraf limousine for China, a partial convertible sedan (like the Maybach Landaulet) for the Emirates or that long-rumored crossover that would be sure to attract buyers from both markets. ASTON MARTIN SET TO EXPAND MODEL RANGE FOR EXPORT MARKETS UK Government confirms support for new projects 29 March 2015, Gaydon: Aston Martin today confirmed it will widen its product offering for markets outside of Europe. Based on a conditional offer of an exceptional regional growth fund from the UK Government, Aston Martin will commence work this year on new models intended to broaden its customer reach in export markets such as China and the Middle East. The UK Government has committed support of up to the value of GBP6.9 million, conditional on investments in new products from Aston Martin. Commenting on this news, Aston Martin CEO, Dr Andy Palmer said: "Expanding our product range to enable a greater reach into export markets is an essential part of our Second Century business plan.

Aston Martin barn finds highlight $16M Bonhams sale

Every year, Bonhams holds an auction of classic Aston Martins at the automaker's historic home in Newport Pagnell. But never has it brought in as much as it did this year. The 16th annual Aston Martin Sale, held this past weekend, raked in an impressive GBP10,280,275 in sales – equivalent to nearly $16 million at current exchange rates. Among the highlights of the 50 classic Astons sold were a number of barn finds, including a pair of DB Mark II sports saloons from 1958 that doubled the pre-sale estimates to sell for GBP104,540 and GBP115,740, respectively. Those weren't even the top lots of the day, though. A 1962 DB4 Series IV Vantage Convertible that was once owned by legendary thespian Sir Peter Ustinov sold for GBP1,513,500, while a 1966 DB5 Vantage Convertible went for GBP1,524,700 to claim the top spot. "The quintessentially British marque of Aston Martin attracts interest from enthusiasts across the world, a fact demonstrated here again this year as we took bids from all corners of the globe," said Bonhams' Tim Schofield. "The sale attracted a larger and more cosmopolitan attendance than ever before, achieving an excellent result." The auction was complemented by the Spring Concours held by the Aston Martin Owners Club down the road at Woburn Abbey in nearby Bedfordshire, bringing out a record assembly of 350 Astons old and new. The company used the occasion to mark the UK debut of the new Lagonda Taraf as well. BIGGEST BONHAMS SALE TO DATE AT ASTON MARTIN WORKS - 16th annual Aston Martin Sale sees total transactions top GBP10m - Sir Peter Ustinov-owned DB4 Series IV Vantage Convertible nets GBP1.5m - More than 50 sports cars and 170 items of automobilia change hands 11 May 2015, Newport Pagnell, Buckinghamshire: In its 60th anniversary year Aston Martin Works played host to another hugely busy Bonhams Aston Martin Sale on Saturday – with GBP10.3m worth of rare and prized sports cars changing hands. The historic home of the great British luxury brand was the venue for the 16th annual Bonhams Aston Martin Sale, which saw around 50 classic Aston Martins sold. The annual sale is recognised as a globally-significant occasion for Aston Martin collectors and enthusiasts around the world. The 2015 event was the biggest to date, setting a sales total of GBP10,280,275 and witnessing a fascinating and diverse collection of Aston Martin-related automobilia go under the hammer in several hours of exciting and highly-charged bidding.

Roger Moore's 1970 Aston Martin DBS sells for $900k [w/video]

Think of Roger Moore zipping around Europe in an Aston Martin thwarting evil plans, and you'll probably think James Bond, right? Wrong. Because though 007 has driven a variety of Astons in the various films over the years, none of those were in the Moore era. He drove a Chevy Impala in Live and Let Die, a Mercedes in The Man With The Golden Gun, a Lotus Esprit in both The Spy Who Loved Me and For Your Eyes Only, a Range Rover in Octopussy and a Ford LTD in A View to a Kill. But that wasn't the only jet-setting do-gooder Moore played. He drove a Volvo as Simon Templar in The Saint, but after that and before his Bond days, he got his turn behind the wheel of an Aston in a television series called The Persuaders! The show starred Moore as Lord Brett Sinclair and Tony Curtis as American playboy Danny Wilde in a TV series that ran on both ITV in the UK and ABC in the US. It sadly only ran for one 24-episode season, but remains a cult classic. The series was as much about the cars as it was the stars, with Curtis speeding around Europe in a Ferrari 246 GT Dino and Moore in this yellow 1970 Aston Martin DBS. And it just sold at auction. As Octane pointed out when it drove the car for its September 2013 issue, the car was loaned to the show's producers and, though it packs the 4.0-liter inline-six of the DBS, was fitted with the wheels and badges of the Aston Martin V8 that followed – just without the eight-cylinder engine. It was sold to a private owner after the show finished filming and then bounced around different owners before collector and enthusiast Mike Sanders bought it and subsequently sold it to one Ed Stratton. Ed brought it back to show spec, took it to Villa d'Este, had Moore and Curtis sign the inside of the trunk lid, and now put it up for auction. The star of Bonhams' 15th annual sale at the Aston Martin Works in Newport Pagnell this past weekend, the DBS sold for a record GBP533,500 – equivalent to almost $900k at today's rates – contributing to GBP8.7 million ($14.6m) in total sales that day. Find the press release below, along with a video of a pretty great scene from The Persuaders! with both Moore and Curtis. ROGER MOORE'S 'THE PERSUADERS!' ASTON MARTIN SETS WORLD RECORD FOR A DBS SOLD AT AUCTION 17 May 2014, The Aston Martin Works Sale In its 15th year Bonhams Aston Martin Works sale totals at GBP8.7 million Roger Moore's 'The Persuaders!' Aston Martin DBS sets world record for DBS sold at auction, selling for GBP533,500.